Scorability

Scorability operates a college sports recruiting platform that serves three constituencies: college coaching staffs, high school and club coaches, and athletes and their parents. Coaches use a web dashboard to discover, evaluate and engage recruits, with access to structured athlete information including school transcripts, statistics, highlight video, physical measurables and coach evaluations in a single place, supported by data, discovery and AI-driven evaluation tools. Athletes and families use the platform to organize their information, track interest from college programs, follow a step-by-step recruiting process and access educational guides on how recruiting works and what coaches evaluate. High school and club coaches get team pages and visibility into where their athletes stand in the process, and can share updated information with college coaches.

The company covers eight major sports, including football (men's), softball (women's), basketball (men's and women's), baseball (men's), volleyball (women's) and soccer (men's and women's). A companion iPhone app, published by Scorability, Inc., is used at combines, college coach camps and athlete showcases to capture performance data, measurements such as height, weight, broad jump and 40-yard dash, plus photos, videos and athlete notes; camp operators configure camps, sessions and stations, and captured data flows into the web application. Sessions can be exported to spreadsheet format.

Scorability positions itself against a college sports landscape reshaped by athlete compensation, following a $2.28 billion NCAA antitrust settlement, and by growing use of the transfer portal; the NCAA reported more than 550,000 student-athletes across nearly 20,000 teams in the 2024-25 academic year.

Founding story

Brian Cruver started Scorability in 2023 after experiencing what he described as a broken system while his son, later a quarterback at Florida Atlantic University, went through college football recruiting. Cruver previously founded emergency communications company AlertMedia and hospital disinfection technology company Xenex Healthcare.

Business model

Two-sided marketplace software: the platform is free for athletes and parents, while college athletic programs pay for access. Camp and combine data capture via a mobile app feeds the paid coach-facing web product.

Subscription fees from college athletic programs, reported at between $10,000 and $40,000 annually depending on the type of access. Athletes and parents use the product for free.

Traction

Company materials cite 4,000 to 4,500+ college programs and 1,600+ universities using the platform and 1.2 million+ athletes annually; CNBC reported 1.2 million athletes and 3,000 college sports program users as of September 2025. Named institutional users include the University of Miami, Texas Christian University, Florida Atlantic University, the University of Pennsylvania, Lindenwood University and Franklin Pierce University. The iOS app held a 4.8 rating from 25 ratings.

Latest developments

On September 30, 2025 Scorability announced a $40 million raise led by Bluestone Equity Partners with participation from Fanatics, Luther King Capital Management and returning investors Silverton Partners, Next Coast Ventures and co-founder Brian Cruver, bringing total funding to $51 million. The company framed the raise around modernizing recruiting amid NIL and athlete-compensation changes.