Sports Tech Startups

Bonus Stage is a game studio that develops Disc Golf Masters, a disc golf video game released in Steam Early Access. The studio develops the game in the same facility where Latitude 64 manufactures its discs.

1 investor

ABC Trainerize is a fitness technology platform built for personal trainers and fitness businesses, offering tools that integrate with gym class booking, membership management, nutrition tracking, and wearable devices. Now part of ABC Fitness, it serves fitness businesses of any size worldwide.

1 investor

BOOST is a data and fan-engagement platform for sports properties, venues, and media companies that unifies fan data into single records (BOOST UNIFY, built on Snowflake) and delivers personalized content, apps, ads, and 3D commerce experiences (BOOST ENGAGE). It uses analytics and AI-generated narrative to help sports organizations build targeted audiences and increase revenue.

1 investor

Borro provides a reusable cup system for large venues such as sports stadiums, aiming to make cup reuse fast and reliable. The company works with clients like the football club Club Brugge to replace their prior reusable cup operations.

1 investor

Boston Bio Motion offers a patented platform for assessing movement and providing resistance training. The system tests full-body power, strength, and speed, tracks progress, generates personalized training reports, and supports 3D resistance training and rehabilitation.

1 investor

Boston Legacy FC is a professional women's soccer club competing in the NWSL, playing its inaugural season at Gillette Stadium and moving to a renovated White Stadium in Boston in 2027. The club sells match tickets and branded merchandise such as kits, scarves, and apparel.

1 investor

Branded produces live events, festivals and content platforms across Asia-Pacific, including ALL THAT MATTERS, a cross-cultural conference uniting the music, sports, gaming, marketing and entertainment industries. It serves executives, brands, creators and fans in the APAC sports, media and entertainment sectors.

1 investor

BreakingT produces officially licensed, moment-driven sports apparel, using its proprietary CrowdBreak platform to monitor fan conversations on social media and turn viral sports moments into shirts within hours. It works with player associations and collegiate programs and sells to sports fans across North America, with products made in the USA and carried in national retailers.

1 investor

BridgeAthletic provides a software platform for building and delivering strength and conditioning programs, letting coaches design workouts and send them to athletes' phones or weight-room tablets with real-time messaging and feedback. It serves sports teams, personal trainers, tactical organizations, and national teams, targeting both professional and everyday athletes.

1 investor

AMPLIFiCAM is a mobile-first platform that enables fans at live events to capture and share moments while providing venues, teams, and sponsors with engagement tools and audience insights. The platform serves professional sports teams, venue operators, brands, and agencies seeking interactive fan experiences and sponsorship activation.

1 investor

Bron is an AI-powered sports trading assistant that analyzes statistics, compares odds across sportsbooks, and identifies betting opportunities in real time. It serves sports bettors with predictive models, matchup analysis, and prediction market integration.

1 investor

Build4Performance builds high-end racing simulator hardware for F1 and GT driving, featuring motion platforms with legs that move 150mm to simulate racing forces, a carbon-fiber seat, and a five-point harness. The simulators are aimed at racing enthusiasts and home users seeking a realistic driving experience.

1 investor

BUKARU provides a dedicated app for school extracurricular clubs (部活) that handles scheduling, chat, activity notes, and a QR-code passport/points system for logging participation. It also acts as a coordinator supporting Japan's transition of club activities to community-based management, matching coaches/instructors and organizing events for students, teachers, and local municipalities.

1 investor

Burton designs and sells snowboarding gear and apparel, including insulated, waterproof jackets, pants, bibs, and one-piece suits for adults and children. Its product line covers winter sports outerwear sold directly to consumers.

1 investor

Buttn offers live, one-on-one fitness coaching with certified personal trainers, delivering real-time (non-recorded) workout sessions tailored to each client's goals. Sessions are sold in plans of 4 or 8 60-minute sessions, with a free 15-minute intro session, and most workouts require only body weight and a mat.

1 investor

Victory Live operates an integrated platform for live event ticketing and management, serving rightsholders, resellers, and ticketing professionals in sports, music, and theater. The platform optimizes ticket sales, inventory management, pricing, and distribution through data-driven insights and automation tools.

1 investor

C15 Studio creates, manages, distributes, and monetizes premium FAST (free ad-supported streaming TV) channels, working in partnership with global sports leagues. It operates in the sports media and streaming industry.

1 investor

Creative Artists Agency (CAA) is a talent and entertainment agency that represents clients across film, television, music, sports, comedy, theatre, games, fashion, and speaking, while also advising brands and enterprises. Its services span brand consulting, endorsements, partnership sales, investment banking, executive search, management consulting, and sports property advisory.

1 investor

Superbounce Table Tennis Club operates a table tennis facility in Calgary offering memberships, drop-in admission, professional training programs, elite coaching, and group classes for players of all levels. It also runs team-building programs using table tennis activities for companies, schools, and non-profit organizations.

1 investor

Capital Karts operates an indoor go-karting track at Star City in Birmingham, offering adult, kids, and family racing experiences. It provides bookable karting sessions for individuals and groups in the UK.

1 investor

Capital Sports Ventures organizes the DC Bike Ride, an annual car-free social cycling event on closed streets in Washington, DC, featuring a 20-mile course and a finish festival. It offers various ride passes, bike rentals, and merchandise for participants of all ages.

1 investor

Capstone Races organizes running events and race experiences, coordinating touchpoints such as pre-race communications, race day giveaways, and post-event emails to connect brand sponsors with participants. It works with sponsors and runners to produce and enhance running events.

1 investor

Carl's Place designs and sells customizable indoor golf simulators, including enclosures, impact screens, launch monitors, and projectors, for home and commercial spaces. It offers a 3D configurator for sizing, compatibility checks, and instant pricing, plus custom design services for golf rooms.

1 investor

Cast Iron Media is a media sales and advertising company with sales teams organized by U.S. region, offering campaign management, ad operations, programmatic revenue, and sponsorship and media sales services.

1 investor