Co-founder and COO at Purple Metrics
Intro paths
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In turn, Lucas can intro founders to Purple Metrics's investors below.
Purple Metrics's investors · 1
Co-founders at Purple Metrics
GT
Guta TolmasquimFounder and CEO
ET
Eduardo TolmasquimCo-founder and CTO
Experience
- Purple MetricsCo-founder & COOcurrent2023 — present
- Purple MetricsGrowth2022 — 2023
- Localiza&CoMarketing Advisory Boardcurrent2024 — present
- TeraProfessor - Product Marketingcurrent2024 — presentSão Paulo, Brazil
- QuantoHead of Marketing2021 — 2022
- GoogleSales Account Executive, Google Ads2019 — 2021São Paulo Area, Brazil
- GoogleSales Account Manager, Google Ads2017 — 2019São Paulo Area, Brazil
- GoogleCustomer Support, Google Ads2015 — 2017Greater São Paulo Area
- Google for StartupsMentor (Marketing & Growth)2019 — 2021São Paulo, Brazil
- MicrosoftProduct Marketing Intern - Windows (B2C)2014Brazil
- MicrosoftHR Intern - HRBP2013 — 2014Brazil
- ESPM Júnior - SPHR and Consulting Director2011 — 2013
Skills & more
Go-to-Market StrategyGrowth MarketingLeadershipBusiness Decision MakingStakeholder ManagementManaging UpTeachingPositioning (Marketing)Revenue & Profit GrowthCustomer SuccessGrowthSales
+12 more
BrandingContent MarketingProduct MarketingMarketingMarketing StrategyMarketing CommunicationsStrategic PlanningDigital MarketingPeople SkillsTeam BuildingAdvertisingPeople-orientedLanguages Espanhol · Inglês · Japanese · Japonês · Português
- Branding: Strategic Positioning for Startups — Brand Gym
- Future Leaders at Google — Google
- Growth Marketing (In partnership with Google for Startups) — Growth Academy
- Branding Fundamentals — TroianoBranding
- Business Associate Program — Google
From Lucas's professional profile.
Frequently asked questions
- Who is Lucas Yokota?
- Co-founder and COO at Purple Metrics
- Where does Lucas Yokota work?
- Lucas Yokota is Co-founder and COO of Purple Metrics.
- What companies did Lucas Yokota found?
- Lucas Yokota founded Purple Metrics.
- Where did Lucas Yokota go to school?
- Lucas Yokota studied at ESPM (Advertising and Marketing, Marketing); Reforge (Marketing Leadership); Tera (Digital Marketing & Growth).
Same school
Also attended ESPM34
Marcelo HomrichVice President, Programs at HalcyonPatricia CordeiroInvestment Partner LAC at Circulate CapitalJoelle MaslatonVice President and Venture Partner at Gibraltar VenturesRicardo SangionPartner at TheVentureCityFlavia PiniPartner at HiPartners Capital&WorkEduardo TerraPartner (Advisor) at HiPartners Capital&Work
+ 28 more
Also attended Reforge27
Suzanne HollowayOperating Partner, Marketing at KPCBIgnacio GallegosAdvisor at Curiosity VCSergi BastardasInvestor at Enzo VenturesKatheleen EvaSenior Associate at Stand Up VenturesCraig HunterPartner at Amplify CapitalKate OvwighoseGrowth Lead at Founders Factory Africa
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+ 21 more
Shared employers
Also worked at Localiza&Co2
Also worked at Quanto3
Also worked at Google2,000
Kai-Fu LeeChairman of Sinovation Ventures and CEO of 01.AIBrian SingermanCo-founder of GPx; Partner Emeritus at Founders FundJess LeePartner and Chief Product Officer at Sequoia CapitalHunter WalkCo-founder & Partner at HomebrewAydin SenkutFounder & Managing Partner at FelicisLaela SturdyManaging Partner at CapitalG
+ 1,994 more
Also worked at Microsoft1,829
Reid HoffmanCo-founder of LinkedIn; Partner at GreylockGarry TanPresident & CEO of Y CombinatorNat FriedmanCo-lead of Meta Superintelligence Labs; co-founder of NFDGKai-Fu LeeChairman of Sinovation Ventures and CEO of 01.AIBill GatesCo-founder of Microsoft; Chair of the Gates FoundationMike KriegerCo-founder of Instagram; Chief Product Officer at Anthropic
+ 1,823 more