About
Rob LaFave founded and sold Foodzie.com, an online marketplace for artisan food products. He has worked as a technologist and investor in the food and technology sectors.
Rob LaFave @roblafave
Ready to stop being the middleware and start leading again? DMs are open. Let’s chat.
Jan 12, 2026 · ♥ 1
Rob LaFave @roblafave
You stay focused on building. We handle the noise. We’re looking for a handful of wholesale, CPG, or e-commerce brands to work with closely as we launch.
Jan 12, 2026 · ♥ 2
Rob LaFave @roblafave
Darian brings the design instinct (founding designer at Mailbox & Nike SNKRS). I bring 17 years of battle scars from omnichannel retail. The promise: No new software. No dashboards. Wholesale customer sends a messy PO at 11 PM? Loop us in. We handle it.
Jan 12, 2026 · ♥ 1
Founder at FloatYC S21
Intro paths
Rob went through Y Combinator (Summer 2021) — any YC alum in your network can reach them through the YC community.
In turn, Rob can intro founders to Float's investors below.
Float's investors · 1
Experience
- SecondCo-Founder & CEOcurrent2026 — presentHawaii, United States
- Float (YC S21)Co-Founder & CEO2021 — 2025Honolulu, Hawaii, United States
- Forage, Inc.Co-Founder & CEO2013 — 2016San Francisco Bay Area
- FoodzieCo-Founder & CEO2008 — 2012San Francisco Bay Area
Education
- Virginia TechBA, Business, Communications2002 — 2005
Skills & more
+7 more
Venture CapitalE-commerceSEODigital StrategyAngel InvestingWeb DesignSaaSFrom Rob's professional profile.
Founder mafias
Y Combinator mafia8,668
Also came through, then founded or led a company.
+ 8,661 more
Techstars mafia153
Also came through, then founded or led a company.
+ 146 more
Virginia Tech mafia27
Also came through, then founded or led a company.
+ 20 more
Same school
Also attended Virginia Tech99
+ 93 more
