Goodwell Investments
Impact investorAmsterdam · Seed–Late Stage · 18 people tracked
Investment thesis
Goodwell Investments operates on the principle of 'doing well by doing good,' seeking both market-rate financial returns and lasting social impact. It backs locally led, scalable companies that provide basic goods and services to un(der)served, low-income communities, aiming to build inclusive economies. Investments concentrate on high-impact sectors including financial services, agriculture, and mobility and logistics, and are guided by principles of gender inclusivity and sustainability. Investments are led by local experts based in the firm's African offices, supported operationally from the Netherlands, offering portfolio companies local market insight, long runways with follow-on rounds, and access to co-investors and a global network.
Source: firm website, verified Aug 3, 2026.
Team · 18 people
from the firm's websiteWhat they invest in
from 26 of 39 portfolio companiesFintech ×16Impact & Social Good ×10AgTech ×7FoodTech ×5SaaS ×4B2B Marketplaces ×3Cleantech ×3Logistics & Supply Chain ×3
HQs:India×6Nigeria×5Ghana×2United States×2South Africa×2Kenya×1
Investments · 39 tracked
founders shown can be your intro pathBy year:2025 · 12023 · 12018 · 12015 · 14 dated
Arohan Financial Services Limited is an India-based financial services company preparing for an initial public offering of equity shares on the BSE and NSE.
Fintech
Co-investorsAavishkaar Venture Management Services Private Limited
Chicoa operates an aquaculture business on Lake Cahora Bassa in Mozambique, farming tilapia as a low-cost, nutritious protein source.
AgTechFoodTechImpact & Social Good
Co-investorsAqua Spark
Complete Farmer operates a data-driven platform connecting farmers, buyers, and input vendors across African agriculture, with products for farm management (CF Grower), produce sourcing (CF Buyer), and an input marketplace (CF Storefront).
AgTechB2B MarketplacesFoodTechSan Francisco, GH
Desmond Okpoti Koney(Executive Officer, Director)Desmond Koney(Executive Officer, Director)
BoardAshwin Ravichandran(Director)Francis Owusu(Director)
Co-investorsAlitheia CapitalCeniarthIngressive CapitalNewtown PartnersSahel CapitalVestedWorld
Tiburon, US
Tracey Turner(Executive Officer, Director)Crispin Murira(Executive Officer)
BoardJames Sorenson(Director)Saskia van der Mast(Director)Peter van As(Director)Gerald Held(Director)
Co-investorsDCVC (Data Collective)Endeavor CatalystEnza CapitalPerivoli Innovations
CreditAccess Grameen is a microfinance institution offering loan products to low-income customers for income generation, health care, education, home improvement, water, and sanitation needs.
FintechImpact & Social Good
Co-investorsCreation Investments Capital Management
Good Nature Agro is an agriculture company operating in Zambia, working with legume farmers.
AgTechImpact & Social GoodLusaka, ZM
Co-investorsCeniarthFINCA VenturesGlobal Partnerships
Haul247 is a logistics technology platform that connects freight movement, warehousing/storage, and supply chain visibility for businesses.
B2B MarketplacesLogistics & Supply ChainSaaSLagos, NG
Sehinde AfolayanAkindele PhillipsTobi Obasa
Co-investorsAlitheia Capital
Hinckley Recycling operates recycling centers and offices across Nigeria and other West and North African countries, providing recycling services from multiple locations.
Circular EconomyCleantechClimate TechLagos, NG
Co-investorsAlitheia Capital
Inclusivity Solutions is a B2B2C insurtech offering embedded insurance products through its digital insurance platform ASPin, with Open APIs and actuarial and analytics services for banks, insurers, MFIs, telcos and fintechs.
FintechImpact & Social GoodInsurTech
MAX operates a transportation platform in Africa that provides vehicles, financing, insurance, and driver training to transport operators and micro-entrepreneurs, and offers ride services to passengers.
CleantechLogistics & Supply ChainMobility & Transportation
Co-investorsAlitheia CapitalBreakthrough Energy VenturesOlive Tree CapitalShell FoundationWaarde CapitalNovastar Ventures
Musoni provides a cloud-based core banking platform for microfinance institutions and other financial organisations worldwide, offering modules for clients, loans, savings, accounting, mobile money integration, and a digital field application for loan officers.
Cloud ComputingFintechSaaS
OmniRetail operates a network-based B2B platform connecting manufacturers, distributors, and retailers across Africa's informal and formal trade sectors.
B2B MarketplacesFintechLogistics & Supply Chain
Co-investorsShell FoundationVentures PlatformAlitheia CapitalAruwa CapitalNorfund
Onafriq operates a pan-African payments network ("Network of Networks") that connects mobile wallets, bank accounts, and cross-border corridors, providing interoperability for digital payment partners.
Fintech
Co-investorsCommerzVenturesEndeavor Catalyst
Oradian provides an API-first, AI-native core banking platform with a programmable core, open data access, and an extension framework for launching deposit, lending, and card products.
AI & Machine LearningFintechSaaS
Antonio Separovic(Founder)in
Co-investorsAlitheia CapitalCRE Venture CapitalSBI Ventures Europe GmbHCredo VenturesMiddleton EnterprisesPlayfair Capital
Paga is a financial technology company offering multi-currency payment and banking services for individuals and businesses.
FintechLagos, NG
Tayo Oviosu(Founder)in
Co-investorsAlitheia CapitalEndeavor CatalystOssian CapitalDraper Associates
SparkMeter provides metering and low-voltage transformer-sensing hardware combined with software for billing, payments, prepaid metering, customer and asset management, and grid management.
CleantechEnergyHardwareWashington, US
Daniel Schnitzer(Executive Officer, Director)
BoardDaniel Goldman(Director)inBunmi Adekore(Director)Tokunboh Ishmael(Director)inRaymond Jay Dunn(Director)Allison Archambault(Director)
Co-investorsAlitheia CapitalBreakthrough Energy VenturesCapria VenturesEndgame CapitalLateral CapitalClean Energy Ventures
Co-investorsEvolvence India Fund
Tomato Jos produces tomato paste made from tomatoes grown locally in Nigeria, working with smallholder farmers and operating a processing factory in Kaduna State.
AgTechFoodTechImpact & Social GoodCambridge, NG
Co-investorsAlitheia CapitalVestedWorld
Women's World Banking is a non-profit organization that advances women's economic empowerment by expanding access to financial inclusion across emerging markets in South Asia, Southeast Asia, and Africa.
FintechImpact & Social Good
Mary Ellen Iskenderian(President & CEO)
Co-investorsBlue Haven InitiativeEmfarsis
Portfolio news
latest coverage across their companiesOnafriq · platformafrica.com · Aug 27, 2026
Paga · techcabal.com · Jun 30, 2026
Omniretail · techcrunch.com · Apr 28, 2025
Frequently asked questions
- How many investments has Goodwell Investments made?
- Goodwell Investments has 10 tracked investments, including 1 dated in the last 24 months.
- What stage does Goodwell Investments invest at?
- Goodwell Investments invests at the Seed, Series A, Series B, Growth, Late Stage stages.
- What is Goodwell Investments's typical check size?
- Goodwell Investments typically writes checks of $10K – $1M.
- What sectors does Goodwell Investments focus on?
- Goodwell Investments focuses on AgTech, Circular Economy, Fintech, FoodTech, Impact & Social Good, Logistics & Supply Chain, Mobility & Transportation.
- Where is Goodwell Investments located?
- Goodwell Investments is headquartered in Amsterdam, NL.
- Does Goodwell Investments lead rounds?
- Yes, Goodwell Investments leads investment rounds.
- Who does Goodwell Investments co-invest with?
- Goodwell Investments most often shares deals with Alitheia Capital, Ceniarth, Global Partnerships, among 7 tracked co-investors.
Media · Podcasts & interviews
featuring the teamEls Boerhof of Goodwell Investments discusses how closing deals can be a challenge in Africa
Total Asset · Els Boerhof
Get to know Wedgehut Ltd, a Kenyan potato processor adding value to local potatoes.
Goodwell Investments BV
Get to know eWAKA, a Kenyan electric mobility company transforming last-mile logistics
Goodwell Investments BV
Get to know Organic Fields, producer of Hygrow Organic Fertilizer, a bio-fertilizer in Kenya
Goodwell Investments BV
Inside SOUK Farms
Goodwell Investments BV
Portfolio company interviews: EA Foods
Goodwell Investments BV
Images
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