Prismatic
Sioux Falls, US · Founded 2019 · 2 known investors
Find your way into Prismatic
83 people in our graph share verified history with the Prismatic team — schools, employers, funds. One of them is your warm intro.
Raghu Madabushiunlockedknows Michael Zuercher · together at Iowa State University
×11knows the team · via Iowa State University
Prismatic is an embedded integration platform (iPaaS) built for B2B SaaS companies, letting developers ship integrations in TypeScript, customers build their own workflows with an AI copilot, and AI agents act across connected systems. It provides multi-tenant deployment, authentication, monitoring, error handling, retry logic, versioning, and data transformation out of the box.
Founders & leadership
Prismatic was founded in 2019 by Michael Zuercher.
MZ
Michael ZuercherinCEO & Co-founderMichael Zuercher founded and scaled a software company serving public safety agencies over 16 years before selling it; he then co-founded Prismatic, an embedded integration platform for B2B SaaS companies, drawing on his experience with integration challenges in his earlier business.
TB
Tanner BursoninCTO
AO
Anthony OwensinCRO
NR
Neal RiuttainCFO
Board
MP
AG
RE
Investors · 2
Funding
SEC filings, press & company announcements$30.7M disclosed across 3 rounds · 2023–2025
- Undisclosed amountSeedApr 2021Source ↗
▶$5MraisedJan 2026 · 5 investors · Other TechnologyRule 506(b)
▶$5MraisedJan 2026 · 5 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Austin GideonDirector
- Michael D. ZuercherExecutive Officer, Director, Promoter
- Reed EdwardsDirector
- Tony EalesDirector
- Neal RiuttaExecutive Officer
- Offering amount
- $10M
- Amount sold
- $5M
- First sale
- Dec 2025
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$16.8MraisedJan 2024 · 8 investors · Other TechnologyRule 506(b)
▶$16.8MraisedJan 2024 · 8 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Elizabeth HarwoodPromoter
- Matt PaulsonDirector
- Austin GideonDirector
- Reed EdwardsDirector
- Justin HipplePromoter
- Michael ZuercherExecutive Officer, Director, Promoter
- Offering amount
- $16.8M
- Amount sold
- $16.8M
- First sale
- Jan 2024
- Incorporated
- Corporation, Delaware, 2019
- Federal exemptions
- 06b
▶$8.9MraisedJan 2023 · 8 investors · Other TechnologyRule 506(b)
▶$8.9MraisedJan 2023 · 8 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Matt PaulsonDirector
- Michael ZuercherExecutive Officer, Director, Promoter
- Justin HippleDirector
- Elizabeth HarwoodDirector
- Offering amount
- $8.9M
- Amount sold
- $8.9M
- First sale
- Jan 2023
- Incorporated
- Corporation, Delaware, 2019
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 10
by search overlap
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MuleSoft140 shared keywordsMuleSoft is a San Francisco enterprise software company providing integration, API management and automation via its Anypoint Platform.
Workato138 shared keywordsWorkato provides an integration and automation platform that connects enterprise applications and data systems across cloud and on-premise environments.
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Boomi126 shared keywordsBoomi provides a cloud-based integration and automation platform used by enterprises for connecting applications, data, and workflows as part of digital transformation efforts. The company serves large organizations across industries.
Cyclr123 shared keywordsCyclr is an embedded integration platform (embedded iPaaS) that lets software companies build and deliver in-app integrations for their users. Established in 2013, it serves B2B SaaS and service companies.
Integrate119 shared keywordsIntegrate.io provides data integration and pipeline automation solutions for data teams to build and manage data workflows independently, particularly for platforms like Salesforce without requiring IT support.
Companies competing with Prismatic for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Prismatic do?
- Prismatic is an embedded integration platform (iPaaS) built for B2B SaaS companies, letting developers ship integrations in TypeScript, customers build their own workflows with an AI copilot, and AI agents act across connected systems. It provides multi-tenant deployment, authentication, monitoring, error handling, retry logic, versioning, and data transformation out of the box.
- Who founded Prismatic?
- Prismatic was founded by Michael Zuercher in 2019.
- Who are Prismatic's investors?
- Prismatic's investors include Five Elms Capital, Homegrown Capital.
- How much funding has Prismatic raised?
- Prismatic has disclosed $30.7M raised across 3 rounds.
- Where is Prismatic headquartered?
- Prismatic is headquartered in Sioux Falls, US.