Fundraising Fox

Strikingly

YC W13

Shanghai, CN · Founded 2012 · 99 employees · 12 known investors

Strikingly is a website builder that enables users to create and publish websites without coding or design experience in under 30 minutes. The platform serves small business owners, entrepreneurs, and creators with built-in e-commerce, blogging, analytics, and membership features.

Also known as Strikingly, Inc.

Founders & leadership· Y Combinator alumni (W13)

Strikingly was founded in 2012 by David Haisha Chen, Teng Bao, and Dafeng Guo.

DHDavid Haisha Chen
David Haisha CheninCo-founder · CEODavid Haisha Chen dropped out of the University of Chicago in 2012 to co-found Strikingly, a website builder, alongside Teng Bao and Dafeng Guo. He previously co-founded Moneythink, a financial literacy education nonprofit.
TBTeng Bao
Teng BaoinFounder/CPO
DGDafeng Guo
Dafeng GuoinCo-founder and CTO

Investors · 12

Also in the syndicate · 4

Grace StanatKevin HaleRudy GadreTSVC Capital

Company profile

researched Aug 2026

Strikingly is a website-building platform that lets users create and publish mobile-optimized websites without coding or design experience, typically in under 30 minutes. The editor is click-to-edit and publishes instantly; sites are assembled from pre-designed, customizable templates and sections, with an emphasis on one-page layouts suited to portfolios, digital resumes, events, startups, bloggers and small online stores.

The product bundles domain registration (available on paid upgrades), a built-in e-commerce module called Simple Store supporting coupons, shipping and digital goods with PayPal or Stripe payments, a blogging tool, built-in analytics, signup and contact forms, live chat, newsletters, membership registration with members-only content, social feed embeds for Facebook, Twitter and Instagram, galleries, video backgrounds, media sliders, password protection and automatic HTTPS. Additional tools listed include an AI Site Builder, an AI Logo Maker, Strikingly Kickstart, and mobile apps for iOS and Android that allow site editing and publishing from a phone. Support is offered around the clock via email and live chat. The interface is offered in roughly twenty languages, including English, Spanish, French, German, Portuguese, Arabic, Bahasa Indonesia, Japanese and simplified and traditional Chinese.

Y Combinator lists the company as founded in 2012, part of the Winter 2013 batch, categorized under e-commerce, active, with a team size of 99 and a Shanghai, China location. A secondary aggregator profile describes the company as private with 51-200 employees and states the platform powers over 34,000 websites globally, with presence in the U.S. and China; that figure comes from a third-party summary rather than the company itself.

Founding story

According to a Startup Grind Shanghai event listing, David Chen dropped out of the University of Chicago in 2012 to start Strikingly with co-founders Teng Bao and Dafeng Guo. The team moved to Silicon Valley with $100 and was accepted into Y Combinator. Before Strikingly, Chen co-founded Moneythink, a non-profit financial literacy education organization that won the 2013 MassChallenge 100K award and was subsequently funded by Blackstone.

Business model

Freemium software-as-a-service: users can create and publish a site at no cost, with paid subscription plans unlocking additional capability. A third-party profile describes tiered premium plans (Limited, Pro, VIP) that scale storage, bandwidth and e-commerce features. Domain names become available after upgrading, and the site promotes a free domain with any yearly plan.

Recurring subscription fees for paid website plans, plus domain registration; the company also runs an affiliate program and an agencies/resellers channel.

Traction

A third-party profile states the platform powers over 34,000 websites globally; the company's own site claims it is trusted by millions of entrepreneurs and creatives (an unverified marketing claim). Y Combinator lists a team size of 99, and another aggregator lists 51-200 employees. Disclosed funding totals $18.0M across three rounds.

Latest developments

Current site content shows AI-oriented product additions, including an AI Site Builder and AI Logo Maker alongside Strikingly Kickstart, plus active hiring and a promotional offer of a free domain with any yearly plan. No funding events after September 2018 appear in the sources.

Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

Positioned as an easy, mobile-first, low-cost alternative to more complex site builders and CMSes; user testimonials on its own site contrast it with GoDaddy, Tumblr and WordPress. A third-party profile places it within the broader no-code/low-code trend and notes a user base spanning the U.S. and China.

Third-party analysis cites mobile-first design, a focus on one-page sites assembled from customizable sections, no requirement for coding or design skills, a broad set of built-in features (SEO, analytics, social integrations, simple e-commerce, newsletters, live chat), affordable tiered pricing with a free plan, and customer support as its main distinguishing characteristics. The company itself markets a single-screen editing experience and site creation in under 30 minutes.

Technology

A browser-based visual site editor with click-to-edit sections and instant publishing, responsive templates that adapt to phone, tablet and desktop, automatic HTTPS on all sites, integrated SEO and metadata editing tools, built-in analytics, payment integrations with PayPal and Stripe, and AI-driven features including an AI site generator and AI logo maker. Native mobile apps for iOS and Android support editing on the go.

Go-to-market

Self-serve signup on the web (including Facebook and LinkedIn social sign-in) and via iOS and Android apps, supported by heavy SEO-oriented content marketing (landing pages such as "make your own website" and "online website builder" plus an extensive blog), customer testimonials, an affiliate program, and an agencies and resellers partner program.

Small business owners, startups, freelancers and professionals, non-profits, artists and creatives, bloggers and individuals building personal brands or portfolios.

Geography

Headquartered in Shanghai, China, with origins in Silicon Valley through Y Combinator. A third-party profile describes a strong presence in the U.S. and China. The product interface is localized into roughly twenty languages spanning Europe, Asia, the Middle East and the Americas.

History

Founded in 2012 and admitted to Y Combinator's Winter 2013 batch, Strikingly raised a $2M seed round in April 2013 (the CEO publicly described the raise as $1.5 million in seed funding from Silicon Valley investors). A third-party summary notes a 2014 launch of a one-click site builder that imported Facebook and LinkedIn data. A $6M Series A followed in August 2017 and a $10M Series A led by Cathay Capital in September 2018, taking disclosed total funding to $18.0M across three rounds. The company has since added e-commerce, membership and AI-assisted building tools and is based in Shanghai.

Risks & controversies

No controversies, legal actions or regulatory matters are reported in the available sources. Notable information gaps: no disclosed revenue, no confirmed user or customer counts from the company, no funding activity reported since 2018, and the most detailed narrative material comes from an aggregator summarizing secondary reviews rather than primary reporting.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Employee rangeJan 202551-200
Number of funding roundsSep 2018$3
Seed funding raised (as described by CEO)Jan 2013$1.5M
Team sizeJan 202599 employees
Total funding raisedSep 2018$18M
Websites powered by the platformJan 202534,000 websites

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Founder mafia

2 people who came through Strikingly went on to found or lead other companies.

Competitors · 4

by search overlap

Companies competing with Strikingly for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 6

launches, deals, and filings
Sep 2018
$10M Series A led by Cathay Capital

Strikingly raised $10M in a Series A round led by Cathay Capital, bringing disclosed total funding to $18.0M.

$10M source ↗

Aug 2017
$6M Series A

Series A round with participation from Prefix Capital, TSVC Capital, Grace Stanat, Rudy Gadre, Kevin Hale, Infinity Venture Partners, Sinovation Ventures and TSVC.

$6M source ↗

Nov 2014
CEO David Chen speaks at Startup Grind Shanghai

Co-founder and CEO David Chen appeared in a fireside chat at Startup Grind Shanghai held at The Nest, Gongyi Xintiandi.

source ↗

Jan 2014
One-click site builder with Facebook and LinkedIn import

Launched a one-click site builder integrated with Facebook and LinkedIn that generates mobile-optimized sites by importing social media profile data.

source ↗

Apr 2013
$2M seed round

Strikingly raised a $2M seed round with participation from Prefix Capital, TSVC Capital, Grace Stanat and Rudy Gadre.

$2M source ↗

Jan 2013
Participated in Y Combinator Winter 2013 batch

Strikingly was accepted into Y Combinator's Winter 2013 batch after the founding team relocated to Silicon Valley.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Strikingly do?
Y Combinator-backed website builder for mobile-optimized sites built without coding, headquartered in Shanghai.
Who founded Strikingly?
Strikingly was founded by David Haisha Chen, Teng Bao, Dafeng Guo in 2012.
Who are Strikingly's investors?
Strikingly's investors include FundersClub, K5 Ventures, Sv Tech Ventures, Inc., TSVC, Y Combinator, Index Ventures, Prefix Capital, SV Angel.
Where is Strikingly headquartered?
Strikingly is headquartered in Shanghai, CN.