Joanna McFarland
InvestorFounderInvestor at xfactor ventures · Founder at HopSkipDrive
Los Angeles, California
Writes $100K – $150K checks · typically $125K
FoundedHopSkipDrive
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About
Joanna McFarland is the CEO and cofounder of HopSkipDrive, a youth transportation ride service that connects families and schools with vetted drivers. Before starting HopSkipDrive in 2014, she led product and business development at technology and online companies including WeddingChannel.com, Green Dot, YP.com, and Oversee.net, and began her career in investment banking and private equity. She holds an MBA from Stanford University and a B.S. in Economics from the University of Pennsylvania's Wharton School.
Invests in
ConsumerImpact & Social GoodMarketplaces
Founder at HopSkipDrive
Intro paths
In turn, Joanna can intro founders to HopSkipDrive's investors below.
HopSkipDrive's investors · 19
Co-founders at HopSkipDrive

Experience
- HopSkipDriveCo-Founder and CEOcurrent2014 — presentGreater Los Angeles Area
- Sidecar HealthBoard Membercurrent2022 — presentLos Angeles, California, United States
- LA-Tech.orgBoard Membercurrent2018 — presentLos Angeles, California, United States
- XFactor VenturesInvestment Partnercurrent2019 — presentGreater Los Angeles Area
- Marketplace Industry AssociationBoard Member2019 — 2023
- Oversee.net Innovative technology company that owns and operates a portfolio of websites designed toVP, GM Consumer Finance2013 — 2014Los Angeles, CA
- OneWest BankFirst Vice President - Prepaid and Credit Cards2012 — 2013Pasadena, CA
- AT&T InteractiveVice President, Product Management (Publisher Network)2010 — 2012Glendale, CA
- AT&T InteractiveExecutive Director, Publisher Network2010 — 2011Glendale, CA
- AT&T InteractiveDirector, Publisher Network2009 — 2010Glendale, CA
- Green Dot CorporationDirector, Major Accounts2007 — 2009Monrovia, CA
- WeddingChannel.comDirector, FDS Registry and Commerce2006 — 2007Los Angeles, CA
- WeddingChannel.comSr. Manager, Business Development2005 — 2006Los Angeles, CA
- Hicks Muse Tate & FurstInvestment Analyst2000 — 2003Dallas, TX
- Salomon Smith BarneyFinancial Analyst1998 — 2000New York, NY
Skills & more
+12 more
Product MarketingPrepaidStrategic LeadershipFinancial AnalysisCross Functional Team LeadershipPresentation SkillsLocal SearchBusiness StrategyStrategic ThinkingBuilding RelationshipsStrategyCross-functional Team LeadershipFrom Joanna's professional profile.
Investments
Investor
Per curated public sources.
Colleagues at xfactor ventures
Frequently asked questions
- Who is Joanna McFarland?
- Joanna McFarland is the CEO and cofounder of HopSkipDrive, a youth transportation ride service that connects families and schools with vetted drivers. Before starting HopSkipDrive in 2014, she led product and business development at technology and online companies including WeddingChannel.com, Green Dot, YP.com, and Oversee.net, and began her career in investment banking and private equity. She holds an MBA from Stanford University and a B.S. in Economics from the University of Pennsylvania's Wharton School.
- Where does Joanna McFarland work?
- Joanna McFarland is Founder of HopSkipDrive and Investor at xfactor ventures.
- What does Joanna McFarland invest in?
- Joanna McFarland invests in Consumer, Impact & Social Good, Marketplaces.
- What check size does Joanna McFarland write?
- Joanna McFarland typically writes checks of $100K – $150K.
- What companies did Joanna McFarland found?
- Joanna McFarland founded HopSkipDrive.
- What companies has Joanna McFarland invested in?
- Investments tracked here include Lantern.
- Where did Joanna McFarland go to school?
- Joanna McFarland studied at Stanford University Graduate School of Business (MBA); The Wharton School (BS, Economics).
Founder mafias
Stanford University Graduate School of Business mafia937
Also came through, then founded or led a company.
The Wharton School mafia785
Also came through, then founded or led a company.
xfactor ventures mafia23
Also came through, then founded or led a company.
Green Dot mafia6
Also came through, then founded or led a company.
Hicks Muse Tate Furst mafia2
Also came through, then founded or led a company.
Same school
Also attended Stanford University Graduate School of Business2,000
+ 1,994 more
Also attended The Wharton School2,000
+ 1,994 more
Shared employers
Also worked at Sidecar Health8
+ 2 more
Also worked at Oversee.net Innovative technology company that owns and operates a portfolio of websites designed to3
Also worked at AT&T Interactive14
+ 8 more
Also worked at Green Dot Corporation20
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