Fundraising Fox

Michelle Rider

Investor

Healthcare Advisor at 2Flo Ventures

Dallas-Fort Worth Metroplex

About

Michelle Rider is a Venture Partner at Redesign Health with twenty years of experience in healthcare, technology, and consumer markets. She has held marketing and commercial leadership roles at Teladoc (through IPO), Amazon Care, CVS/Aetna, and MDLIVE (acquired for $2 billion), as well as earlier positions at Unilever and Coca-Cola. She serves as Board President of the Kellogg Alumni Network of Texas and advises founders and executive teams on brand strategy, commercialization, and market expansion.

Experience

  1. Redesign HealthVenture Partnercurrent2026 — presentNew York, NY
  2. Endeavor ManagementENDEAVOR MANAGEMENT | Executive in Residence (Fractional CMO / Value Creation)current2023 — presentHouston, Texas, United States
  3. 2Flo VenturesBoard of Advisorscurrent2024 — presentChicago, IL
  4. WhitegloveAIMember of the Board of Advisorscurrent2024 — presentDallas, Texas, United States
  5. Kellogg Network of TEXASPresident and Board Chair (Fiduciary) | Kellogg Alumni Network of Texas (501(c)(3))current2023 — presentDallas, Texas, United States
  6. AmazonHead of Marketing, Amazon Health2020 — 2023Dallas-Fort Worth Metroplex
  7. MD Live by EvernorthChief Marketing Officer2017 — 2019Dallas/Fort Worth Area
  8. Teladoc HealthEVP, Marketing2015 — 2017Dallas/Fort Worth Area
  9. Aetna | UnitedHealthcare | Abbott | Kaiser PermanenteSenior Marketing Leadership2011 — 2015Dallas/Fort Worth Area

Education

  1. Northwestern University - Kellogg School of ManagementMaster of Business Administration (M.B.A.), MBA
  2. San José State UniversityBachelor's degree, Business/Managerial Economics

Skills & more

C Suite12B2C Marketing4B2B Marketing Strategy3EBITDADue DiligencePartnership Marketing1Brand Development Strategy1Financial Analysis1Environmental, Social, and Governance (ESG)Board Relations1Healthcare ComplianceE-Commerce
+12 moreConsumer InsightGlobal Cross-Functional Team LeadershipIntergrated marketingPre-IPOM&A analysisCustomer Segmentation StrategyDigital MediaBoard GovernancePublic SpeakingTeam LeadershipStrategic PlanningLeadership

Languages Spanish

From Michelle's professional profile.

Colleagues at 2Flo Ventures

Frequently asked questions

Where does Michelle Rider work?
Michelle Rider is Healthcare Advisor at 2Flo Ventures.

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