Direct to Consumer Startups

Amorana is Switzerland's largest online sex shop, selling sex toys, lingerie, erotic items, and select drugstore products for women, men, and couples. It also runs an online magazine covering relationships, self-love, and sexual health, with a focus on the Swiss market.

1 investor

Amritatva makes mushroom-based and sattu-based food products—such as oyster/shiitake mushroom powders, dried mushrooms, and sattu protein mixes—free from maida, MSG, and artificial preservatives. It targets health-conscious families, cultivating its own mushrooms at a farm in Jaipur and shipping across India.

1 investor

Anaghe Atelier makes made-to-order clothing and accessories, including designer sweatshirts, vintage printed and graphic tees, and Apple Watch bands, card cases, and key fobs crafted from upcycled luxury handbags. The studio sells direct to consumers with an emphasis on on-demand production and upcycling for sustainability.

1 investor

Ancient Crunch makes traditional snacks—including MASA tortilla chips, Vandy Crisps potato chips, and Golden Age Fats beef tallow—using organic ingredients and no seed oils. It sells better-for-you versions of classic American snack foods to health-conscious consumers.

1 investor

And Comfort sells clothing directly to consumers online.

1 investor

Andie is a direct-to-consumer swimwear and apparel brand focused on fit, quality materials, and simple everyday design. It sells swimwear and wardrobe essentials to consumers, partnering with the Richer Poorer brand.

1 investor

AND PLANTS is a Japanese online store selling houseplants and flower gifts, with staff pre-potting plants into custom soil before shipping and including care cards. It offers services such as a personal plant diagnosis quiz, LINE consultation support, order-made floral arrangements, corporate plans, and a plant-care app.

1 investor

Angie's Tempeh makes handmade organic tempeh in flavors such as soybean, chickpea, buckwheat, and quinoa, along with tempeh chips and specialty products, sold direct to consumers. It operates an online store serving customers in Singapore.

1 investor

ANINA makes shelf-stable, ready-in-minutes meal bowls made with upcycled vegetables, offering globally-inspired flavors that are high in fiber and a source of protein. The consumer packaged food brand sells its meals directly to consumers online.

1 investor

Antelope curates and sells pet products and services, including plant-based grooming and food items, focused on high-quality, clean ingredients for dogs. It operates an online store aimed at pet owners seeking healthier products for their pets.

1 investor

Antinorm is an Indian beauty brand that makes multifunctional skincare and beauty products designed to simplify daily routines. It targets time-pressed women in India with formulations built for the local climate and focused on utility and instant results.

1 investor

Appbrew is a mobile app builder that converts Shopify stores into customizable native mobile applications for direct-to-consumer brands. The platform focuses on performance optimization, personalization, and conversion rate improvement through features like native integrations, app analytics, and marketing campaign management.

1 investor

Applecrumby is a consumer brand that sells products directly to customers and runs a rewards program offering points on purchases plus access to sales.

1 investor

APRICOT makes reusable, hand-poured skincare pads and patches with hyaluronic acid and niacinamide targeting facial wrinkles and anti-aging for areas like the forehead, eyes, mouth, and décolleté. The vegan, cruelty-free products are dermatologically tested and produced locally in Bavaria, Germany.

1 investor

Apricotton designs adjustable bras for young girls and teens going through puberty, including the stretchy Cloud Bra with removable padding that grows with the wearer. The brand focuses on making first-time bra shopping easier and more comfortable for young women and their parents.

1 investor

Apriwell develops food supplements and dietary management products for digestive conditions such as irritable bowel syndrome, Crohn's disease, ulcerative colitis, bloating, and constipation, as well as migraine prevention. The company combines natural ingredients with scientific formulations and offers personal coaching with digestive and nutrition experts to consumers, primarily in Germany.

1 investor

Aquatein makes functional bottled water products including protein water, electrolyte water, and collagen water aimed at consumers for hydration, fitness recovery, and beauty. Its lineup includes 10g and 21g protein water variants marketed for post-workout recovery and daily protein intake.

1 investor

Aquis makes hair-drying tools built with technical fabrics and its proprietary AQUITEX hairtech, aimed at consumers seeking gentler hair care. The products are marketed as reducing hair damage compared with traditional drying methods.

1 investor

AR500 Armor manufactures body armor and personal protective equipment, including steel and composite armor plates, plate carriers, and related tactical gear. It sells directly to consumers and law enforcement or military users.

1 investor

Arctic Fox Supply makes outdoor and adventure apparel marketed to active, mobile consumers. The company positions its garments as responsibly produced.

1 investor

ArcticFX Graphics designs and sells custom snowmobile wraps (sledwraps) for riders, athletes, and brands in the snowmobile industry. It offers an online design tool, the SledWrapR Design Studio, that lets customers customize wrap colors and place logos in real time before purchasing.

1 investor

Arctic Power Berries makes powders from wild-harvested Nordic berries, sold as a pure ingredient with no additives for use in smoothies, breakfast bowls, baking and yogurt. The direct-to-consumer brand offers single berry powders, subscriptions and custom bundles to health-focused consumers.

1 investor

Ardee designs and sells made-to-order clothing and jewelry inspired by Bermudian culture, working with local artisans and skilled makers. It targets consumers seeking fashion, jewelry, and lifestyle pieces, with a stated focus on Bermuda.

1 investor

Arena Flowers is an online florist that sells ethically sourced flowers and gifts designed with sustainability in mind, delivering to customers across the UK. It uses plastic-free packaging and a closed-loop waste system as part of its sustainability practices.

1 investor