Motive
Founded 2013 · 6,366 employees on LinkedIn · 13 known investors
Find your way into Motive
325 people in our graph share verified history with the Motive team — schools, employers, funds. One of them is your warm intro.
Nina Achadjianunlockedknows Shaoib Makani · together at Motive (overlapped)
knows the team · via The London School of Economics and Political Science (LSE)
×2knows the team · via Motive
×8knows the team · via Khosla Ventures
Motive provides connectivity and automation software for the physical economy, including AI-powered dashcams, omnicams, and telematics solutions for fleet management and logistics operations.
Founders & leadership
Motive was founded in 2013 by Shoaib Makani and Obaid Khan.
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Shoaib Makaniin𝕏Chief Executive Officer & Co-founderBefore starting the company in 2013, he was an investor at Khosla Ventures and worked on growth at AdMob, which he joined after beginning his career as an associate product marketing manager at Google.
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Obaid KhaninCo-Founder and former COO
Investors · 13
Kleiner Perkins✓ verifiedMenlo Park · $500K – $15M
Bosch VenturesStuttgart · $27M
Bow CapitalMenlo Park
ChemistrySan Francisco
Conductive VenturesMountain View
G2 Venture PartnersPortola Valley · $15M – $25M
Index VenturesSan Francisco · $540K – $10.8M
IVP (Institutional Venture Partners)San Francisco · $15M – $75M
Next Legacy PartnersPortola Valley
Robert Bosch Venture CapitalStuttgart · $1.6M – $27M
Scale Venture PartnersSan Francisco · $5M – $25M
Toba CapitalIrvine · $1M – $10M
9Yards CapitalreportedNew York · $100K – $10M
Funding
SEC filings, press & company announcements- Undisclosed amountSeries FJul 2026Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Founder mafia
4 people who came through Motive went on to found or lead other companies.
Competitors · 7
by search overlap
Geotab5369 shared keywordsGeotab is a global provider of connected vehicle and asset telematics platforms that deliver AI-powered insights and fleet management solutions. The company serves enterprises, public-sector organizations, and fleet operators by processing billions of daily data points to improve safety, productivity, and sustainability across their operations.
Samsara3252 shared keywordsSamsara develops an operations management platform that digitizes workflows and improves safety, efficiency, and sustainability for organizations managing complex physical operations, serving customers in construction, transportation, warehousing, field services, manufacturing, retail, logistics, and the public sector.
Lytx2782 shared keywordsLytx provides AI-powered video safety and telematics for commercial fleets, using in-cab cameras and analytics to detect risky driving, deliver alerts and coaching, and reduce collisions, claims, and insurance costs. It serves fleet operators across industries with tools for driver safety, fleet management, and operational oversight.
Fleetmatics2623 shared keywordsVerizon Connect offers fleet management technology that helps trucking fleets comply with U.S. Department of Transportation (DOT) regulations. Its solutions are aimed at commercial trucking operations managing safety and regulatory compliance.
Freight Waves2006 shared keywordsFreightWaves is a news and editorial publication covering logistics, supply chains, and freight transportation sectors.
Teletrac1848 shared keywordsTeletrac Navman develops a connected platform for fleet management that helps businesses reduce environmental impact, improve safety, and optimize operations while managing mobile assets. The company serves large and small businesses seeking to streamline operations, lower fuel costs and emissions, and enhance driver and public safety.
Truckstop1675 shared keywordsTruckstop operates a freight load board and related technology solutions that connect carriers, brokers, and shippers to move freight. Founded in 1995 with the first online load board, the company serves the trucking and logistics industry in the US.
Companies competing with Motive for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Motive do?
- Motive provides connectivity and automation software for the physical economy, including AI-powered dashcams, omnicams, and telematics solutions for fleet management and logistics operations.
- Who founded Motive?
- Motive was founded by Shoaib Makani, Obaid Khan in 2013.
- Who are Motive's investors?
- Motive's investors include Kleiner Perkins, Bosch Ventures, Bow Capital, Chemistry, Conductive Ventures, G2 Venture Partners, Index Ventures, IVP (Institutional Venture Partners) and 5 more.