Will Kassoy
InvestorAdvisor at WelinderShi Capital
Los Angeles, California
Writes $5K – $50K checks · typically $25K
About
Will Kassoy is an entertainment and gaming executive with experience at Activision-Blizzard and Disney. He has led marketing efforts for major video game franchises and managed scaling operations at digital advertising and marketing startups through growth funding and exits. Kassoy currently serves as Chair at Those Beyond and maintains board and consulting roles in digital media, e-commerce, and community management.
Experience
- Those BeyondChaircurrent2025 — presentLondon Area, United Kingdom
- Bluewater ConsultingOwnercurrent2022 — presentLos Angeles, California, United States
- OmazePresident2019 — 2021Greater Los Angeles Area
- AdColony (Acquired by Opera Mediaworks)Chief Executive Officer2011 — 2017Greater Los Angeles Area
- Activision BlizzardSenior Vice President - Global Brand Management / CMO1997 — 2010Santa Monica, California, United States
- The Walt Disney CompanyMarketing Manager, Disney Interactive1992 — 1997Los Angeles, California, United States
- Institut International de l'Entreprise - Consulting firm in Artificial Intelligence & Expert SystemsBusiness Analyst1991 — 1992Paris, France
Education
- UCLABachelors of Arts, Economics/Business1988 — 1990
Skills & more
Business Development26Mobile Devices89Mobile Games28Video Games60Interactive Entertainment15Mobile Applications70Online Gaming8Brand Management42Video12Advertising67Social Games12Mobile Marketing54
+12 more
Casual GamesMobile ContentDigital MediaMarketingDigital DistributionMonetizationEntertainmentProduct MarketingStrategyLicensingIntegrated MarketingDigital MarketingLanguages French
From Will's professional profile.
Colleagues at WelinderShi Capital
Andy Howell
Principal Advisor at WelinderShi Capital
Curt Shi
General Partner, Co-Founder at WelinderShi Capital
Eric Gu
Advisor at WelinderShi Capital
Felipe Cusnir
Advisor at WelinderShi Capital
Greger Hagelin
Advisor at WelinderShi Capital
James Kieckhafer
Advisor at WelinderShi Capital
Josh Halpern
Advisor at WelinderShi Capital
Per Welinder
General Partner, Co-Founder at WelinderShi Capital
Frequently asked questions
- Where does Will Kassoy work?
- Will Kassoy is Advisor at WelinderShi Capital.
- What check size does Will Kassoy write?
- Will Kassoy typically writes checks of $5K – $50K.
Same school
Also attended UCLA471
Ben HorowitzCo-founder & General Partner at Andreessen HorowitzRon ConwayFounder of SV AngelKirsten GreenFounder and Managing Partner at Forerunner VenturesPaul FieldingFinance & Operations at General CatalystMelody MaExecutive Assistant and Lead Receptionist at Trinity VenturesGizem CakilInvestor at OpenView Venture Partners
+ 465 more
Shared employers
Also worked at Those Beyond1
Also worked at Omaze7
James McIntyreCo-Founder & Managing Partner at Renown Capital PartnersStu SmithPartner at Scribble VenturesTom SmithManaging Partner at Savano Capital PartnersYash PatelGeneral Partner at Titanium VenturesSpencer PrattPartner at MaC Venture CapitalJosh GoldmanPartner at Norwest Venture Partners
+ 1 more
Also worked at AdColony (Acquired by Opera Mediaworks)3
Also worked at Activision Blizzard20
Alexander KremerPartner at Keen Venture PartnersCoddy JohnsonPartner at Goodwater CapitalJosh ResnickCo-Founder & General Partner at OpenSky VenturesJennifer MannionHead of Talent at Griffin Gaming PartnersJessica TamsVenture Partner at Griffin Gaming PartnersAlexander LloydFounder & Managing Director at Accelerator Ventures
+ 14 more