Booth AI
AcquiredYC W23San Francisco, US · Founded 2022 · 3 employees · 15 known investors
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Booth AI provides an AI image generation platform that creates lifestyle product photos for e-commerce companies. The service is designed for brand managers and marketers who need to produce catalog-style product photography faster and more cheaply than hiring traditional photographers.
Also known as Fits AI, Inc.
Founders & leadership· Y Combinator alumni (W23)
Booth AI was founded in 2022 by Nick Locascio and Ian Baldwin.


Investors · 15
How we know: Amino Capital's portfolio page · funding news · the VCSheet dataset · Y Combinator's founder network · Not right? Tell us
How we know: the Y Combinator directory · open dataset · 5k.vc investor directory · Not right? Tell us
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The YC application· Winter 2023 batch
What they told YC
- What is your company going to make? Please describe your product and what it does or will do.
- Booth AI is a B2B SaaS company offering virtual photoshoots to e-commerce brands selling physical goods such as CPG and apparel. Brands upload basic photos of a product and receive hundreds of images, with control over models, locations, and aesthetic through a brand guideline builder.
Summarized from the founders' answers on their Y Combinator profile.
Related companies · 5
Companies working in the same space as Booth AI.
Legal entities · 2
corporate structureIn the news
Frequently asked questions
- What does Booth AI do?
- Booth AI provides an AI image generation platform that creates lifestyle product photos for e-commerce companies. The service is designed for brand managers and marketers who need to produce catalog-style product photography faster and more cheaply than hiring traditional photographers.
- Who founded Booth AI?
- Booth AI was founded by Nick Locascio, Ian Baldwin in 2022.
- Who are Booth AI's investors?
- Booth AI's investors include Amino Capital, Y Combinator, Caffeinated Capital, Calm Ventures, Capitalize VC, FAST — by GETTYLAB, Foundation Capital, GoodFin Ventures and 7 more.
- Where is Booth AI headquartered?
- Booth AI is headquartered in San Francisco, US.

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