Direct to Consumer Startups

BioLite sells off-grid energy products including solar-powered string lights that double as a portable USB charger, designed for camping, backyards, and other outdoor use without access to an outlet. Its products use built-in monocrystalline solar panels and rechargeable battery hubs.

5 investors

Biom makes plastic-free cleaning and personal-care wipes—including disinfecting, flushable, all-purpose, body, hand sanitizing, and baby wipes—using 100% plant-based fibers, along with refillable dispensers and shippable refills to reduce plastic waste. The brand sells directly to consumers for home cleaning and personal hygiene.

5 investors

Bloomscape delivers healthy houseplants directly from its greenhouse to customers' homes with expert care during transit. The company provides post-purchase plant care guidance and support to help customers maintain their plants.

5 investors

Brooklinen is a direct-to-consumer bedding and home essentials brand that designs and sells sheets, towels, and related household products made through partnerships with manufacturers worldwide. It emphasizes responsibly sourced, high-quality materials and runs donation partnerships to distribute returned products.

5 investors

Cann makes microdosed THC-infused beverages, including flavored social tonics and a bergamot-and-yerba-mate "Half and Half" tea drink. The products are sold direct-to-consumer with a subscription delivery option.

5 investors

Chai Point sells tea blends and brewing products, offering a home café experience with personalized blends for consumers in India. It operates as a beverage/tea brand serving retail customers directly.

5 investors

Checkmate generates exclusive discount codes with partner brands and automatically finds the best prices across 200,000+ retail stores for shoppers. The app aggregates deals for beauty, apparel, home goods, and other consumer categories from household names and niche brands.

5 investors

ByNext provides on-demand laundry, dry cleaning, home cleaning, and related services with pickup and delivery in major U.S. cities. The company serves consumers and businesses seeking convenience through its app-based platform.

5 investors

Who What Wear is a fashion media and consumer brand that publishes trend and style content and sells size-inclusive clothing, accessories, and skincare products. The company operates multiple brands including the Versed skincare line and hosts a career podcast.

5 investors

Curology offers personalized prescription skincare, connecting customers with licensed dermatology providers who prescribe custom-strength formulas of up to three active ingredients to treat acne and other skin concerns. The service is direct-to-consumer, delivering prescribed treatments and non-prescription products based on an online skin consultation.

5 investors

Cuure offers personalized dietary supplements, recommending tailored wellness solutions based on individual needs and goals. Its formulas are developed with a scientific committee and R&D team, backed by clinical studies, and formulated and manufactured in France.

5 investors

Dame designs and engineers sexual wellness products, including vibrators such as Eva and Fin, developed in-house to address disparities in sexual pleasure and satisfaction for women. The company also runs Dame Labs and works to reshape how sexual wellness and pleasure are understood.

5 investors

Daring produces plant-based chicken products made from 100% plant ingredients with a simple ingredient list, designed as a direct replacement for chicken in cooking. The company sells its products to consumers and foodservice operators across various retail channels.

5 investors

Dia&Co is an online fashion retailer offering clothing for women, with a focus on extended size ranges and personalized styling.

5 investors

Dirty Labs develops home and personal care cleaning products with a focus on reducing manufacturing waste and environmental impact. The company serves consumers in the sustainable household products category.

5 investors

Dishpatch delivers pre-prepared meals from UK chefs and restaurants nationwide every Friday, requiring only final heating and plating at home. The service offers chef-curated seasonal menus as a non-subscription, on-demand alternative to traditional meal kits.

5 investors

Magna makes a daily hydration drink mix that blends three forms of magnesium (malate, glycinate, and gluconate) with electrolytes and vitamins to support energy, focus, muscle recovery, and hydration. The direct-to-consumer supplement is sold online in multiple flavors, with a creatine-added version also available.

5 investors

Epigamia creates healthier snacking options using fresh, locally-sourced ingredients, combining Indian and Greek culinary traditions. The company focuses on eliminating preservatives and artificial flavors while maintaining taste and nutrition.

5 investors

Everytable prepares fresh, scratch-cooked meals starting around $7, sold via local storefronts, online ordering, delivery, and workplace group ordering, with a subscription option offering discounts and perks. It positions itself as an accessible food provider serving culturally diverse communities including food deserts.

5 investors

Experiment Beauty creates clinically proven skincare products with barrier-first formulas designed by chemists, positioning scientific ingredients as accessible and fun rather than intimidating. The brand targets consumers seeking effective skincare that combines proven chemistry with transparent, approachable branding.

5 investors

FCTRY LAb is an end-to-end footwear studio in Los Angeles that takes shoe concepts from sketch to finished product under one roof, pairing 3D design and fast sampling with hand-built craftsmanship. It works with athletes, artists, indie founders, and brands to design, prototype, and release their own sneakers and boots.

5 investors

Firstleaf sources and delivers curated wines to consumers based on their taste preferences, using technology to match bottles to individual palates. The company operates a direct-to-consumer wine subscription and retail service.

5 investors

Flower Co. is a vertically integrated legal cannabis company that sells cannabis products online with next-day delivery across several California cities. It serves consumers in markets including Los Angeles, Long Beach, San Francisco, the East Bay, Marin, Humboldt, Sacramento, and Vallejo.

5 investors

For Them is a queer and trans-owned company that produces apparel, media, and experiences for the queer community, using sustainable materials and production methods. The company prioritizes community input in product design and celebrates queer creators and self-expression.

5 investors