What stage does Rite Ventures invest at?

Rite Ventures invests at the Series A, Series B, Growth stages.

Where is Rite Ventures located?

Rite Ventures is headquartered in Stockholm, SE.

Rite Ventures

Venture capital

Stockholm · Series A–Growth · 12 people tracked

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Investment thesis

Rite Ventures invests in potential category leaders across software and commerce, supporting early-stage Nordic growth companies from Sweden and Finland on their path to long-term market leadership. In commerce, it partners with B2C and B2B retailers, brands and ecosystem players that have distinctive product propositions, leveraging technology, AI and data to strengthen offerings and enable scalability. In software and tech infrastructure, it draws on experience across horizontal and vertical software, software compounders, hosting, payments, ERP systems, data providers and AI platforms. Rite emphasizes an active partnership role, a proven value-creation process and a strong network to help entrepreneurs realize their companies' full potential.

Invests inAI & Machine Learning B2B Marketplaces Cloud Computing Consumer Data & Infrastructure E-commerce Enterprise Software Fintech SaaSEuropeFinlandStockholmSweden

Source: firm website, verified Aug 3, 2026.

Stage

Series A–Growth

Stockholm, SE

Instruments

Equity

Founded

2007

Tracked investments

Team · 12 people

from the firm's website & public directories

Christoffer Häggblom· Founder & Chairman of the Board· Swedenin

Founder and Chairman of the Board of Rite Ventures; chairs Lemonsoft and sits on the board of Modular Finance Group. Holds an MSc in Finance from Hanken School of Economics in Helsinki.

c•••@riteventures.comreveal

Christoffer Haggblom· Founder and Chairman

c•••@riteventures.comreveal

Josephine Bernadotte· Managing Partner

Managing Partner at Rite Ventures; serves as Chairman of the Board of Söder Sportfiske and board member of Nelly Group. Holds an MSc in Finance from Stockholm School of Economics.

j•••@riteventures.comreveal

Josephine Salenstedt· Managing Partnerin

j•••@riteventures.comreveal

Michael Richter· Partner· Greater Stockholm Metropolitan Areain

Partner at Rite Ventures; chairs Softhaven and sits on the boards of Söder Sportfiske, Lemonsoft, SEO AI, and Savotta. Holds an MSc in Finance from Hanken School of Economics in Helsinki.

m•••@riteventures.comreveal

Axel Medefelt-Westphalen· Investment Manager

a•••@riteventures.comreveal

Elli Laukkanen· Investment Professional· Stockholm, Stockholm County, Swedenin

Investment Professional at Rite Ventures with an MSc in International Business and Management from Stockholm School of Economics.

e•••@riteventures.comreveal

Isabelle Forselius· Head of Office & Executive Assistant· Stockholm County, Swedenin

Head of Office and Executive Assistant at Rite Ventures.

i•••@riteventures.comreveal

Mikaela Willman· Interim CFO / Investment Professional· Stockholm, Stockholm County, Swedenin

Interim CFO and Investment Professional at Rite Ventures; board member of Nelly Group, Frank Dandy, and CDON. Holds a BSc in International Business from Warwick Business School.

m•••@riteventures.comreveal

Pyry Yrjänäinen· Investment Professional· Stockholm, Stockholm County, Swedenin

Investment Professional at Rite Ventures; board member of SEO AI, Savotta, and Baestyle and deputy member of Kamerastore. Holds an MSc in Economics and Business Administration from Hanken School of Economics in Helsinki.

p•••@riteventures.comreveal

Sandra Valeskog· CFO (currently on parental leave)

CFO at Rite Ventures, currently on parental leave. Holds an MSc in Business Administration and Economics from Hanken School of Economics in Vasa.

s•••@riteventures.comreveal

Victor Mellgren· Investment Professional· Greater Stockholm Metropolitan Areain

Investment Professional at Rite Ventures and board member of Custobar and 1080 Motion. Holds an MSc in Industrial Engineering and Management from Linköping Institute of Technology.

v•••@riteventures.comreveal

Investments · 21 tracked

founders shown can be your intro path

1080Motion1080motion.com

Cdoncdon.se

Custobarcustobar.fiin

Frankdandyfrankdandy.com

Innohomeinnohome.comin

Kamerastorekamerastore.com

Lemonsoftlemonsoft.fiin

Leoni Studioleoni-studio.com

Modularfinancemodularfinance.sein

Nebula

A market-leading provider of cloud services, IT infrastructure and network services to small and medium-sized companies in the Finnish market.

Nellygroupnellygroup.com

Puhdistamopuhdistamo.fi

Qliroqliro.com

Savottasavotta.fi

Softhavensofthaven.fi

Sportfiskeprylarsportfiskeprylar.se

Takomogolftakomogolf.com

Tekvetekve.fiin

Verkkokauppaverkkokauppa.com

Wpseoaiwpseoai.comin

Yeppoyeppo.fi

Frequently asked questions

What stage does Rite Ventures invest at?: Rite Ventures invests at the Series A, Series B, Growth stages.
What sectors does Rite Ventures focus on?: Rite Ventures focuses on AI & Machine Learning, B2B Marketplaces, Cloud Computing, Consumer, Data & Infrastructure, E-commerce, Enterprise Software, Fintech, SaaS.
Where is Rite Ventures located?: Rite Ventures is headquartered in Stockholm, SE.

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