North Castle Partners
Private equityNew York · Series A–Growth · 26 people tracked
Investment thesis
North Castle Partners focuses on consumer products and service businesses that promote health, wellness, and quality of life. The firm invests across the Health, Wellness, and Active Living marketplace, forming brand partnerships where it leverages its collective experience to contribute knowledge, network, and perspective. It emphasizes alignment of vision with the companies it backs and aims to help create value alongside its partners.
Source: firm website, verified Aug 16, 2026.
Team · 26 people
from the firm's website & public directoriesWhat they invest in
from 11 of 53 portfolio companiesConsumer ×8Wellness & Fitness ×6Sports Tech ×5Direct to Consumer ×4Hardware ×3E-commerce ×2FoodTech ×1Gaming ×1
HQs:United States×4
Investments · 53 tracked
founders shown can be your intro pathBarry's operates fitness studios and offers the Fuel Bar, which sells performance shakes and supplements alongside its classes.
ConsumerSports TechWellness & Fitness
Curves operates a franchise of women's fitness clubs offering a 30-minute strength-training and cardio circuit workout with personal coaching and monthly goal check-ins.
ConsumerSports TechWellness & Fitness
European Wax Center is a chain of waxing salons offering hair removal services through a four-step process, along with body, skincare, and brow product collections.
ConsumerWellness & Fitness
Five Iron Golf operates indoor golf venues equipped with Trackman simulators, swing cameras, and 200+ virtual courses, combining a driving range, lessons, league play, and games.
ConsumerSports Tech
Clean, fruit-forward, clinically effective Korean beauty-inspired skincare brand co-founded in 2014, pairing antioxidant-rich fruit with gentle actives and building a community of Gen Z and Millennial consumers.
Glow Recipe sells fruit-based and Korean-inspired skincare products such as serums, moisturizers, and tinted formulas targeting concerns like fine lines, dryness, uneven tone, and pores.
ConsumerDirect to ConsumerE-commerce
Maya Kaimal produces packaged Indian foods including simmer sauces, dals, chanas, rice, and a line of Chinese Indian (Desi Chinese) products, along with cookbooks and recipes.
ConsumerDirect to ConsumerFoodTech
Maya Kaimal(Founder (Chef, Author, Entrepreneur))
A fragrance lifestyle brand offering home fragrance, fine fragrance, personal care and fragrance technology products, founded in 2008 by Laura Slatkin.
NEST New York sells home and personal fragrance products, including scented candles and related items featuring blended notes such as wild plum, cinnamon, and cashmere wood.
ConsumerDirect to ConsumerE-commerceNew York, US
Octane Fitness designs and manufactures cardio fitness equipment, including treadmills and standing and recumbent elliptical machines, for both residential and commercial markets.
HardwareSports TechWellness & Fitness
The Escape Game operates in-person escape room experiences across 50+ locations, designing and building its own themed games in-house.
ConsumerGaming
Therabody designs and sells consumer wellness and recovery devices, including percussive massage guns, wireless compression boots, and LED facial treatment masks aimed at muscle recovery, pain relief, sleep, and skincare.
Direct to ConsumerHardwareWellness & Fitness
WellnessSpace Brands makes recovery and wellness equipment for fitness clubs and wellness spaces, offering products such as dry cold-plunge, infrared saunas, water massage loungers, and contrast recovery chairs.
HardwareSports TechWellness & Fitness
Frequently asked questions
- What stage does North Castle Partners invest at?
- North Castle Partners invests at the Series A, Series B, Growth stages.
- What sectors does North Castle Partners focus on?
- North Castle Partners focuses on Consumer, Healthtech, Wellness & Fitness.
- Where is North Castle Partners located?
- North Castle Partners is headquartered in New York, US.
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