Fundraising Fox

Bizongo

Founded 2015 Β· 146 employees on LinkedIn Β· 16 known investors

Bizongo provides a B2B supply chain digitization platform and working capital solutions for enterprises and their vendor businesses in India. The platform offers end-to-end supply chain services focused on customized goods procurement.

Also known as Smartpaddle Technology Private Limited Β· SmartPaddle Technology Pvt. Ltd.

Founders & leadership

Bizongo was founded in 2015 by Aniket Deb, Sachin Agrawal, and Ankit Tomar.

ADAniket Deb
Aniket Deb
SASachin Agrawal
Sachin AgrawalinFounderCo-founder and CEO of Bizongo, a B2B supply chain digitization and working-capital platform in India. He holds a degree from IIT Bombay.
ATAnkit Tomar
Ankit Tomar

Investors Β· 16

Also in the syndicate Β· 4

MARSleadPrayank SwaroopleadRanjith MenonleadSchroder Adveqlead

Funding

SEC filings, press & company announcements

Source: company announcements and press reports β€” follow each round's link for the claim.

Valuation Β· disclosed

Disclosed events
$980Mvaluation at Series EOct 2023
filing β†—
$600Mvaluation at Series DDec 2021
filing β†—

Source: SEC prospectus filings, and round valuations the company or its investors disclosed β€” follow each entry's link for the claim.

Company profile

researched Aug 2026

Bizongo, operating under the legal entity Smartpaddle Technology Pvt. Ltd., runs a business-to-business platform that digitizes the vendor ecosystems of brands and enterprises in India and embeds working-capital financing into those vendor workflows. The platform covers the source-to-pay lifecycle: vendor onboarding, purchase orders, catalogs, e-way bills, electronic proofs of delivery and e-invoices, shipment tracking and vehicle validation, plus a live bidding/e-auction feature for competitive vendor pricing. Company materials describe AI and machine learning used to give enterprises visibility into their vendors' supply chains, including vendors' raw material purchases, and to generate a proprietary "transaction score" from behavioral and transactional data (reported as more than 50 data points per transaction) that financial institutions use to underwrite otherwise credit-invisible SME vendors.

The business is organized around three product lines described in a 2025 founder profile: BizongoBuy (commerce/procurement of customized goods), BizongoFin (embedded financing) and BizongoShip (logistics). Press reporting in October 2023 stated that roughly half of revenue came from consolidating raw material and purchasing workflows for small and medium vendors and the other half from arranging unsecured financing to those same vendors, with lending partnerships across more than 40 banks and NBFCs. Sector focus has shifted over time from packaging, textiles and apparel toward contract manufacturing and core industrial materials; by late 2023 more than 50% of raw materials bought by SME vendors on the platform were steel and aluminium, with paper and polymer at roughly 15% volume share each.

The company website lists industry verticals including consumer staples, consumer discretionary, capital goods, fashion & lifestyle and healthcare, and reports platform metrics of 760,626 transactions processed, a vendor network of over 7,500, an NPS of 91.6 and a C-SAT score of 94%.

Founding story

Founded in 2015 by IIT graduates Sachin Agrawal, Aniket Deb and Ankit Tomar to address the fragmented B2B customized-goods segment. A founder profile recounts that the idea drew on Agrawal's observation of operational and financing friction in his family's textile business, that the company launched as a transactional marketplace for commodities such as plastics and chemicals with gross margins of around 0.5%, and that months before its Series A the founders pivoted away from roughly 95% of existing business to focus on customized packaging [2][5][6].

Business model

Bizongo operates a platform intermediating between enterprise buyers, their SME vendor networks and financial institutions. Enterprises use the platform to digitize procurement and vendor management for customized/made-to-order goods, while vendors gain access to embedded supply chain financing sourced from a network of partner banks and NBFCs. Reporting from October 2023 indicates approximately half of revenue derives from consolidating raw material and purchasing workflows for SME vendors and half from providing unsecured financing to those vendors [5][6].

Revenue is reported as split roughly evenly between the commerce/procurement side (consolidating raw material purchasing for SME vendors) and the financing side (unsecured vendor financing arranged through 40+ banks and NBFCs) [5].

Traction

Company site reports 760,626 transactions processed, 7,500+ vendors, NPS of 91.6 and C-SAT of 94%. Press reporting for October 2023 cites 450-500 enterprise customers and 7,000-8,000 SME vendors onboarded, up from 175 customers and 2,500-3,000 vendors two years earlier; FY23 gross merchandise value of $800 million and roughly $7-8 million of positive cash flow in the period. A 2025 founder profile states the platform has enabled over $600 million in supply chain financing via 30+ financial institutions [0][2][5][6].

Latest developments

In October 2023 Bizongo raised about $50 million in a Series E led by Schroder Adveq at a $980 million valuation, with the CEO stating the company aimed to post a profit before tax in the fiscal year ending March 2024 and expected 25-30% net revenue growth in FY24 while prioritizing profitability; the company said it was in advanced discussions on an acquisition. A secondary database records a further $5 million Series E round in March 2025 [5][7].

β–ΈFull profile β€” market position, technology, go-to-market, geography, history, risks & controversies

Market position

Described in company materials as an Indian growth-enablement platform for end-to-end supply chain digitization of enterprises and their vendors; valued at about $980 million after its October 2023 Series E, and referred to in press and secondary profiles as a Tiger Global-backed "soonicorn" [2][5][6].

The combination of a procurement/commerce platform with embedded financing: transaction data generated by procurement activity feeds a proprietary AI transaction score that makes traditionally credit-invisible MSME vendors underwritable by partner lenders. Company materials also emphasize a single unified ecosystem spanning enterprises, vendors and financial institutions, and rapid vendor onboarding [0][3][6].

Technology

A cloud-based, AI/ML-enabled platform providing source-to-pay digitization, document management, shipment tracking and vehicle validation, raw material price visibility and factory management tooling. Its central technical asset is a proprietary AI-generated "transaction score" built from behavioral and transactional data captured on the platform β€” reported as over 50 data points per transaction β€” used for supply chain risk assessment and to enable financial institutions to underwrite SME vendors [0][3][6].

Go-to-market

Direct enterprise sales to brands and large corporates, whose existing vendor bases are then onboarded onto the platform (the company markets onboarding within about a week); financial institutions are integrated as an embedded lending network. In the two years to October 2023 the company added 200-300 customers, close to 99% of them in traditional industries [0][5].

Large brands and enterprises in India and their SME/MSME vendor networks, across consumer staples, consumer discretionary, capital goods, fashion & lifestyle and healthcare; financial institutions participate as the third leg of the ecosystem [0][3][7].

Geography

Headquartered in Mumbai, Maharashtra, India, with operations focused on Indian brands, enterprises and their vendor networks [7].

History

Started in 2015 as a commodities marketplace and pivoted to customized packaging before its Series A. Funding progressed from a $3M Series A (2016) through Series B (2018), two Series C rounds (2019, 2020), a $110M Series D (2021) at a reported $600M valuation, a $25M venture round (2022), a $50M Series E (October 2023) at a $980M valuation, and a further $5M Series E tranche reported in March 2025. Acquisitions include Hexa (January 2022, described as an acqui-hire), Clean Slate Technologies (March 2022, IoT) and FactoryPlus (November 2023, factory digitization). Over time the company shifted focus across packaging, textiles and apparel to contract manufacturing and metals [5][6][7].

Risks & controversies

Reported losses remained flat at around Rs 100 crore in FY21, FY22 and FY23. The CEO has publicly acknowledged the company was overvalued during the funding boom ("we were overvalued... We knew we were over-valued"). Sources also disagree on basic figures β€” employee counts range from ~300 (2025 founder profile) to 400+ (company site) to "10000+" in one aggregator listing, and total funding is variously given as $257M and $260M β€” indicating uncertainty in third-party data [2][5][6][7].

Compiled by commissioned research from 8 cited public sources β€” announcements, filings, and press listed under research sources below.

Key figures

latest reported
C-SAT scoreJan 202394%
Cumulative supply chain financing enabledJun 2025$600M
Customers acquired in prior two yearsOct 2023200-300, close to 99% from traditional industries
EmployeesJan 2023400 people
Enterprise customersOct 2023450-500
Financial institution partnersJun 202530+
Gross merchandise value (FY23)Jan 2023$800M
Lending partners (banks and NBFCs)Oct 2023More than 40
Net Promoter ScoreJan 202391.6
Positive cash flow (FY23)Jan 2023$7-8 million
SME vendors onboardedOct 20237,000-8,000
Steel and aluminium share of SME vendor raw material purchasesOct 2023More than 50%
Total funding raisedJan 2025$260M
Transactions processed on platformJan 2023760,626 transactions
ValuationOct 2023$980M

Company-reported or press-reported figures, each dated to when it was claimed β€” not independently audited.

Competitors Β· 5

by search overlap

Companies competing with Bizongo for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline Β· 9

launches, deals, and filings
Mar 2025
Additional $5M Series E round

$5M source β†—

Nov 2023
Acquired FactoryPlus

Acquisition for factory digitization and granular production data.

source β†—

Oct 2023
Raised ~$50M Series E at $980M valuation

Series E led by Zurich-based private equity firm Schroder Adveq with participation from existing investors International Finance Corp, Chiratae Ventures, B Capital and British International Investment; valuation of $980 million, 63% above the August 2022 round.

$50M source β†—

Jan 2023
Great Place To Work Certified 2023

source β†—

Mar 2022
Acquired Clean Slate Technologies

IoT provider acquired to support the company's 'Cloud Factory' initiative.

source β†—

Jan 2022
Acquired Hexa

Described as an acqui-hire to add engineering talent.

source β†—

Jan 2022
B2B Start-up of the Year 2022 and Best Soonicorn 2022

Company also lists Bizongo Desworks being named India's Best Design Studio 2022 and India's Best Design Project 2022.

source β†—

Jan 2019
Ranked #1 in Deloitte Top 50 Fastest Tech Startups 2019

Also listed in LinkedIn's 2019 Top Startup List and received a Startup of the Year Award 2019.

source β†—

Jan 2015
Company founded and early pivot to customized goods

Founded in 2015 by Sachin Agrawal, Aniket Deb and Ankit Tomar as a transactional marketplace for commodities such as plastics and chemicals; months before its Series A the founders pivoted away from roughly 95% of existing business to focus on customized packaging.

source β†—

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

β–ΈResearch sources Β· 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Bizongo do?
Indian B2B platform digitizing enterprise vendor ecosystems for customized goods with embedded supply chain financing.
Who founded Bizongo?
Bizongo was founded by Aniket Deb, Sachin Agrawal, Ankit Tomar in 2015.
Who are Bizongo's investors?
Bizongo's investors include Accel, AddVentures by SCG, Chiratae Ventures, Fundamentum, Liquidity Capital, Stride Ventures, Trifecta Capital Advisors, B Capital and 4 more.