Daniel Li
InvestorVenture Partner at Madrona Venture Group
Seattle
Writes $500K β $15M checks Β· typically $5M
About
Dan Li is the CEO and cofounder of Plus, a software tool for getting data where it's needed, and a venture partner at Madrona Venture Group. He grew up near Philadelphia and studied finance and psychology at the University of Pennsylvania. He writes the DL, a newsletter covering technology and startups in the Pacific Northwest, and is active as an early-stage investor focused on low-code platforms, collaborative "multiplayer" productivity apps, and community-driven companies. He is based in Seattle.
Beyond investing
- Founded
- Cofounded Plus, a software tool that makes it easy to get data where it's needed.
- Education
- Studied finance and psychology at the University of Pennsylvania.
- Hobbies
- Enjoys learning about new technologies and building things in his free time.
- Family
- Lives in Seattle with his wife Sarah and their son Zac.
- More
- Writes the DL, a newsletter about tech in the Pacific Northwest.
Mentioned above: the University of Pennsylvania mafia β
From Daniel's own website β common ground for a warm intro.
Experience
- Plus AICofounder, CEOcurrent2021 β present
- Madrona Venture GroupVenture Partnercurrent2021 β present
- Madrona Venture GroupPartner2015 β 2021
- DSCO LabsSide Projectscurrent2015 β present
- The Boston Consulting GroupConsultant2012 β 2015Seattle
- Monitor GroupSummer Consultant2011Cambridge
- UBS Investment BankIntern2010Singapore
Education
- University of PennsylvaniaHuntsman Program (BA and BS), Economics2008 β 2012
- Exeter Township Senior High School
Skills & more
Languages German Β· Shanghainese
From Daniel's professional profile.
Investments
Investor
Backbone
Per the investor's own website.
Podcasts & interviews
featuring Daniel LiFSL World Championship Finals. September 19/20
Farming Simulator
Backyard Squirrel Maze 1.0- Ninja Warrior Course
Mark Rober
Baseball Is Back: Some Good News with John Krasinski (Ep. 3)
SomeGoodNews
Hamilton Cast Zoom Surprise: Some Good News with John Krasinski (Ep. 2)
SomeGoodNews
Colleagues at Madrona Venture Group
Network5
Investors connected to Daniel in public investor directories β a warm-intro map.
Frequently asked questions
- Who is Daniel Li?
- Dan Li is the CEO and cofounder of Plus, a software tool for getting data where it's needed, and a venture partner at Madrona Venture Group. He grew up near Philadelphia and studied finance and psychology at the University of Pennsylvania. He writes the DL, a newsletter covering technology and startups in the Pacific Northwest, and is active as an early-stage investor focused on low-code platforms, collaborative "multiplayer" productivity apps, and community-driven companies. He is based in Seattle.
- Where does Daniel Li work?
- Daniel Li is Venture Partner at Madrona Venture Group.
- What check size does Daniel Li write?
- Daniel Li typically writes checks of $500K β $15M.
- What companies has Daniel Li invested in?
- Investments tracked here include Backbone.
- Where did Daniel Li go to school?
- Daniel Li studied at University of Pennsylvania (Huntsman Program (BA and BS), Economics); Exeter Township Senior High School.
Founder mafias
University of Pennsylvania mafia201
Also came through, then founded or led a company.
+ 194 more
Madrona Venture Group mafia9
Also came through, then founded or led a company.
+ 2 more
Same school
Also attended University of Pennsylvania770
+ 764 more
Shared employers
Also worked at Madrona Venture Group37
+ 31 more
Also worked at The Boston Consulting Group868
+ 862 more



















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