Direct to Consumer Startups
3,255 companies tagged Direct to Consumer, with their investors and founders.
Thousand Fell designs recyclable sneakers made from bio-based and recycled materials such as corn-waste bio-leather, recycled rubber, and castor bean oil, built for everyday wear. Customers can return worn sneakers or old clothing through its recycling program, powered by SuperCircle, to earn store credit and keep materials out of landfill.
3 investors
Tolstoy is an AI-native commerce platform that integrates shoppable videos, AI-generated content, and AI shopping agents to personalize the customer journey for e-commerce brands. It serves online retailers by combining product video creation, content generation, and conversational AI to increase conversions and sales.
3 investors
Tommy John is a direct-to-consumer apparel brand selling underwear and basics such as boxer briefs, with product lines including Second Skin and Cool Cotton. It sells online with guarantees like its Best Pair Guarantee and free shipping on qualifying orders.
3 investors
Tria Beauty makes at-home laser devices for consumers, including the Tria 4X hair removal laser and the FRX skin rejuvenating fractional laser for reducing fine lines and improving pigmentation. Its products use clinical-grade laser technology for hair reduction and skin treatment in a direct-to-consumer format.
3 investors
True Botanicals develops clean skincare products such as serums, face oils, eye creams, and cleansers formulated with bioactive, plant-based ingredients. The products carry MADE SAFE certification and EWG verification and are marketed with clinical testing and anti-aging claims.
3 investors
True Made Foods makes no-sugar condiments—including ketchup, BBQ sauces, and rubs—sweetened with fruits and vegetables such as butternut squash, carrots, and apples instead of refined or artificial sweeteners. The company sells its products directly to consumers and through retailers, positioning them as healthier options for families.
3 investors
Unagi sells electric scooters, including refurbished Model One units, and offers a scooter membership subscription program as an alternative to ownership or ride-sharing. It focuses on personal urban micromobility for city commuters.
3 investors
Uncover is a skincare brand that combines K-Beauty formulations with African botanicals to create dermatologist-tested products for melanated skin. It sells directly to consumers, offers a skin quiz and free consultations with an in-house esthetician, and focuses on skin in Africa.
3 investors
Universal Standard is a fashion brand offering size-inclusive apparel, including denim and wardrobe essentials, in sizes ranging from 00 to 40. It sells clothing directly to consumers across a wide range of body sizes.
3 investors
UNLESS Collective makes apparel and footwear from plant-based materials with no plastic, designed to be compostable or recyclable at end of life. It runs a take-back program where customers return worn gear for store credit and the items are repaired, recycled, or composted.
3 investors
Untamed makes cat food using human-grade, real hand-shredded meats, sold direct to consumers via a subscription trial box and delivery. It positions its products as higher-quality alternatives to mainstream cat foods that use fillers and animal derivatives.
3 investors
Urban Remedy makes ready-to-eat organic meals, snacks, and juices free from dairy, gluten, refined sugar, and unhealthy oils, sold direct to consumers online and through grocery kiosks. The company sells across more than 1,000 locations on both U.S. coasts.
3 investors
User Like, Inc. is a Japanese company operating gift, subscription, and web service businesses, along with product planning and development through collaborations. It is based in Tokyo.
3 investors
Veeba produces packaged food condiments and sauces, including stir-fry sauces, gift boxes, and combo packs, sold to consumers. It operates in the packaged foods and consumer goods category.
3 investors
VIDA creates sustainable, fashion-forward apparel and personal care products manufactured in the USA. The company serves consumers seeking high-quality, ethically-made fashion and wellness products.
3 investors
Vistaprint provides custom printing and design services, offering products such as business cards, custom apparel, and signage aimed at small businesses. It serves customers in over 22 countries with online design tools, customizable templates, and shipping.
3 investors
WILDE makes high-protein snack crackers made with antibiotic-free chicken, chicken bone broth, and real cheddar cheese, offering 12g of protein per serving. Its Protein Crackers come in flavors including Cheddar Cheese, Smoked Gouda, Hot Honey, and Buffalo Cheddar, and it also sells chips.
3 investors
Willow makes breast pumps and pumping accessories for nursing mothers, including in-bra wearable pumps and collection cups that convert traditional electric pumps into hands-free devices. Its products are sold direct to consumers in the breast care and milk-storage category.
3 investors
Wizard makes drug-free allergy care products — including a sinus rinse, daily nasal spray, oral strips, and nasal stick — built around its Nasalbiome technology to rebalance the nasal microbiome and address allergy symptoms at the source. The consumer wellness brand's products are clinically tested and sold at retailers such as Walmart and CVS.
3 investors
Wonderbly creates personalized children's books, with each story custom-tailored to individual readers through an illustrated narrative format. The company operates as a direct-to-consumer publisher based in London.
3 investors
Yepoda sells The Dewy Day, a moisturizing niacinamide and apricot cushion foundation that combines makeup coverage with skincare ingredients for a natural, dewy finish. The vegan, refillable product is available in 21 shades and marketed to consumers seeking a makeup-skincare hybrid.
3 investors
Yes Hearing sells hearing aids from established manufacturers and provides in-home audiologist services including testing, fitting, and support for people with hearing loss. The company operates a direct-to-consumer, in-home care model and plans to expand into other home health services such as cognitive health and physical therapy.
3 investors
Yo Egg makes plant-based egg products, including poached, sunny-side-up, and egg patty items, designed to replicate the texture and runny yolk of real eggs without using chickens. The company sells its products through retail grocery chains and restaurants, primarily in the United States.
3 investors
YummyEats sells instant meals sold in single-serving cups that are ready in about five minutes and provide up to 24g of protein and 15-18g of fibre per portion. Products include flavors such as Mac & Cheeze and Mac & Ramen, marketed to health-conscious consumers in the German-speaking market.
3 investors