Sunny Gupta
InvestorFounderStrategic Director at Madrona Venture Group · Executive Officer, Director at Thira · Founder at Apptio
Kirkland, Washington, United States
FoundedApptio
About
Sunny Gupta is General Partner of Generative Capital, a private equity firm focused on late-stage SaaS companies. He previously co-founded and served as CEO of Apptio, which he grew from a 2007 startup to a public company later acquired by Vista Equity Partners for $1.96 billion in 2019, and subsequently by IBM for $4.6 billion in 2023. Gupta has held multiple founder and executive roles including EVP of Products at Opsware and co-founder of iConclude, and currently serves on boards including Gainsight and Securonix.
Executive Officer, Director at Thira
Intro paths
→
In turn, Sunny can intro founders to Thira's investors below.
Thira's investors · 2
Co-founders at Thira
MG
Mudit GoelFounder
Founder at Apptio
Intro paths
→
In turn, Sunny can intro founders to Apptio's investors below.
Apptio's investors · 11
Akkadian VenturesSan Francisco · $250K – $10M checks · since 2018Andreessen HorowitzMenlo Park · $500K – $50M checks · since 2018Cisco InvestmentsSan JoseFelicis VenturesSan Francisco · $500K – $15M checksFPVJackson · $100K – $5M checksFUSEBellevue · $1M – $10M checks · since 2018Golub GrowthChicago · since 2018Madrona Venture GroupSeattle · $2M – $10M checks · since 2018Portland Seed FundPortland · $25K checks · since 2018Shasta VenturesMenlo Park · $250K – $6M checks · since 2018Silver Lake PartnersMenlo Park · since 2018
Co-founders at Apptio
KS
KURT SHINTAFFERExecutive Officer
SG
SACHIN GUPTAExecutive Officer, Director
KS
Kurt ShintafferExecutive Officer, Director, Promoter
SG
Sachin GuptaExecutive Officer, Director, Promoter
Experience
- Thira.comCo-founder and Executive Chairmancurrent2026 — present
- Generative CapitalGeneral Partnercurrent2025 — presentKirkland, Washington, United States
- SmartsheetExecutive Chair Boardcurrent2025 — present
- GainsightBoard Member2021 — 2026
- SecuronixBoard Member2022 — 2025
- IBMChairman Emeritus Apptio & Strategic Advisor IBM2024 — 2025
- ApptioCEO2007 — 2024
- Opsware (acquired by HP in Sep. 2007)Executive VP Products2007
- iConclude (acquired by Opsware in April 2007)CEO2005 — 2007
- Mercury InteractiveSr. Director, Performance Management Products for J2EE/.NET2003 — 2005
- Performant (acquired by Mercury Interactive)Vice President, Marketing & Business Development2002 — 2003
- Rational SoftwareGM, Business Development1998 — 2002
- Vigor Technology (acquired by Rational Software)Vice President & Co-founder1996 — 1998
- Easel CorporationConsulting1994 — 1996
- IBMEngineer1992 — 1994
Skills & more
IP8Strategy70SaaS99Consulting17Mergers & Acquisitions28Organizational Development2Business Development59Strategic Partnerships26IT Strategy6Enterprise Software64Solution Selling12Salesforce.com2
+12 more
Data CenterBusiness AlliancesCloud ComputingSales EnablementLead GenerationJava Enterprise EditionManagementProduct ManagementTeam LeadershipStart-upsChange ManagementGo-to-market StrategyFrom Sunny's professional profile.
Colleagues at Madrona Venture Group
Alexandra Estep
Controller at Madrona Venture Group
Alison McCulloch
Executive Assistant at Madrona Venture Group
Alli Sherwin
Executive Assistant at Madrona Venture Group
An Cayas
Executive Assistant at Madrona Venture Group
Andrew Leary
IT Support Engineer at Madrona Venture Group
Anna Baird
Venture Partner at Madrona Venture Group
Anna Chen
Investor at Madrona Venture Group
Anna Schmitz
Receptionist at Madrona Venture Group
Frequently asked questions
- Who is Sunny Gupta?
- Sunny Gupta is General Partner of Generative Capital, a private equity firm focused on late-stage SaaS companies. He previously co-founded and served as CEO of Apptio, which he grew from a 2007 startup to a public company later acquired by Vista Equity Partners for $1.96 billion in 2019, and subsequently by IBM for $4.6 billion in 2023. Gupta has held multiple founder and executive roles including EVP of Products at Opsware and co-founder of iConclude, and currently serves on boards including Gainsight and Securonix.
- Where does Sunny Gupta work?
- Sunny Gupta is Founder of Apptio and Strategic Director at Madrona Venture Group.
- What companies did Sunny Gupta found?
- Sunny Gupta founded Apptio.
- Where did Sunny Gupta go to school?
- Sunny Gupta studied at University of South Carolina (B.S., Computer Science).
Founder mafias
Madrona Venture Group mafia9
Also came through, then founded or led a company.
Steve SinghManaging DirectorFounded SpotnanaOren EtzioniVenture PartnerFounded VERCEPTDaniel LiVenture PartnerFounded PlusaiSujal PatelStrategic DirectorFounded Nautilus BiotechnologyGreg GottesmanManaging DirectorFounded Pioneer Square LabsBabak ParvizVenture PartnerFounded NewDays
+ 2 more
Smartsheet mafia4
Also came through, then founded or led a company.
University of South Carolina mafia4
Also came through, then founded or led a company.
Same school
Also attended University of South Carolina50
Tom RyanChairman at Struck CapitalGireendra KasmalkarManaging Partner at Pentathlon VenturesDavid TraylorSenior Managing Director at Golden EagleAlana BremnerDirector of Marketing & Communications at Oak HC/FTJessica ScheetsInvestor at Sandbox IndustriesMobi Martin DialaSeae Ventures Fellow at Seae Ventures
+ 44 more
Shared employers
Also worked at Smartsheet9
Jennifer SavagePartner at Illuminate VenturesElena GomezPresident & CFO, Toast at Operator CollectiveMagdalena YesilFounder of Broadway AngelsMike GregoirePartner at Brighton Park CapitalBrian ShinManaging Partner, VitalStage Ventures at VitalStage VenturesJP SandayPartner at Menlo Ventures
+ 3 more
Also worked at IBM797
Brian ArmstrongCo-founder & CEO of CoinbaseOlivier PomelCo-founder & CEO of DatadogAlexis Le-QuocCo-founder & CTO of DatadogKen ChenaultInvestment Team at General CatalystRoger KrakoffGeneral Partner at Monta Vista CapitalAvi BharadwajInvestment Director at Intel Capital
+ 791 more
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