Popsugar
acquired by Group Nine Media2 known investors
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Acquired by Group Nine Media June 2019 · $300M (approximately $300 million all-stock deal) · source ↗
POPSUGAR is a media and lifestyle brand that publishes content covering health, fitness, beauty, lifestyle, shopping, and entertainment for a general consumer audience.
Investors · 2
Baseline Ventureslisted by Baseline VenturesJackson · $100K – $1Mvia Steve Anderson · inferred
How we know: Baseline Ventures's portfolio page · Not right? Tell us
Sugar CapitalreportedSonoma · $1M – $2M
How we know: the VCSheet dataset · Not right? Tell us
Founder mafia
5 people who came through Popsugar went on to found or lead other companies.
Julie FredricksonAffiliate Network ManagerFounded Stowaway CosmeticsRohit MittalData ScientistFounded StiltEmma NazimAnalytics EngineerFounded ConstructableGeoff SchillerChief Revenue Officer, GlobalFounded Screenvision MediaJulia StrausDirector, Strategy and Business OperationsFounded Sincerely Yours
Frequently asked questions
- What does Popsugar do?
- POPSUGAR is a media and lifestyle brand that publishes content covering health, fitness, beauty, lifestyle, shopping, and entertainment for a general consumer audience.
- Who are Popsugar's investors?
- Popsugar's investors include Baseline Ventures, Sugar Capital.
- Who acquired Popsugar?
- Popsugar was acquired by Group Nine Media.





