Nowsta
Brooklyn, US · Founded 2015 · Delaware corporation · 77 employees on LinkedIn · 11 known investors
Nowsta is an AI-powered workforce management platform that enables organizations to source, schedule, manage, and pay hourly and contingent workers from a unified interface with advanced scheduling, payroll integration, and compliance features.
Founders & leadership
Nowsta was founded in 2015 by Nicholas Lillios.
NL
Nicholas LilliosFounder
Board
LF

MK
Moo KimBoard director
Investors · 11
Alpine MeridianNew York
BAM VenturesLos Angeles · $100K – $1M
Clocktower VenturesSanta Monica · $100K – $20M
CompoundNew York · $400K – $1.5M
Rally Ventures Management, LlcMenlo Park · $100K – $4M
Runway Venture PartnersNew York · $1M
Ulu VenturesPalo Alto · $2M
Builders VCreported · 2 sourcesSan Francisco
GreatPoint VenturesreportedSan Francisco · $250K – $20M
Green Visor CapitalreportedNew York
VMG PartnersreportedSan Francisco
Funding
SEC filings, press & company announcements$92.9M disclosed across 8 rounds · 2015–2023
- $35MSeries CNov 2023 · 3 sources
VMG Partners (lead), Builders VC
Source ↗
▶$41.1MraisedDec 2021 · 19 investors · Other TechnologyRule 506(b)
▶$41.1MraisedDec 2021 · 19 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Lou ForsterDirector
- Nicholas LilliosExecutive Officer, Director
- Moo KimDirector
- Offering amount
- $41.1M
- Amount sold
- $41.1M
- First sale
- Dec 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$5.7MraisedApr 2021 · 11 investors · Other TechnologyRule 506(b)
▶$5.7MraisedApr 2021 · 11 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Lou ForsterDirector
- Moo KimDirector
- Nicholas LilliosExecutive Officer, Director
- Offering amount
- $6M
- Amount sold
- $5.7M
- First sale
- Apr 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$7.6MraisedApr 2019 · 37 investors · Other TechnologyRule 506(b)
▶$7.6MraisedApr 2019 · 37 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Lou ForsterDirector
- Moo KimDirector
- Nicholas LilliosExecutive Officer, Director
- Offering amount
- $7.6M
- Amount sold
- $7.6M
- First sale
- Mar 2019
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
▶$1MraisedMar 2018 · 1 investors · Other TechnologyRule 506(b)
▶$1MraisedMar 2018 · 1 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Lou ForsterDirector
- Armand PatellaDirector
- Nicholas LiliosDirector
- Offering amount
- $1M
- Amount sold
- $1M
- First sale
- Feb 2018
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
▶$750KraisedAug 2017 · 1 investors · Other TechnologyRule 506(b)
▶$750KraisedAug 2017 · 1 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Armand PatellaExecutive Officer, Director
- Nicholas LilliosExecutive Officer, Director
- Offering amount
- $750K
- Amount sold
- $750K
- First sale
- Jul 2017
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
▶$1MraisedDec 2015 · 2 investors · Other TechnologyRule 506(b)
▶$1MraisedDec 2015 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Nicholas LilliosExecutive Officer, Director
- Armand PatellaExecutive Officer, Director
- Offering amount
- $2M
- Amount sold
- $1M
- First sale
- Dec 2015
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
▶$825KraisedAug 2015 · 14 investors · Other TechnologyRule 506(b)
▶$825KraisedAug 2015 · 14 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Nicholas LilliosExecutive Officer, Director
- Armand PatellaExecutive Officer, Director
- Offering amount
- $825K
- Amount sold
- $825K
- First sale
- Apr 2015
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 10
by search overlaphomebase230 shared keywordsHomebase is a management platform for small businesses that includes team messaging, scheduling, shift tracking, onboarding, and payroll features. It serves restaurants, retail, and other hourly-wage businesses with tools for employee communication, scheduling, and performance tracking.
When I Work196 shared keywordsWhenIWork provides software for shift-based workplaces to manage scheduling, communications, and team coordination. The platform serves restaurants, retail, hospitality, and other hourly-wage businesses looking to improve operational efficiency and employee engagement.
Connecteam194 shared keywordsConnecteam is an all-in-one employee management platform offering scheduling, time tracking, HR and skills tools such as training and onboarding, chat, and digital forms. It targets managers of deskless and shift-based teams, with pricing that includes a flat fee for up to 30 users.
ADP176 shared keywordsADP provides cloud-based human capital management solutions that integrate payroll, HR, talent management, time and attendance, tax, and benefits administration for businesses globally. The company serves as a comprehensive provider of HCM software and business outsourcing services with analytics and compliance expertise.
Intuit®139 shared keywordsIntuit develops financial software products—including TurboTax, Credit Karma, QuickBooks, and Mailchimp—for consumers and small businesses to manage taxes, credit, accounting, and marketing. It serves approximately 100 million customers worldwide.
OnPay130 shared keywordsOnPay provides online payroll, HR, and benefits management software for small businesses, handling pay runs, tax calculations, deductions, and compliance. It integrates with accounting software, 401(k) plans, and benefits tools to keep business operations in sync.
Shyft121 shared keywords
Rippling119 shared keywordsRippling is a workforce management platform that unifies HR, IT, finance, and employee data across a business. It integrates with 600+ applications to help organizations operate more efficiently.
Paycor106 shared keywordsPaycor provides human capital management and payroll services for business leaders and frontline managers. The platform offers talent management, workforce management, benefits administration, and compliance tools.
Gusto105 shared keywordsGusto provides payroll processing, employee benefits administration, and HR management tools to businesses, offering integrated software alongside support services for these functions.
Companies competing with Nowsta for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Nowsta do?
- Nowsta is an AI-powered workforce management platform that enables organizations to source, schedule, manage, and pay hourly and contingent workers from a unified interface with advanced scheduling, payroll integration, and compliance features.
- Who founded Nowsta?
- Nowsta was founded by Nicholas Lillios in 2015.
- Who are Nowsta's investors?
- Nowsta's investors include Alpine Meridian, BAM Ventures, Clocktower Ventures, Compound, Rally Ventures Management, Llc, Runway Venture Partners, Ulu Ventures, Builders VC and 3 more.
- How much funding has Nowsta raised?
- Nowsta has disclosed $92.9M raised across 8 rounds.
- Where is Nowsta headquartered?
- Nowsta is headquartered in Brooklyn, US.











