Direct to Consumer Startups
3,257 companies tagged Direct to Consumer, with their investors and founders.
Skin Rocks is a skincare brand selling products such as moisturisers and serums (including a hyperpigmentation serum) directly to consumers, along with gift sets and refills. It also publishes an educational blog covering skincare routines and ingredient information.
2 investors
SkinKraft sells customized, dermatologist-approved skincare and haircare products based on a skin/hair profiling tool (SkinID) that matches ingredients and formulations to individual needs. It operates as a direct-to-consumer brand serving customers across India.
2 investors
Skinnydipped makes better-for-you snacks such as chocolate-covered almonds, cashews, and peanut butter cups made with a thin layer of dark chocolate, low sugar, gluten-free, and no artificial ingredients. The women-founded brand sells its snacks directly to consumers and through retail stores.
2 investors
Skin Seoul is an online retailer of Korean skincare products, selling authentic items shipped directly from Korea. It offers product recommendations through an AI tool called SkinSight AI.
2 investors
Small Wonder makes waterless powder-based shampoo and hair care products that activate in a patented refillable bottle, marketed to consumers seeking salon-grade results with lower environmental impact. Its products feature a proprietary cold-pressed conditioning wax (SHINE37) and recyclable or compostable packaging.
2 investors
SmartyPants makes vitamins and nutritional supplements formulated for kids and adults, including gummy multivitamins, sold direct-to-consumer and through retailers like Amazon. The company offers an auto-delivery subscription program and focuses on science-backed, good-tasting formulas.
2 investors
Smilo is a baby brand offering products for pregnancy, baby, and toddler stages, designed with input from doctors, engineers, and parents. It targets parents seeking baby care products.
2 investors
smol sells cleaning products designed to use less plastic, carbon and chemicals. The company positions its household cleaning range as a more environmentally conscious option for consumers' homes.
2 investors
Snackible is an Indian snack brand that sells curated boxes of packaged health-focused snacks such as baked chips, puffs, chikki, and biscuit sticks made from ingredients like millet, ragi, jowar, and quinoa. Founded in 2015, it targets health-conscious consumers in India with direct-to-consumer snack products.
2 investors
Snif is a direct-to-consumer fragrance brand offering scented body products including body whips and body mists. The company sells perfumes and personal care products online under a focus on quality ingredients and curated scent profiles.
2 investors
Snowe sells home essentials including bedding, bath textiles, tableware, and decorative accents through its own online store. The company designs and offers products such as sheets, towels, flatware, dinnerware, and candles direct to consumers.
2 investors
Soapbox sells clean, vitamin-rich hair and skin care products with clinically tested formulas targeted to specific hair needs. The company donates a bar of soap to someone in need with every purchase.
2 investors
Sofie Pavitt Face is a skincare brand focused on acne-prone skin, selling products such as exfoliating scrubs, clearing serums, moisturizers, and sunscreen directly to consumers. Founded by celebrity aesthetician and acne specialist Sofie Pavitt, based in New York.
2 investors
Someone Somewhere is a Mexican brand that sells apparel handcrafted by local artisans using sustainable materials, aiming to create fair jobs and preserve traditional techniques. The featured item is a soccer-themed women's t-shirt from a collection inspired by football culture.
2 investors
Spacegoods makes functional mushroom and adaptogen powder blends (such as Rainbow Dust, Astro Dust, Glow Dust, and Hydro Dust) marketed as coffee alternatives for energy, focus, sleep, and hydration. The direct-to-consumer wellness products are sold online via one-time purchase and subscription, shipping from UK and Netherlands warehouses.
2 investors
OneTeam is a sports equipment brand offering gear for team and recreational sports, including football goals, balls and boots, basketball hoops and backboards, table tennis tables, training rebounders and thermoactive base-layer clothing. Its products target children, youth and recreational adult players in homes, schools, sports academies and clubs.
2 investors
Starco Brands invents and acquires consumer products with behavior-changing technologies across multiple categories including alcoholic beverages, food technology, body care, and beauty. The company operates a portfolio of brands including Whipshots (vodka-infused whipped cream), Art of Sport (athlete-focused skincare), Soylent (plant-based nutrition), and Skylar (clean fragrance).
2 investors
Starface is a skincare brand known for its pimple patches and other acne-focused products aimed at consumers. It markets its products with a playful brand identity centered on its yellow star mascot.
2 investors
Stella & Chewy's makes premium raw pet food for dogs and cats, including freeze-dried raw dinner patties and morsels, meal mixers, dinner-dust toppers, and treats formulated with 85-98% meat, organs, and bone. Its products are sold direct-to-consumer and through retailers such as PetSmart and Meijer in the United States.
2 investors
Sticks'n'Sushi is a Danish restaurant group that serves sushi, yakitori (grilled skewered meat), salads, and desserts with creative interpretations blending Japanese and Nordic cuisine. The company operates dine-in restaurants, a food truck, takeaway service, and catering across Copenhagen and Denmark.
2 investors
Stryx sells men's skincare and grooming products, including a tinted moisturizer designed to reduce redness, even skin tone, and address acne. The product line targets men seeking discreet cosmetic and skincare solutions.
2 investors
SUGAR Cosmetics is a beauty brand offering makeup and skincare products aimed at women. It curates and sells cosmetics across a range of styles directly to consumers.
2 investors
Flore offers personalized probiotics built from an individual's gut microbiome sequencing, analyzing 352 markers and 23,000+ microbes to formulate custom synbiotic blends (typically 5β7 strains, including psychobiotics targeting the gutβbrain axis). The direct-to-consumer product is made to order in Joliet, IL, and shipped as capsules or powder with portal access and reformulation as the customer's gut changes.
2 investors
SURREAL makes breakfast cereals designed to taste like childhood favorites but reformulated with higher plant protein, low sugar, and added fibre for health-conscious adults. It is a direct-to-consumer food brand in the UK.
2 investors







