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Mark Abraham

Investor

Global Leader - Marketing, Sales & Pricing Practice at DigitalDx Ventures

Seattle

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About

Mark Abraham leads BCG's global Marketing, Sales & Pricing practice and founded the firm's personalization business, building it into an integrated team of marketers, data scientists, and engineers. He coauthored the book 'Personalized: Customer Strategy in the Age of AI' and has professional experience across Europe, North America, and Asia.

Experience

  1. Boston Consulting Group (BCG)Global Leader - Marketing, Sales & Pricing Practicecurrent2025 — present
  2. Boston Consulting Group (BCG)Global Leader - Personalization Businesscurrent2015 — presentSeattle, Washington, United States
  3. Boston Consulting Group (BCG)Senior Partner - BCG Xcurrent2015 — presentSeattle, Washington, United States
  4. Boston Consulting Group (BCG)Managing Director & Senior Partnercurrent2004 — present
  5. Boston Consulting Group (BCG)Marketing, Sales & Pricing Practice Leader - North America2020 — 2025Seattle, Washington, United States

Skills & more

Strategy9Leadership4Management6Strategic Planning3Sales & Marketing11Personalization9Customer experience5Marketing2Artificial Intelligence (AI)2Pricing2Retail1Travel1
+12 moreBusiness StrategyData AnalysisExecutive ManagementStart-up VenturesAcquisition IntegrationAnalyticsBusiness TransformationCompetitive AnalysisConsultingCorporate DevelopmentCross-functional Team LeadershipDue Diligence

Languages English · French · German · Hungarian · Russian

From Mark's professional profile.

Colleagues at DigitalDx Ventures

Aerin Lao
Analyst at Foxmont Capital Partners
Alan Mak
Executive Director at Topaz Investment
Alexandra Stratton
Associate at VamosVentures
Alicia Pittman
Managing Director & Senior Partner; Global People Chair at The Boston Consulting Group
Alissa Hsu Lynch
Investor at DigitalDx Ventures
Aliza Knox
Advisor at iGlobe Partners
Allison Pickens
Solo GP Investor at Allison Pickens Ventures
Amit Goldman
Investor at DigitalDx Ventures

Frequently asked questions

Who is Mark Abraham?
Mark Abraham leads BCG's global Marketing, Sales & Pricing practice and founded the firm's personalization business, building it into an integrated team of marketers, data scientists, and engineers. He coauthored the book 'Personalized: Customer Strategy in the Age of AI' and has professional experience across Europe, North America, and Asia.
Where does Mark Abraham work?
Mark Abraham is Global Leader - Marketing, Sales & Pricing Practice at DigitalDx Ventures.
Where did Mark Abraham go to school?
Mark Abraham studied at University of Michigan - Stephen M. Ross School of Business (MBA, Business).

Same school

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