/Companies

Strikingly

YC W13

Shanghai, CN · Founded 2012 · 99 employees · 23 known investors

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Strikingly is a website builder that enables users to create and publish websites without coding or design experience in under 30 minutes. The platform serves small business owners, entrepreneurs, and creators with built-in e-commerce, blogging, analytics, and membership features.

Also known as Striking.ly, Inc. · Strikingly, Inc.

Founders & leadership· Y Combinator alumni (W13)

Strikingly was founded in 2012 by David Haisha Chen, Teng Bao, and Dafeng Guo.

DHDavid Haisha Chen
David Haisha ChenCo-founder · CEODavid Haisha Chen dropped out of the University of Chicago in 2012 to co-found Strikingly, a website builder, alongside Teng Bao and Dafeng Guo. He previously co-founded Moneythink, a financial literacy education nonprofit.
TBTeng Bao
Teng BaoCPO
DGDafeng Guo
Dafeng GuoCo-founder and CTO
TDTyler Diaz
Tyler DiazSenior Infrastructure Engineer2017–2018Founder at Stackshine

Investors · 23

FundersClublisted by FundersClubSan Francisco · $290K

How we know: FundersClub's portfolio page · company funding news (hacker news) · Y Combinator's founder network · Not right? Tell us

K5 Ventureslisted by K5 VenturesIrvine · $25K

How we know: Y Combinator's founder network · Not right? Tell us

TSVClisted by TSVCSilicon Valley · $1M

How we know: the VCSheet dataset · research · startupintros.com · Y Combinator's founder network · Not right? Tell us

Zillionizelisted by ZillionizePalo Alto · $200K

How we know: Y Combinator's founder network · Not right? Tell us

Headline Asiareported

How we know: Y Combinator's founder network · Not right? Tell us

Index VenturesreportedSan Francisco · $540K – $10.8M

How we know: company funding news (hacker news) · Y Combinator's founder network · Not right? Tell us

Sinovation VenturesreportedBeijing

How we know: press coverage · research · startupintros.com · Y Combinator's founder network · Not right? Tell us

SV AngelreportedSan Francisco · $150K – $20M

How we know: company funding news (hacker news) · Y Combinator's founder network · Not right? Tell us

Venture Investment AssociatesreportedPeapack

How we know: Y Combinator's founder network · Not right? Tell us

Also in the syndicate · 7

CAS HoldingGrace StanatInfinity Venture PartnersKevin HaleRudy GadreTEECTSVC Capital

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

Strikingly is a website-building platform that lets users create and publish mobile-optimized websites without coding or design experience, typically in under 30 minutes. The editor is click-to-edit and publishes instantly; sites are assembled from pre-designed, customizable templates and sections, with an emphasis on one-page layouts suited to portfolios, digital resumes, events, startups, bloggers and small online stores.

The product bundles domain registration (available on paid upgrades), a built-in e-commerce module called Simple Store supporting coupons, shipping and digital goods with PayPal or Stripe payments, a blogging tool, built-in analytics, signup and contact forms, live chat, newsletters, membership registration with members-only content, social feed embeds for Facebook, Twitter and Instagram, galleries, video backgrounds, media sliders, password protection and automatic HTTPS. Additional tools listed include an AI Site Builder, an AI Logo Maker, Strikingly Kickstart, and mobile apps for iOS and Android that allow site editing and publishing from a phone. Support is offered around the clock via email and live chat. The interface is offered in roughly twenty languages, including English, Spanish, French, German, Portuguese, Arabic, Bahasa Indonesia, Japanese and simplified and traditional Chinese.

Y Combinator lists the company as founded in 2012, part of the Winter 2013 batch, categorized under e-commerce, active, with a team size of 99 and a Shanghai, China location. A secondary aggregator profile describes the company as private with 51-200 employees and states the platform powers over 34,000 websites globally, with presence in the U.S. and China; that figure comes from a third-party summary rather than the company itself.

Founding story

According to a Startup Grind Shanghai event listing, David Chen dropped out of the University of Chicago in 2012 to start Strikingly with co-founders Teng Bao and Dafeng Guo. The team moved to Silicon Valley with $100 and was accepted into Y Combinator. Before Strikingly, Chen co-founded Moneythink, a non-profit financial literacy education organization that won the 2013 MassChallenge 100K award and was subsequently funded by Blackstone.

Business model

Freemium software-as-a-service: users can create and publish a site at no cost, with paid subscription plans unlocking additional capability. A third-party profile describes tiered premium plans (Limited, Pro, VIP) that scale storage, bandwidth and e-commerce features. Domain names become available after upgrading, and the site promotes a free domain with any yearly plan.

Recurring subscription fees for paid website plans, plus domain registration; the company also runs an affiliate program and an agencies/resellers channel.

Traction

A third-party profile states the platform powers over 34,000 websites globally; the company's own site claims it is trusted by millions of entrepreneurs and creatives (an unverified marketing claim). Y Combinator lists a team size of 99, and another aggregator lists 51-200 employees. Disclosed funding totals $18.0M across three rounds.

Latest developments

Current site content shows AI-oriented product additions, including an AI Site Builder and AI Logo Maker alongside Strikingly Kickstart, plus active hiring and a promotional offer of a free domain with any yearly plan. No funding events after September 2018 appear in the sources.

▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

Positioned as an easy, mobile-first, low-cost alternative to more complex site builders and CMSes; user testimonials on its own site contrast it with GoDaddy, Tumblr and WordPress. A third-party profile places it within the broader no-code/low-code trend and notes a user base spanning the U.S. and China.

Third-party analysis cites mobile-first design, a focus on one-page sites assembled from customizable sections, no requirement for coding or design skills, a broad set of built-in features (SEO, analytics, social integrations, simple e-commerce, newsletters, live chat), affordable tiered pricing with a free plan, and customer support as its main distinguishing characteristics. The company itself markets a single-screen editing experience and site creation in under 30 minutes.

Technology

A browser-based visual site editor with click-to-edit sections and instant publishing, responsive templates that adapt to phone, tablet and desktop, automatic HTTPS on all sites, integrated SEO and metadata editing tools, built-in analytics, payment integrations with PayPal and Stripe, and AI-driven features including an AI site generator and AI logo maker. Native mobile apps for iOS and Android support editing on the go.

Go-to-market

Self-serve signup on the web (including Facebook and LinkedIn social sign-in) and via iOS and Android apps, supported by heavy SEO-oriented content marketing (landing pages such as "make your own website" and "online website builder" plus an extensive blog), customer testimonials, an affiliate program, and an agencies and resellers partner program.

Small business owners, startups, freelancers and professionals, non-profits, artists and creatives, bloggers and individuals building personal brands or portfolios.

Geography

Headquartered in Shanghai, China, with origins in Silicon Valley through Y Combinator. A third-party profile describes a strong presence in the U.S. and China. The product interface is localized into roughly twenty languages spanning Europe, Asia, the Middle East and the Americas.

History

Founded in 2012 and admitted to Y Combinator's Winter 2013 batch, Strikingly raised a $2M seed round in April 2013 (the CEO publicly described the raise as $1.5 million in seed funding from Silicon Valley investors). A third-party summary notes a 2014 launch of a one-click site builder that imported Facebook and LinkedIn data. A $6M Series A followed in August 2017 and a $10M Series A led by Cathay Capital in September 2018, taking disclosed total funding to $18.0M across three rounds. The company has since added e-commerce, membership and AI-assisted building tools and is based in Shanghai.

Risks & controversies

No controversies, legal actions or regulatory matters are reported in the available sources. Notable information gaps: no disclosed revenue, no confirmed user or customer counts from the company, no funding activity reported since 2018, and the most detailed narrative material comes from an aggregator summarizing secondary reviews rather than primary reporting.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Employee rangeJan 202551-200
Number of funding roundsSep 2018$3
Seed funding raised (as described by CEO)Jan 2013$1.5M
Team sizeJan 202599 employees
Total funding raisedSep 2018$18M
Websites powered by the platformJan 202534,000 websites

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Founder mafia

2 people who came through Strikingly went on to found or lead other companies.

Related companies · 9

WixWix is a website builder and domain registrar that enables users to create professional websites and online presence. The platform serves businesses, creators, agencies, and enterprises with design tools, business management features, and AI-powered capabilities.
ShogunShogun provides software tools for ecommerce store optimization and management, integrating with platforms like Shopify and BigCommerce. The product is designed to help merchants build and optimize their online stores through an intuitive interface.
Canva, Inc.Design platform; Blackbird invested when it was just an idea and in every round since.
Booth AIBooth AI provides an AI image generation platform that creates lifestyle product photos for e-commerce companies. The service is designed for brand managers and marketers who need to produce catalog-style product photography faster and more cheaply than hiring traditional photographers.
AvoAvo operates a marketplace within residential and office buildings that delivers groceries, cleaning services, and other goods to tenants, with building operators handling customer acquisition.
GoDaddyGoDaddy provides domain registration, website building, e-commerce, hosting, and business management tools primarily for small business owners, web designers, and domain investors, bundling domain identity services with marketing and commerce capabilities.
CovetlyA marketplace where collectors buy, sell, and trade collectible items such as vinyl toys, comics, and similar merchandise.
WebflowWebflow is a visual content management system and web design platform that enables creative teams to build, design, and publish brand-forward websites without heavy reliance on developers. The platform serves creative agencies, marketing teams, and enterprises seeking to maintain brand consistency while executing complex web experiences at scale.
ElementorElementor is a drag-and-drop page builder for WordPress that enables web creators and agencies to design and publish responsive websites with advanced editing tools, AI-assisted features, and integrated theme customization without requiring multiple plugins.

Companies working in the same space as Strikingly.

Timeline · 6

launches, deals, and filings
Sep 2018
$10M Series A led by Cathay Capital

Strikingly raised $10M in a Series A round led by Cathay Capital, bringing disclosed total funding to $18.0M.

$10M source ↗

Aug 2017
$6M Series A

Series A round with participation from Prefix Capital, TSVC Capital, Grace Stanat, Rudy Gadre, Kevin Hale, Infinity Venture Partners, Sinovation Ventures and TSVC.

$6M source ↗

Nov 2014
CEO David Chen speaks at Startup Grind Shanghai

Co-founder and CEO David Chen appeared in a fireside chat at Startup Grind Shanghai held at The Nest, Gongyi Xintiandi.

source ↗

Jan 2014
One-click site builder with Facebook and LinkedIn import

Launched a one-click site builder integrated with Facebook and LinkedIn that generates mobile-optimized sites by importing social media profile data.

source ↗

Apr 2013
$2M seed round

Strikingly raised a $2M seed round with participation from Prefix Capital, TSVC Capital, Grace Stanat and Rudy Gadre.

$2M source ↗

Jan 2013
Participated in Y Combinator Winter 2013 batch

Strikingly was accepted into Y Combinator's Winter 2013 batch after the founding team relocated to Silicon Valley.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
Striking.ly, Inc.

In the news

▸Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Strikingly do?
Y Combinator-backed website builder for mobile-optimized sites built without coding, headquartered in Shanghai.
Who founded Strikingly?
Strikingly was founded by David Haisha Chen, Teng Bao, Dafeng Guo in 2012.
Who are Strikingly's investors?
Strikingly's investors include FundersClub, K5 Ventures, Sv Tech Ventures, Inc., TSVC, Y Combinator, Zillionize, Cathay Capital, CRCM Ventures and 8 more.
Where is Strikingly headquartered?
Strikingly is headquartered in Shanghai, CN.