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François Dufour

Investor

Former Marketing Partner / CMO in Residence (2021–2024) at Decibel Partners

Bay Area

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About

François Dufour is a strategic CMO focused on B2B and B2D marketing and go-to-market strategy, helping technical founders reach product-market fit and grow. He was CMO in Residence and Marketing Partner at Decibel from 2021 to 2024, and has held marketing leadership and advisory roles at companies including Twilio, Udacity, LinkedIn Talent Solutions, Algolia, Apollo GraphQL, Camunda, and Vercel. He currently serves as fractional CMO at Augment Code, co-founded Product-led Leaders, and holds an MBA from Harvard Business School.

Invests in

AI & Machine LearningCybersecurityDeveloper Tools

Experience

  1. AnthropicProduct Marketingcurrent2026 — presentSan Francisco Bay Area
  2. Product-Led LeadersCo-Foundercurrent2022 — present
  3. Knox Systems, Inc.Marketing Advisor2026
  4. Cast AIMarketing Advisor2025 — 2026
  5. Augment CodeMarketing Advisor - former Acting CMO2024 — 2026Palo Alto, CA
  6. SpecterOpsMarketing Advisor2023 — 2026
  7. BubbleMarketing Advisor2022 — 2026
  8. Chainlink LabsMarketing Advisor2021 — 2026
  9. Francois Dufour ConsultingAdvisor & CMO Wingman for the AI era2017 — 2026San Francisco Bay Area
  10. :probabl.Marketing Advisor2025 — 2026Paris, Île-de-France, France
  11. TuringMarketing Advisor2025 — 2026
  12. GoldcastMarketing Advisor2025
  13. MadKuduIndependent Board Member2021 — 2025San Francisco Bay Area
  14. SuperhumanMarketing Advisor2023 — 2025
  15. TectonMarketing Advisor2024
  16. CamundaMarketing Advisor2019 — 2024
  17. Dropzone AIMarketing Advisor2023 — 2024
  18. Decibel PartnersCMO in Residence and Founder Advisor2021 — 2024Palo Alto, California, United States
  19. Keeper Security, Inc.Marketing Advisor2018 — 2021
  20. LatticeMarketing Advisor2018 — 2021
  21. VercelMarketing Advisor2019 — 2020
  22. Apollo GraphQLActing CMO2018 — 2020San Francisco Bay Area
  23. ContentfulMarketing Advisor2018
  24. AlgoliaActing CMO then Marketing Advisor2017 — 2018San Francisco Bay Area
  25. Twilio Inc.VP Global Marketing2015 — 2017San Francisco Bay Area
  26. UdacityVP Marketing2014 — 2015San Francisco Bay Area
  27. LinkedInSr. Director, Marketing, Talent Solutions2008 — 2013San Francisco Bay Area
  28. Yahoo!Director, Product Marketing2004 — 2008San Francisco Bay Area
  29. SFR / Vodafone JV (Vizzavi)Channel & Product Manager2000 — 2002Paris Area, France

Skills & more

Marketing Strategy99Product Marketing99Online Marketing90B2B Marketing46Go-to-market Strategy41Demand Generation4Marketing Communications32Marketing42Content Marketing13Online Advertising88Integrated Marketing37B2B27
+12 moreCompetitive AnalysisMarketing ManagementSegmentationDigital MarketingEvent PlanningBrand ManagementSales EnablementMulti-channel MarketingSaaSSoftware as a Service (SaaS)LeadershipManagement

Languages English · French

From François's professional profile.

Investments

Board seats

Madkudu

Per the firm's website.

Frequently asked questions

Who is François Dufour?
François Dufour is a strategic CMO focused on B2B and B2D marketing and go-to-market strategy, helping technical founders reach product-market fit and grow. He was CMO in Residence and Marketing Partner at Decibel from 2021 to 2024, and has held marketing leadership and advisory roles at companies including Twilio, Udacity, LinkedIn Talent Solutions, Algolia, Apollo GraphQL, Camunda, and Vercel. He currently serves as fractional CMO at Augment Code, co-founded Product-led Leaders, and holds an MBA from Harvard Business School.
What does François Dufour invest in?
François Dufour invests in AI & Machine Learning, Cybersecurity, Developer Tools.
What boards does François Dufour sit on?
François Dufour holds tracked board seats at Madkudu.
Where did François Dufour go to school?
François Dufour studied at Harvard Business School (Master of Business Administration (M.B.A.)); ESSEC Business School (Consumer Marketing).

Same school

Shared employers