Attention
Founded 2021 · 100 employees on LinkedIn · 7 known investors
Attention provides AI-powered sales tools for revenue teams, automating CRM data entry and providing real-time sales coaching to improve call outcomes and rep productivity. The platform integrates with major CRMs like Salesforce and HubSpot to help sales organizations close deals more effectively.
Founders & leadership
Attention was founded in 2021 by Anis Bennaceur and Matthias Wickenburg.
Investors · 7
Funding
SEC filings, press & company announcements$30M disclosed across 1 of 3 rounds · 2023–2026
- $30MSeries BJun 2026 · 3 sourcesSource ↗
- Undisclosed amountSeries AOct 2025
Alven (lead), 645 Ventures, Aglae Ventures, Eniac Ventures, Frst, Liquid 2 Ventures
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Competitors · 9
by search overlap
Pipedrive371 shared keywordsPipedrive is a cloud-based customer relationship management (CRM) platform designed for small and medium-sized businesses to manage sales pipelines, track leads, and automate sales processes. The platform provides visual sales funnel management, email marketing integration, customer tracking, and reporting tools to help sales teams close more deals efficiently.
Close359 shared keywordsClose is a CRM platform that provides sales software for businesses, emphasizing communication features and automated data entry to improve sales representative productivity.
Zendesk355 shared keywordsThis is Zendesk's internal belonging/diversity and inclusion program page, not a company profile page for an external company. It describes Zendesk's internal culture initiatives and leadership development programs.
Cognism296 shared keywordsCognism is a B2B sales intelligence platform that provides accurate, compliance-focused contact and company data for revenue and go-to-market teams. It focuses on serving sales teams selling into and across EMEA and European markets, with additional presence in the US.
DealHub247 shared keywordsDealHub provides a revenue platform that manages sales engagement touchpoints to improve buyer experience and sales team efficiency.
Highspot236 shared keywordsHighspot operates a sales enablement platform that helps go-to-market teams manage sales content, deliver training and coaching, and engage buyers with analytics on what works. Founded in Seattle in 2012, the company serves enterprise revenue teams and has raised venture funding from investors including Iconiq Growth, Madrona, Sapphire Ventures, OpenView, Salesforce Ventures, Tiger Global, and B Capital.
Yesware225 shared keywordsYesware is a sales engagement platform that helps teams conduct outreach campaigns, schedule meetings, and track email engagement with buyers. The platform serves sales teams of all sizes, from small businesses to enterprises with over 1,000 users.
MindTickle203 shared keywordsMindtickle offers an AI-powered revenue enablement platform that provides sales training, content management, conversation intelligence, and coaching to customer-facing teams. It serves revenue and sales organizations across industries, helping onboard reps, run AI role plays, and improve deal outcomes.
Gong185 shared keywordsGong provides AI agents for revenue teams that automate sales workflows including coaching, forecasting, deal management, and customer engagement. The platform helps sales organizations scale their revenue operations through pre-built and custom agents grounded in conversation intelligence.
Companies competing with Attention for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Harvard’s $630M China Funding Under Scrutiny as AI Judges and Data-Center Power Crunch Gain Attention |peakprosperity.com · Aug 2026Frequently asked questions
- What does Attention do?
- Attention provides AI-powered sales tools for revenue teams, automating CRM data entry and providing real-time sales coaching to improve call outcomes and rep productivity. The platform integrates with major CRMs like Salesforce and HubSpot to help sales organizations close deals more effectively.
- Who founded Attention?
- Attention was founded by Anis Bennaceur, Matthias Wickenburg in 2021.
- Who are Attention's investors?
- Attention's investors include Aglae Ventures, Alven, Eniac Ventures, RTP Global, 645 Ventures, Frst, Liquid Ventures.
- How much funding has Attention raised?
- Attention has disclosed $30M raised across 1 of its 3 known rounds.