Jay Hallberg
FounderCEO, Co-founder at Velocityengine
Austin, Texas, United States
FoundedVelocityengine
Find your path to Jay
477 people in our graph share verified history with Jay — schools, employers, funds. One of them is your warm intro.
About
Jay Hallberg is co-founder and CEO of VelocityEngine, an AI-powered platform for go-to-market management founded in 2023 and based in part on the Shasta Ventures Elevate GTM program. He previously co-founded and served as CEO of Spiceworks, a B2B marketplace that reached over $70M in annual revenue, raised $111M in capital, and was acquired by J2 Global in 2019 to form Spiceworks Ziff Davis. Earlier in his career he was a VP at Motive, which went public in 2004, and worked at 3M; he also founded Vineify in 2020 and serves as a board member, advisor, and venture partner.
CEO, Co-founder at Velocityengine
Intro paths
In turn, Jay can intro founders to Velocityengine's investors below.
Velocityengine's investors · 2
Co-founders at Velocityengine

Experience
- VelocityEngineCo-Founder & CEOcurrent2023 — presentAustin, Texas, United States
- AudyenceExecutive Advisorcurrent2023 — present
- Random Golf ClubStrategic & Operational Advisorcurrent2023 — present
- VineifyCo-Foundercurrent2020 — presentAustin
- Five By FiveAdvisor2020 — 2024Austin, Texas, United States
- AZ-VCGrowth Partner2023 — 2024
- ProdlyBoard Member2022 — 2023Palo Alto, California, United States
- Shasta VenturesVenture Partner & GM, Shasta Elevate2022 — 2023Austin, Texas, United States
- Shasta VenturesGeneral Manager, Shasta Elevate2020 — 2022Austin, Texas, United States
- The Linux FoundationStrategic Advisor2022 — 2023
- SwivelBoard Member2020 — 2023Austin, Texas, United States
- The Linux FoundationStrategic Advisor2020 — 2021
- Spiceworks Ziff DavisAdvisor2020Austin, Texas, United States
- SpiceworksChairman & Founder2019 — 2020Austin
- SpiceworksCEO & Co-founder2015 — 2019Austin
- SpiceworksCOO & Co-founder2013 — 2014Austin, Texas Metropolitan Area
- SpiceworksVP Marketing & Co-founder2006 — 2013Austin, Texas Metropolitan Area
- MotiveVP Product Marketing, Enterprise Business2003 — 2005Austin, Texas Metropolitan Area
- MotiveSegment Marketing, Director2002 — 2003Austin, TX
- MotiveProduct & Segment Marketing Manager2000 — 2001Austin, Texas Metropolitan Area
- MotiveProduct Marketing Intern1999Austin, TX
- 3MManager, Electronics Market Center1997 — 1998Austin, Texas, United States
- 3MProject Manager - Optimized Operations1995 — 1997Austin & St. Paul
- 3MEngineer - Optimized Operations1992 — 1994St. Paul, Philadelphia, Austin, Paris & Shanghai
Skills & more
+9 more
Cloud ComputingBusiness DevelopmentEntrepreneurshipOnline AdvertisingManagementMarketing CommunicationsGo-to-market StrategySocial MediaRock & RollFrom Jay's professional profile.
Frequently asked questions
- Who is Jay Hallberg?
- Jay Hallberg is co-founder and CEO of VelocityEngine, an AI-powered platform for go-to-market management founded in 2023 and based in part on the Shasta Ventures Elevate GTM program. He previously co-founded and served as CEO of Spiceworks, a B2B marketplace that reached over $70M in annual revenue, raised $111M in capital, and was acquired by J2 Global in 2019 to form Spiceworks Ziff Davis. Earlier in his career he was a VP at Motive, which went public in 2004, and worked at 3M; he also founded Vineify in 2020 and serves as a board member, advisor, and venture partner.
- Where does Jay Hallberg work?
- Jay Hallberg is CEO, Co-founder of Velocityengine.
- What companies did Jay Hallberg found?
- Jay Hallberg founded Velocityengine.
- Where did Jay Hallberg go to school?
- Jay Hallberg studied at Harvard Business School (MBA, Business); University of Illinois Urbana-Champaign (BS, Mechanical Engineering).
Founder mafias
Harvard Business School mafia1,221
Also came through, then founded or led a company.
University of Illinois Urbana-Champaign mafia423
Also came through, then founded or led a company.
Shasta Ventures mafia5
Also came through, then founded or led a company.
Spiceworks mafia3
Also came through, then founded or led a company.
Same school
Also attended Harvard Business School2,000
+ 1,994 more
Also attended University of Illinois Urbana-Champaign864
+ 858 more
Shared employers
Also worked at The Linux Foundation19
+ 13 more
Also worked at Spiceworks Ziff Davis2
Also worked at Motive12
+ 6 more





















































