Fundraising Fox

Lisa Sugar

Investor

General Partner at Sugar Capital

San Francisco

Writes $1M – $2M checks

About

Lisa Sugar is a General Partner at Sugar Capital, an early-stage venture firm focused on the future of commerce. In 2006 she co-founded the media and commerce company POPSUGAR with her husband Brian Sugar, later acquired by Group Nine Media in 2019 and Vox Media in 2022, and she oversaw brand licensing deals with companies including Disney, Target, Old Navy, Kohls, and Ulta. She began her career in advertising at Young and Rubicam and Goodby Silverstein and Partners, wrote the book Power Your Happy, and holds a degree in Psychology and English from George Washington University.

Invests in

ConsumerDirect to ConsumerE-commerceMedia & EntertainmentRetail TechSaaS

Experience

  1. Avid Capital AdvisorsOwnercurrent2022 β€” presentSan Francisco, California, United States
  2. Sugar CapitalPartnercurrent2022 β€” presentSan Francisco, California, United States
  3. POPSUGARFoundercurrent2005 β€” presentSan Francisco

Education

  1. The George Washington UniversityBA, Psychology, English

Skills & more

New Media31Editorial14Digital Media36Blogging27Journalism7Copy Editing6Magazines4Content Strategy4Online Advertising9Publishing2Storytelling5Editing8
+3 moreDigital MarketingSocial Media MarketingSocial Media

From Lisa's professional profile.

Colleagues at Sugar Capital

Frequently asked questions

Where does Lisa Sugar work?
Lisa Sugar is General Partner at Sugar Capital.
What does Lisa Sugar invest in?
Lisa Sugar invests in Consumer, Direct to Consumer, E-commerce, Media & Entertainment, Retail Tech, SaaS.
What check size does Lisa Sugar write?
Lisa Sugar typically writes checks of $1M – $2M.

Same school

Shared employers