Consumer Startups

Jadu is building a consumer platform for spatial imagery — a new medium of volumetric captures that carry sound and can be explored in three dimensions rather than viewed as flat photos or videos. It provides AR creation tools so users can make and share spatial images, positioning itself as an alternative to infinite-scroll social feeds.

5 investors

Jinx makes premium pet food, toppers, and treats for dogs and cats, formulated with high-quality proteins, superfoods, and probiotics. The products are developed by a council of pet nutritionists, veterinarians, and formulators, and sold directly to pet owners.

5 investors

Jiobit develops wearable tracking devices for child safety, pet monitoring, and elder care supervision. The company serves parents, pet owners, and guardians seeking location tracking solutions for dependents.

5 investors

Juicy Marbles is a food company that produces meat products made through traditional methods without laboratory synthesis or artificial chemicals. The company focuses on creating food that nourishes both body and soul for consumers interested in wholesome, quality nutrition.

5 investors

Julie sells an FDA-approved over-the-counter emergency contraceptive (levonorgestrel morning-after pill) that reduces pregnancy risk after unprotected sex, available without prescription, ID, or parental consent across all 50 U.S. states. The product is sold direct-to-consumer and in retail stores such as CVS, targeting people seeking accessible emergency contraception.

5 investors

Kaagaz is a document management platform that helps users organize and access their important documents. The company serves individuals and businesses seeking streamlined document storage and retrieval solutions.

5 investors

Kin Euphorics makes non-alcoholic functional beverages formulated with adaptogens, nootropics, and botanics intended to affect mood, brain function, and immunity. The direct-to-consumer drinks are sold online and through local retailers as an alternative to alcohol.

5 investors

Kosterina produces extra virgin olive oil and organic Mediterranean food products sourced from southern Greece, alongside natural skincare leveraging olive oil for hydration and antioxidant benefits. The brand serves health-conscious consumers seeking authentic, high-polyphenol ingredients and beauty products.

5 investors

Kredivo provides instant digital credit and personal loans of up to 50 million rupiah, letting consumers pay in 30 days or in 3–24 month installments without a down payment across online and offline merchants. It also offers merchants a two-click checkout payment option and is registered and supervised by Indonesia's Financial Services Authority (OJK).

5 investors

Kredivo Group operates digital financial services in Southeast Asia, including Kredivo, a buy-now-pay-later and personal loan product offering instant credit financing for ecommerce and point-of-sale purchases using real-time decisioning, and Krom, a digital banking app for saving and managing money. Its products serve consumers and ecommerce merchants.

5 investors

Labdoor provides independent product testing, rankings, and data across multiple consumer product categories. The company operates a verified commerce model where consumers purchase products through the platform, with revenue supporting expanded product testing and research.

5 investors

LawnStarter connects homeowners with vetted lawn care professionals for yard maintenance and landscaping services. The platform handles scheduling, payment, and quality guarantees while helping service providers manage their businesses.

5 investors

LFCarry connects players with vetted professional players to complete game content such as raids, dungeons, ranked climbs, and seasonal challenges across 40+ live-service titles. The platform serves casual and competitive gamers seeking boosting, carry, and coaching services for games like Destiny 2, World of Warcraft, Call of Duty, and Valorant.

5 investors

Lion Pose develops dermatologist-formulated skincare products clinically tested on diverse skin tones to address conditions like hyperpigmentation, melasma, acne, and eczema. The brand adheres to a rigorous 5-point clinical testing standard including third-party validation and inclusive testing across all skin types.

5 investors

Little Spoon is a direct-to-consumer subscription service delivering organic baby and toddler food, including infant formula, purees (Babyblends), finger foods, cereal, puffs, smoothies, and kids' meals and snacks. Products are tested for 500+ toxins and contaminants and delivered across the continental US.

5 investors

Livspace provides home interior design and renovation services, connecting homeowners with professional designers and managing the full coordination of projects. The platform serves homeowners across India seeking end-to-end solutions for home design and renovation.

5 investors

Lovepop designs and sells 3D pop-up greeting cards and gifts, combining paper engineering with custom designs to create memorable gifting experiences. The company sells directly online and through retail partners across the U.S.

5 investors

Lucky Beverage Company produces beverages with a focus on authentic storytelling and resilience-oriented branding. The company targets consumers seeking inspirational beverage products.

5 investors

Lugg operates an on-demand moving and delivery app that connects customers with background-checked movers and trucks available within 30 minutes across major U.S. metros. The platform handles residential moves, furniture delivery, junk removal, and donation pickups with upfront pricing.

5 investors

mCaffeine sells personal care and body care products such as body washes, body lotions, and serums formulated with active ingredients like salicylic acid, niacinamide, and glycolic acid. It operates as a direct-to-consumer skincare and grooming brand serving the Indian market.

5 investors

Mack Weldon is a direct-to-consumer apparel brand selling men's clothing including underwear, undershirts, socks, and other basics online.

5 investors

Magic provides managed virtual assistant teams for executives and growing businesses, handling administrative tasks like calendar management, email, travel planning, and operational coordination. The service delivers a dedicated team of remote assistants configured to specific workflows, with managed payroll, training, and auto-replacement.

5 investors

Manzana Verde offers balanced, calorie-labeled prepared meals delivered on demand or on a scheduled weekly plan, with locally cooked menus and nutritionist-designed dishes. It serves consumers seeking convenient healthy eating across Mexican cities such as CDMX, Guadalajara, and Monterrey.

5 investors

MealPal offers discounted lunch meals from partner restaurants for office workers and hybrid workers in the U.S. and Canada, operating as a weekday meal subscription service.

5 investors