Direct to Consumer Startups
4,582 companies tagged Direct to Consumer, with their investors and founders.
Ro is an online healthcare platform that connects patients with licensed providers and delivers prescription treatments, including GLP-1 medications for weight loss, ED treatments, and other health goals. The direct-to-consumer telehealth service is fully online and serves individual patients in the United States.
36 investors
23andMe operates a research platform that collects genetic data from millions of users to advance genomic research and health discovery. The company enables individuals to learn about their genetic traits while contributing to medical research studies that benefit public health.
23 investors
Madison Reed develops and sells at-home hair color products formulated without harsh chemicals like ammonia and parabens. The company serves women consumers seeking salon-quality results in the personal care and beauty industry.
22 investors
Clearco provides funding to e-commerce businesses based on their sales data and revenue performance. The company offers capital without traditional equity or fixed repayment schedules.
20 investors
Pair Eyewear designs and sells prescription and non-prescription eyeglasses with swappable frame tops that allow customers to change styles. The company manufactures frames and lenses in-house in the U.S. and targets consumers seeking affordable, customizable eyewear.
20 investors
Attentive provides a multi-channel customer engagement platform that includes email, SMS, RCS, push notifications, and AI-powered lifecycle orchestration for direct-to-consumer brands. The company serves e-commerce and retail businesses seeking identity resolution and customer communication automation.
19 investors
Warby Parker is a direct-to-consumer eyewear retailer offering prescription eyeglasses, sunglasses, contacts, and eye exams at affordable prices, with a home try-on service and flexible return policy.
19 investors
YUMI makes science-backed nutrition meals and snacks for babies and toddlers using organic ingredients, with educational content tied to developmental milestones. The company targets parents seeking healthy food options designed to support early childhood brain and metabolic development.
19 investors
Legacy offers mail-in kits and services for sperm testing, improvement, and freezing, along with telehealth, DNA fragmentation analysis, and supplements for men and people with sperm. The company distributes through direct-to-consumer, insurance coverage, military contracts, and employer fertility benefit offerings in the fertility and family planning space.
18 investors
Allbirds is a footwear brand that makes shoes using natural and regenerative materials such as merino wool, with a focus on reducing product carbon footprints. The company measures emissions using its own third-party-verified Life Cycle Assessment tool and sources wool through regenerative programs like New Zealand Merino's ZQRX.
17 investors
Attentive provides a mobile-first customer engagement platform that enables brands to orchestrate email, SMS, RCS, push, and AI-powered campaigns. The platform serves direct-to-consumer and ecommerce businesses seeking to drive customer engagement and revenue through unified messaging and identity resolution.
17 investors
Burrow is a direct-to-consumer furniture brand that designs modular sofas and home furnishings shipped quickly and built to be easy to assemble, durable, and sustainably made. It serves consumers furnishing their homes.
17 investors
Good Eggs is an online grocery service that delivers fresh produce, groceries, and food products to consumers. It operates as a direct-to-consumer marketplace for ordering food online with home delivery.
17 investors
Grove is an e-commerce platform that curates and sells household and personal care products vetted against health and environmental standards. The company serves health-conscious families seeking alternatives to conventional consumer goods across kitchen, bathroom, and bedroom categories.
17 investors
Thrive Market is an online grocery delivery service offering non-GMO and clean label food products at discounted prices through a membership model. The company targets health-conscious consumers seeking healthier alternatives to conventional groceries.
16 investors
Twentyeight Health is a telehealth service that lets users complete an online medical questionnaire reviewed by a licensed provider, who writes prescriptions for sexual and reproductive health needs and mails medication directly to patients. It offers a subscription plan with provider messaging, free shipping, and access to over-the-counter products, with a focus on making women's healthcare more accessible.
16 investors
Fetch operates a rewards platform that provides consumer loyalty data to brands and offers consumers points redeemable for gift cards and rewards based on shopping, dining, and gaming activities. The company functions as an outcomes-based advertising platform with SKU-level visibility into consumer spending patterns.
15 investors
Kencko produces freeze-dried, plant-based smoothies and nutritional products designed to help consumers meet daily fruit and vegetable intake targets while reducing food waste. The company serves health-conscious consumers and those seeking convenient, shelf-stable alternatives to fresh produce.
15 investors
Mayvenn sells human hair extensions and wigs and connects customers with beauty experts and hairstylists for personalized consultations. It operates in the beauty and hair care consumer product space.
15 investors
Atlas is a membership card and app that provides access to reservations at high-end restaurants, luxury hotels, sold-out concerts, and sporting events for members. The service targets affluent consumers seeking exclusive experiences and bookings.
14 investors
Joy is a software platform for planning and remembering life's events, from weddings to other celebrations, aimed at consumers organizing personal milestones. It operates in the consumer events and planning software category.
14 investors
Merama acquires substantial minority stakes in e-commerce brands across Latin America and provides working capital, operational expertise, and proprietary technology to grow them. It serves consumer brands in multiple categories, offering support in international expansion, marketing, product development, and cost optimization, with future exit options for founders.
14 investors
Naadam sources and produces cashmere products from Mongolia, using hand-combing methods to ensure animal welfare and sustainability. The company specializes in high-quality cashmere garments made from longer fibers sourced from Mongolian goats.
14 investors
Ripple Foods makes plant-based milk, shakes, and half & half products from yellow peas, marketed as sustainable alternatives to dairy and other plant-based milks. The company targets consumers seeking environmentally-friendly protein-rich beverages and breakfast products.
14 investors












