Direct to Consumer Startups

Lewkin is an online fashion retailer selling Korean-style apparel for men and women — including jeans, tops, outerwear, and streetwear — alongside a curated selection of K-beauty products. It operates a direct-to-consumer e-commerce store with worldwide shipping.

5 investors

LARQ manufactures water purification bottles and hydration products designed to reduce reliance on single-use plastics while improving water quality. The company targets environmentally conscious consumers and pledges a portion of revenue to environmental nonprofits and clean water initiatives.

5 investors

Lovepop designs and sells 3D pop-up greeting cards and gifts, combining paper engineering with custom designs to create memorable gifting experiences. The company sells directly online and through retail partners across the U.S.

5 investors

Markhor sells leather shoes and accessories that are hand-made by skilled craftspeople in South Asia.

5 investors

Mason builds technology that helps eCommerce brands, marketplaces, and teams replace fragmented toolchains and improve the customer experiences they create. It positions itself as a design-focused product company serving online retail and marketplace businesses.

5 investors

Mediquitous operates over 20 fashion and beauty brands and platforms across more than 10 countries globally, primarily in Korea and Japan. The company focuses on vertical e-commerce platforms and influencer-led private label brands.

5 investors

Mented Cosmetics sells beauty and makeup products directly to consumers, including bundles and individual "hero" items for everyday routines. It operates as a direct-to-consumer cosmetics brand selling through its online store.

5 investors

Mjuk is an e-commerce retailer offering products to consumers across EU markets, with dedicated storefronts for Finland and Sweden.

5 investors

Moku makes plant-based mushroom snacks, including vacuum-cooked chips made from fresh shiitake and deer antler mushrooms, that are gluten-free, soy-free, and free of the top 8 allergens. The products are marketed as better-for-you, high-fiber snacks for everyday consumers.

5 investors

Moody sells daily disposable colored contact lenses direct to consumers, offering spherical lenses in cosmetic colors such as the GlowyLock Moonstone Blue. The company ships worldwide and requires a valid contact lens prescription for U.S. orders.

5 investors

Mosaic Foods delivers plant-centric prepared meals designed to be convenient and satisfying for everyday eating. The company focuses on vegetable-forward, whole-food meals that reduce meat consumption and lower environmental impact.

5 investors

Mosaic Wellness operates a portfolio of consumer health and wellness brands in India, including Man Matters for men's health, Be Bodywise for women's health, Little Joys for children's health, and Root Labs, a unisex Ayurveda brand. The company offers science-backed and Ayurvedic health products direct to consumers, primarily serving the Indian market with Root Labs available in the USA.

5 investors

Moxie Scrubs designs and sells scrubs and medical apparel inspired by nurses, offering products such as scrub tops, pants, and jackets for nursing and healthcare professionals. It is a woman-owned, minority-owned direct-to-consumer brand based in Boston.

5 investors

Muddy Bites makes snack-sized chocolate-filled cones inspired by the chocolate tip of a sundae cone, sold in seven year-round flavors plus seasonal varieties. The company is a direct-to-consumer confectionery/snack brand.

5 investors

NA-KD is an online fashion retailer offering women's clothing including jeans, tops, coats, dresses, and accessories. The company serves customers seeking contemporary and timeless wardrobe pieces through direct-to-consumer sales.

5 investors

NoCow makes plant-based protein bars that are dairy-free, gluten-free, non-GMO, soy-free, and vegan. The bars are marketed to consumers seeking high-protein nutrition that is easy to digest.

5 investors

NOVOS is a longevity biotechnology company that develops science-validated supplement formulations and aging assessment tools designed to target the biological mechanisms of aging rather than disease symptoms. The company serves consumers seeking to extend healthspan through evidence-based products backed by clinical trials and mechanistic research.

5 investors

Orgain makes certified organic nutrition products, including an organic nutrition shake, formulated without soy, carrageenan, or GMOs. Its products emphasize clean-label ingredients that are often non-GMO, organic, and gluten-free.

5 investors

OZiva sells plant-based nutrition and wellness products directly to consumers, offering supplements alongside expert consultations. It operates as a direct-to-consumer health and wellness brand in India.

5 investors

Parfait makes custom wigs built from a customer's own head measurements, captured via a 90-second phone scan, offering made-to-order and one-of-one pieces plus repair and restyling services. It serves wig wearers directly with options to customize style, cut, texture, length and cap size.

5 investors

PAX makes cannabis vaporizer devices and related products for consumers, focused on flower and cannabis-based well-being. The company also supports social reform and safe-access initiatives in the cannabis industry.

5 investors

Pet's Table is a direct-to-consumer pet food delivery service in Mexico that provides fresh, natural dog food tailored to individual pets' nutritional needs. The company formulates recipes for dogs of different ages, sizes, and life stages, delivered via subscription directly to customers' homes.

5 investors

Chuckit! manufactures dog toys and fetch products designed for interactive play, including ball launchers, balls, and accessories for dogs of all sizes and activity levels.

5 investors

PetPlate provides personalized, fresh-cooked meal subscriptions for dogs, using human-grade ingredients and vet-designed recipes delivered to customers' doors. It offers full and topper meal plans along with oven-baked dry food, prepared to AAFCO standards and USDA guidelines.

5 investors