Marketing Tech Startups

Vormats offers a video creation platform that guides users through scripting, recording (via mobile, screen recording, or avatar), and automatic editing. It includes a brand-management environment that enforces company style elements such as logos, colors, fonts, music, and tone of voice for organizational video communication.

2 investors

WasteNot is an ad optimization tool that automatically syncs dynamic exclusion audiences (such as past customers and recent visitors) across Meta and Google Ads campaigns to prevent wasted spend and lower customer acquisition costs. It connects to Shopify, Stripe, Klaviyo, HubSpot and 350+ other data sources and is aimed at DTC growth teams and advertisers of all sizes.

2 investors

Wayback Machine Downloader is a web-based tool that scrapes web.archive.org to download websites (including HTML, CSS, JS, and image files) from the Wayback Machine, for recovering lost sites or rebuilding archived content. It also offers WordPress integration and PBN-specific features aimed at SEO users, and works on Windows and Linux/Mac.

2 investors

WBX runs targeted advertising campaigns for ecommerce brands, using Shopify purchase data to build first-party and lookalike audience segments and promote a merchant's product catalog. It focuses on retail/ecommerce advertising, including targeting that excludes customers acquired through other channels such as Amazon.

2 investors

Webware.io provides online marketing and digital presence solutions for small businesses, including website creation and SEO, delivered through a single platform. The company serves clients across the United States and Canada.

2 investors

WeStock is a consumer acquisition platform for brands that connects them with ready-to-shop consumers through a network of retailers. It provides advertising, data collection, and promotional support to help brands reach new customers at scale.

2 investors

wevnal develops "BOTCHAN," a suite of AI-driven communication tools, including "BOTCHAN AICALL," a telephone AI agent, aimed at improving brand experiences and customer communication for businesses. The company focuses on conversational AI and communication solutions in the Japanese market.

2 investors

Whatagraph is a marketing intelligence platform that uses AI to connect, clean, organize, and visualize marketing data and generate insights and reports. It serves marketing agencies and marketing professionals looking to consolidate reporting across multiple tools.

2 investors

Whatmore provides AI-powered tools for ecommerce brands to generate studio-grade product catalog imagery and lifestyle videos, and to convert traffic through shoppable video experiences on product pages. The platform serves fashion-first and ecommerce brands globally.

2 investors

Whelp is a conversational customer support platform that helps businesses automate and manage customer interactions across multiple channels including SMS, WhatsApp, email, and live chat. The platform serves ecommerce and other companies looking to automate customer support inquiries.

2 investors

Whispir provides an omnichannel communication platform that automates messaging across SMS, email, WhatsApp, voice, forms, landing pages, and social. It serves enterprise organizations across industries for use cases including operational, crisis and emergency, customer experience, employee, and marketing communications, offering drag-and-drop templates and smart triggers.

2 investors

Wider is an autonomous AI system that reads a brand's ad account data to identify which creatives, audiences, and formats drive results, then generates and launches on-brand ads based on those patterns. It targets marketing and growth teams managing paid ad campaigns, iterating and testing creatives automatically.

2 investors

Willow (originally founded as Contento) offers social media management for small and medium-sized B2B professional service providers, combining a scheduling and content platform with AI tools and human social media coaching. The remote-first company operates from San Francisco and Ghent, Belgium.

2 investors

Windsor Circle provides data-driven lifecycle and email marketing software for online retailers, using purchase and customer data to power automated campaigns like cart recovery, win-back, replenishment, and best-customer emails. The platform focuses on retention, customer segmentation, and predictive analytics to increase repeat purchases and customer lifetime value for eCommerce brands.

2 investors

Windwalk Games develops multiplayer video games, including the social deduction game Enemy on Board and the Arthurian co-op roguelike SWORN (with Team17), alongside Harbor, a suite of gamification and automation tools for the marketing and community teams of game developers and publishers.

2 investors

Wisebirds is a South Korean advertising agency offering performance marketing and branding services, including app marketing, creative work, and design across verticals such as gaming, webtoons, beauty, and B2B. It operates in Korea and Japan and serves advertising clients.

2 investors

WordLift offers a semantic SEO platform that combines natural language processing, knowledge graph technology, and machine learning to help businesses increase organic website traffic and optimize content for voice search and virtual assistants. It serves content marketing and SEO teams with AI-powered tools.

2 investors

Wovn Technologies provides website and app localization services through its WOVN.io and WOVN.app products, enabling organizations to translate and adapt their digital properties for multiple languages. The company is based in Tokyo, Japan.

2 investors

Wowzi operates a platform that lets brands automate and scale creator/influencer marketing campaigns by matching them with thousands of pre-vetted creators across multiple channels. It also generates market and customer insights through its influencer network, serving brands and organizations across Africa.

2 investors

Wufoo is an online form builder that allows users to create and customize forms with customizable templates, galleries, and reporting capabilities. The platform serves businesses and individuals who need to collect data and information online.

2 investors

Xillions provides AI-powered tools for marketing teams to enable audience participation in brand co-creation, generating user-generated content and first-party data while maintaining brand consistency. The platform helps brands gather engagement signals, preference data, and conversion insights through collaborative content creation.

2 investors

Xola is a reservation and booking software platform for tour, activity, and attraction operators, offering online checkout, POS and ticketing, digital waivers, staff and equipment management, marketing tools, and reporting. It also provides distribution through OTAs, mobile apps, kiosks, and 24/7 customer support.

2 investors

Xtremepush provides an AI-driven CRM, loyalty, and omnichannel marketing platform that unifies customer data in real time to deliver personalised campaigns. It targets regulated industries such as online gaming and betting operators, offering player lifecycle management, predictive analytics, and gamification tools.

2 investors

Yesware is a sales engagement platform that helps teams conduct outreach campaigns, schedule meetings, and track email engagement with buyers. The platform serves sales teams of all sizes, from small businesses to enterprises with over 1,000 users.

2 investors