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Relate

YC S22

Seoul, KR · Founded 2019 · 7 employees · 11 known investors

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Relate is a customer data platform and CRM designed for B2B SaaS startups to manage leads, sales pipeline, customer health, and renewals in a single interface. It integrates with common business tools and provides sales and customer success teams with essential features for deal tracking and customer engagement.

Also known as Pixelic, Inc.

Enterprise SoftwareSaaSSales TechB2BSalesCRMSouth KoreaUnited States of AmericaEast AsiaAmerica / CanadaFully Remote

Founders & leadership· Y Combinator alumni (S22)

Relate was founded in 2019 by SJ (Sangyong) Jung and Arthur (Hyun June) Kim.

S(SJ (Sangyong) Jung
SJ (Sangyong) JungCo-founder / CEOSJ Jung co-founded Sentbe, a cross-border fintech company where he led product development from 2015–2018 and worked as a full-stack developer with UX expertise. He is now building product at Relate.
A(Arthur (Hyun June) Kim
Arthur (Hyun June) KimCo-FounderArthur Kim is co-founder of Relate. He previously served as sales and product lead at Opensurvey.
CC
Chris Chae

Investors · 11

Y Combinator✓ confirmed by RelateSan Francisco · $500K

How we know: the Y Combinator directory · funding news · relate.so · Not right? Tell us

Bass Investmentreported

How we know: relate.so · Y Combinator's founder network · Not right? Tell us

BonAngels Venture PartnersreportedSeoul

How we know: Y Combinator's founder network · Not right? Tell us

Script CapitalreportedSan Francisco · $250K – $500K

How we know: Y Combinator's founder network · Not right? Tell us

Translink InvestmentreportedSeoul

How we know: relate.so · Y Combinator's founder network · Not right? Tell us

Valon Capitalreported

How we know: Y Combinator's founder network · Not right? Tell us

Z Venture CapitalreportedTokyo

How we know: Y Combinator's founder network · Not right? Tell us

Also in the syndicate · 4

Bon AngelsBon Angels Venture PartnersN PartnersXenon Partners

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

Related companies · 10

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CloseClose is a CRM platform that provides sales software for businesses, emphasizing communication features and automated data entry to improve sales representative productivity.

Companies working in the same space as Relate.

Legal entities · 1

corporate structure
Pixelic, Inc.

In the news

Spread - simple email sending for marketing, sales, product, and transactional emailsycombinator.com · Mar 2025Introducing Fundraising CRM by Relaterelate.so · Aug 2024Relate: Modern Sales CRM for B2B Startupsycombinator.com · Nov 2023Relate - Simple CRM that makes sales easy for startupsycombinator.com · Jun 2022Relate raises $1.26m in new pre-seed funding led by Bass Investmentrelate.so · May 2022

Frequently asked questions

What does Relate do?
Relate is a customer data platform and CRM designed for B2B SaaS startups to manage leads, sales pipeline, customer health, and renewals in a single interface. It integrates with common business tools and provides sales and customer success teams with essential features for deal tracking and customer engagement.
Who founded Relate?
Relate was founded by SJ (Sangyong) Jung, Arthur (Hyun June) Kim in 2019.
Who are Relate's investors?
Relate's investors include Y Combinator, Bass Investment, BonAngels Venture Partners, Script Capital, Translink Investment, Valon Capital, Z Venture Capital.
Where is Relate headquartered?
Relate is headquartered in Seoul, KR.