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Adam Frankl

Investor

Partner ♦ Top 1% CEO Coach ♦ Faculty Member ♦ DevOps Chair at Alchemist Accelerator · Faculty at Generationship · Expert Advisory Board — Partner at Alchemist Accelerator at 33N

San Francisco Bay Area

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About

Adam Frankl advises founders of early-stage developer-facing startups on developer awareness and adoption, drawing on his experience as the first VP of Marketing at JFrog, Neo4j, and Sourcegraph. His work focuses on messaging and positioning for developer-facing products. He serves as a faculty member and DevOps chair at the Alchemist Accelerator, where he coaches portfolio companies on go-to-market strategy and scaling, and is the author of The Developer Facing Startup.

Experience

  1. The Developer Facing Startup#1 Best Selling Authorcurrent2024 — present
  2. EngFlowAdvisor ♦ Investor ♦ Researchercurrent2020 — present
  3. Alchemist AcceleratorPartner ♦ Top 1% CEO Coach ♦ Faculty Member ♦ DevOps Chaircurrent2017 — presentSan Francisco Bay Area
  4. Self-employedStartup Advisorcurrent2002 — presentSan Francisco Bay Area
  5. GenerationshipFacultycurrent2025 — present
  6. SourcegraphMarketing Advisor ♦ First VP of Marketing2018 — 2021California, United States
  7. JFrogFirst VP of Marketing2014 — 2017San Francisco Bay Area
  8. Neo4jMarketing Advisor ♦ First VP of Marketing2010 — 2014San Mateo
  9. Resounding Technology (acquired by MPath Interactive)CEO, Co-founder1999 — 2002
  10. Rational SoftwareDirector of Marketing1995 — 1999
  11. Lockheed Skunk WorksSoftware Developer1991 — 1995California, United States
  12. US ArmyInfantry Captain1987 — 1994

Skills & more

Start-ups99Product Marketing73Go-to-market Strategy7Entrepreneurship16Demand Generation13Lead Generation31Marketing Strategy4Product Management58Social Media Marketing22Market Research15Marketing20B2B6
+8 moreCompetitive AnalysisCloud ComputingPositioningGraph DatabasesStrategyStrategic PlanningLeadershipEnterprise Software
  • Category Design Academy — Category Pirates
  • Business Model Generation Workshop & Masterclass — Strategyzer
  • Leading a Marketing Team — LinkedIn

From Adam's professional profile.

Investments

Investor

Signadot

Per curated public sources.

Colleagues at Alchemist Accelerator

Agni Karmazi
Software Quality Assurance Test Engineer at Alchemist Japan
Alex Miguel
Admissions & Partnerships at Alchemist Japan
Ally Hoang
Program Associate at Alchemist Japan
Ana Rita Silva
Program Assistant at Alchemist Japan
Andrew Scheuermann
Investor at Inception Studio Capital
Annika Lauer
Director of Operations at Alchemist Japan
Bethany Gardner
Bookkeeper & Payroll Specialist at Alchemist Japan
Celeste Flores
Global Community Liaison at Alchemist Japan

Frequently asked questions

Who is Adam Frankl?
Adam Frankl advises founders of early-stage developer-facing startups on developer awareness and adoption, drawing on his experience as the first VP of Marketing at JFrog, Neo4j, and Sourcegraph. His work focuses on messaging and positioning for developer-facing products. He serves as a faculty member and DevOps chair at the Alchemist Accelerator, where he coaches portfolio companies on go-to-market strategy and scaling, and is the author of The Developer Facing Startup.
Where does Adam Frankl work?
Adam Frankl is Partner ♦ Top 1% CEO Coach ♦ Faculty Member ♦ DevOps Chair at Alchemist Accelerator.
What companies has Adam Frankl invested in?
Investments tracked here include Signadot.
Where did Adam Frankl go to school?
Adam Frankl studied at Princeton University (B.S.E.); Touro University (Master of Arts, Jewish History); Stanford University (Executive Program, High Tech Marketing with Professor Geoffrey Moore).

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