About
Brian Folmer is Managing Partner at FirstLook Ventures, an investment group he founded that curates emerging consumer brands for members to evaluate and invest in directly. The group has completed over 68 investments totaling $27 million. Folmer focuses on early-stage consumer brand investing.
Experience
- FirstLook Ventures 🤑Managing Partnercurrent2023 — present
- FirstLook 🤑Foundercurrent2019 — presentCleveland / NYC
- Halfday Iced TeaInvestorcurrent2025 — present
- The Absorption Company.Investorcurrent2025 — present
- Slate MilkInvestorcurrent2025 — present
- Zesty ZAdvisorcurrent2024 — present
- 2250Advisorcurrent2024 — present
- Tally Foods Inc.Investorcurrent2023 — present
- TechstarsMentorcurrent2022 — present
- Startup Leadership ProgramAlumni Fellow (NYC 2021)current2021 — present
- Andreessen HorowitzMentor2023 — 2024
- Mondelēz InternationalMentor2022 — 2023
- XRC VenturesBusiness Development & Strategic Partnerships Manager2019New York, NY
- XRC VenturesAssociate2018 — 2019New York, NY
- Victoria's SecretSr. International Operations Analyst2014 — 2018New York, NY
- Abercrombie & Fitch Co.Accelerated Leadership Development Program- Inventory Management2013 — 2014New Albany, OH
- BackerBar.comFounder / CEO2012 — 2013Cleveland, Ohio
- Bizdom Technology Startup AcceleratorBusiness Development Lead2012250 W. Huron (2nd Floor of Tower City)
Education
- The Ohio State UniversityFinance, Economics2006 — 2011
- Università BocconiEconomics, Industrial Dynamics2009
- Brecksville-Broadview Heights High School
Skills & more
ManagementLeadershipAnalysisTeam LeadershipAnalytical SkillsPublic SpeakingFinanceInvestmentsResearchSocial MediaEntrepreneurshipStart-ups
+12 more
Marketing StrategyOracle Business IntelligenceBusiness StrategyStrategic PartnershipsMarket ResearchBusiness DevelopmentDue DiligenceMicrosoft OfficeMicrosoft ExcelPowerPointMicrosoft WordSalesforce.comFrom Brian's professional profile.
Frequently asked questions
- Where does Brian Folmer work?
- Brian Folmer is Managing Partner at FirstLook Ventures.
Founder mafias
Techstars mafia227
Also came through, then founded or led a company.
David CummingsTechstars Boulder Accelerator 2012Founded Undaunted +4Jeremy AchinCloud Class 2013Founded Neo Cybernetica +2Spencer RascoffMentorFounded HeyLibby +2Sanjiv SanghaviTechstars New York City Accelerator 2012Founded Texture +2Brandon PatonMentorFounded Glider +2Weiting LiuMentorFounded Everyday.me +2
+ 220 more
Andreessen Horowitz mafia44
Also came through, then founded or led a company.
Ben HorowitzCo-Founder and General PartnerFounded OpswareChris DixonGeneral PartnerFounded HunchBalaji SrinivasanBoard PartnerFounded Counsyl +1Erik TorenbergGeneral PartnerFounded VillageglobalMatthieu HafemeisterPartner – Corporate DevelopmentFounded Concourse +1Sherwood CallawayInfra ScoutFounded Sazabi +1
+ 37 more
The Ohio State University mafia29
Also came through, then founded or led a company.
Ray GrieselhuberBachelor of Arts - BAFounded Functionize +1Kevin UnkrichBachelor’s DegreeFounded Superpower +1John RiceBSFounded Akebia Therapeutics +1Jason KaliraBSBAFounded ParsableJustin ZeefeB.A. (Honors College of Arts & Sciences)Founded NisosVibhu MittalMSFounded Edmodo
+ 22 more
Università Bocconi mafia24
Also came through, then founded or led a company.
Silvia MazzucchelliLaurea in Economia Aziendale (Bachelor of Science in Business Administration)Founded Modcloth +1Hermann FrankInternational BusinessFounded Gigs +1Massimo ChieruzziEconomicsFounded AdEspresso +1Giuseppe IademarcoBScFounded MilliegroupLuca ColciagoFounded AtempogrowthGauthier Van MalderenBachelor's DegreeFounded Perlego
+ 17 more
Startup Leadership Program mafia9
Also came through, then founded or led a company.
Ankit ParasherFellowFounded LetsTransport +1Vijit SabnisFellowFounded AdaptyxLaura ZaimFellowFounded Edison RubberVarun BoriahFellow - Silicon ValleyFounded LullyNitthin NairProgram Lead (2021) and Fellow (2020)Founded MedPiper Technologies, IncRoss CranwellStartup LeadershipFounded Milk Video
+ 2 more
Same school
Also attended The Ohio State University109
Keatten SmithCapital Formation Coordinator at March Capital PartnersSara Risch, PhDAdvisor at CincyTechWill McKelveyPrincipal at Lerer HippeauLaura SebastianiVP of Finance at Scale Venture PartnersSuresh BalasubramanianInvestor at Storm VenturesJohn D. SimonExecutive Venture Partner at Caduceus Capital Partners
+ 103 more
Also attended Università Bocconi343
Julian LuttermanInvestor at DN CapitalGlenda GrazioliPartner at P101 VenturesAlessandro TavecchioPartner at P101 VenturesAntonio GrifoniAssociate at P101 VenturesGiuseppe IademarcoHead of Global Partnership at P101 VenturesRiccardo MontiOperating Advisor at P101 Ventures
+ 337 more
Shared employers
Also worked at Halfday Iced Tea1
Also worked at Mondelēz International40
Michał RokoszInvestor at Inovo VCTushna MaroliaAssociate Growth & Analytics at DSG Consumer PartnersAniko SzigetvariFounding Partner at Atlantica VenturesSteve SadoveFormer Chairman and CEO at Saks, former chair of NRF, advisor to Mastercard at XRCErtharin CousinFounder and CEO, Food Systems for the Future at SUPPLY CHANGE CAPITALGuido AberastainInnovation Manager at Kamay Ventures
+ 34 more
Also worked at XRC Ventures24
Karina El BazeInvestor at Khosla VenturesPano AnthosFounder & Managing Partner at XRCDiana MelencioGeneral Partner, Brand Capital Fund at XRCAndrew RossSenior Advisor and Venture Partner at XRCAl SambarSenior Advisor and Venture Partner at XRCKelly ChenInvestor, Brand Capital Fund at XRC
+ 18 more
Also worked at Victoria's Secret9
Amanda HersonGeneral Partner at Founder CollectiveLaura CainAnalyst, Talent at Five Elms CapitalMuhammad YasinCMO at Elevate VenturesKim KogowskiExecutive Assistant at Renown Capital PartnersKelsey KnorrExecutive Assistant at 137 VenturesMattia BonfadelliPortfolio Analyst at Doorway
+ 3 more







































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