Direct to Consumer Startups
3,257 companies tagged Direct to Consumer, with their investors and founders.
Nectar produces hard seltzer alcoholic beverages marketed as having zero sugar and low carbs/calories, sold in a variety of flavors. The brand sells directly to consumers who want alcoholic drinks that fit health-conscious lifestyles.
2 investors
Needed sells women's nutrition supplements, including prenatal multivitamins and creatine monohydrate, formulated for stages such as fertility, pregnancy, postpartum, motherhood, and perimenopause. The direct-to-consumer brand offers third-party tested, subscription-based products developed with nutrition and health practitioners.
2 investors
NEST New York sells home and personal fragrance products, including scented candles and related items featuring blended notes such as wild plum, cinnamon, and cashmere wood. It markets these fragrance products directly to consumers.
2 investors
NIRA develops FDA-cleared at-home laser devices for wrinkle reduction that stimulate collagen in the deeper skin layers through short daily treatments. Its consumer product line includes the Pro 3 and Precision lasers plus a companion app offering AI-powered skin analysis and progress tracking.
2 investors
Nori makes the Nori Press, a compact handheld steam iron with two heated plates that press the front and back of a garment at once, offering fabric-specific heat settings. The consumer product is marketed to home users and travelers as an alternative to traditional ironing boards.
2 investors
Nothing Bundt Cakes sells Bundt cakes in various flavors for occasions such as birthdays, holidays, weddings, and other celebrations. It operates as a consumer bakery brand offering products for direct purchase.
2 investors
1906 is a consumer brand selling low-dose edibles and drinkable products designed for specific effects such as energy, connection, and relaxation, sold direct-to-consumer online with subscription options. Its lineup includes fast-acting "bean" edibles and beverages marketed for social, intimacy, and mood purposes.
2 investors
Nutrafol makes physician-formulated hair growth supplements (nutraceuticals) sold direct-to-consumer, with formulas tailored to men and women at different life stages such as postpartum and menopause. The brand markets itself as dermatologist-recommended and backs its products with clinical studies targeting root causes of hair thinning like hormones, stress, and nutrition.
2 investors
Nykaa is an online store selling beauty and cosmetics products across categories and brands, and also operates a fashion arm (Nykaa Fashion). It functions as an e-commerce platform for consumers shopping for beauty and personal care items.
2 investors
O.school is an online retailer offering a curated selection of sex toys and sexual wellness resources, alongside educational content focused on inclusive, accessible, and shame-free sexual education. It also runs a community where people anonymously share sexual experiences and participate in polls and surveys.
2 investors
OATSIDE makes oat milk in flavors including Barista Blend, Chocolate, Caffè Latte, Matcha, Chocolate Malt, and Caramel Macchiato. The company sells plant-based dairy alternative beverages to consumers.
2 investors
Oberlo provides free tools and resources for entrepreneurs to start and grow ecommerce businesses through dropshipping. The platform helps small business owners launch online stores and manage their operations.
2 investors
Ocean's Halo makes organic, plant-based Asian-style food products including sushi nori, noodle bowls, salad dressings, sauces, and broths that are non-GMO, vegan, and gluten-free. It sells consumer packaged food and donates at least 1% of annual revenue to environmental causes through its 1% for the Planet membership.
2 investors
Oi manufactures certified organic tampons, pads, liners, reusable period underwear, and menstrual cups for women. The New Zealand-based company focuses on removing plastics, synthetics, and toxic chemicals from feminine hygiene products through sustainable packaging and organic materials.
2 investors
Olivela is an online fashion and jewelry retailer that donates 20% of net proceeds from purchases to a choice of 30+ cause partners across education, nature/environment, and health. Customers select which cause their purchase supports and can track their giving impact.
2 investors
OLPRO designs and sells outdoor and camping gear, including tents and related equipment, with a focus on quality and sustainability. The brand markets colorful, distinctive products to camping and outdoor adventure enthusiasts.
2 investors
Original Sunshine makes non-GMO, gluten-free baked goods such as bread and bagels, produced in a dedicated allergen-free facility and sold to shops, restaurants, and markets. It manufactures its products in Los Angeles and holds Certified Gluten-Free and FDA-registered status.
2 investors
OUI the People develops a line of eau de parfum fragrances and bodycare products, including exfoliating body wash and hydrating body gloss. The brand offers direct-to-consumer perfumes and skincare inspired by Caribbean, New York, and French fragrance traditions.
2 investors
Ourself is a skincare brand that develops topical products such as eye serums, lip fillers, and moisturizers using patented Tiered-Release Vesicles, ingredient capsules designed to carry targeted actives into deeper layers of the skin. It sells directly to consumers and is used by dermatologists, with a product line spanning peptides, hyaluronic acid, niacinamide, and antioxidants.
2 investors
Complement sells nutritional supplements directly to consumers, offering a 100-day money-back guarantee on all orders. The brand markets to a broad range of health-focused customers, from athletes to newcomers, with an emphasis on product transparency.
2 investors
Outzidr is an online women's fashion retailer offering trendy "going out" outfits and Western wear, including tops, jeans, shorts, and dresses. Prices are listed in Indian rupees.
2 investors
Pangaea Holdings is a brand-building company that creates and scales digitally native personal care brands globally, including Lumin (men's skincare) and Meridian (personal grooming and body hair products). It operates in the direct-to-consumer personal care and grooming space.
2 investors
PastBook is an iOS app that automatically turns users' phone photos into personalized photo books, calendars, and posters by selecting the best shots, removing duplicates, and arranging them into printable layouts. It targets consumers who want to preserve memories from milestones, travels, and everyday moments.
2 investors
PatPat sells matching family pajama sets, including a traditional red Fair Isle Christmas print set with sizes for women, men, kids, babies, and pets. The sets are sold direct to consumers online as coordinated holiday apparel.
2 investors