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142 people in our graph can introduce you to Francisco.
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Ask Carla Ramos to introduce you to Francisco
You →Carla · together at TIMWE (2011–2013) →Francisco
Ask Jamie Chen to introduce you to Francisco
You →Jamie · 7 people · together at Heineken - Central de Cervejas (Scottish & Newcastle) →Francisco
Ask Sam Okafor to introduce you to Francisco
You →Sam · 4 people · together at BlueCrow Capital →Francisco
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About
Francisco Beirão Belo is an entrepreneur and strategic advisor with over 20 years of experience in consumer goods, technology, and investment, including brand management roles at Procter & Gamble and Heineken, and payments strategy work at Visa Europe. He co-founded Passworks, a mobile wallet platform for digital loyalty programs, which he scaled over nine years before its acquisition by Fobi AI in 2023. Beirão Belo currently advises on strategic matters and board participation, with operational expertise spanning brand strategy, business development, and international expansion across Europe, Africa, Latin America, and the Middle East.
Experience
- PassworksAdvisorcurrent2023 — presentLisbon, Portugal
- PassworksCo-Founder & CEO2014 — 2023Lisbon, Portugal
- Jornal EconómicoContributing Writer & Columnist2015 — 2016Lisbon, Portugal
- TIMWEGlobal Innovation & Business Development Manager2011 — 2014Lisbon Area, Portugal
- RefriangoMarketing Director2008 — 2011Lisbon Area, Portugal
- Heineken - Central de Cervejas (Scottish & Newcastle)Innovation Brand Manager2006 — 2008Lisbon Area, Portugal
- Visa EuropeCountry Marketing Manager2004 — 2006London, United Kingdom
- Procter & GambleBrand Manager2000 — 2004Madrid Area, Spain
Skills & more
+8 more
New Business DevelopmentMarketing CommunicationsRetailSales ManagementMarketing ResearchProduct ManagementMarketingMobile TechnologyLanguages English · French · Portuguese · Spanish
- Private Equity — Imperial College London
From Francisco's professional profile.
Colleagues at BlueCrow Capital
Frequently asked questions
- Who is Francisco Beirão Belo?
- Francisco Beirão Belo is an entrepreneur and strategic advisor with over 20 years of experience in consumer goods, technology, and investment, including brand management roles at Procter & Gamble and Heineken, and payments strategy work at Visa Europe. He co-founded Passworks, a mobile wallet platform for digital loyalty programs, which he scaled over nine years before its acquisition by Fobi AI in 2023. Beirão Belo currently advises on strategic matters and board participation, with operational expertise spanning brand strategy, business development, and international expansion across Europe, Africa, Latin America, and the Middle East.
- Where does Francisco Beirão Belo work?
- Francisco Beirão Belo is Investments at BlueCrow Capital.
- Where did Francisco Beirão Belo go to school?
- Francisco Beirão Belo studied at Instituto Superior Técnico (Master of Science (MSc), Industrial Engineering & Management); University of Cambridge (First Certificate in English).
Founder mafias
University of Cambridge mafia692
Also came through, then founded or led a company.
Instituto Superior Técnico mafia28
Also came through, then founded or led a company.
Same school
Also attended Instituto Superior Técnico83
+ 77 more
Also attended University of Cambridge1,560
+ 1,554 more
Shared employers
Also worked at Jornal Económico1
Also worked at TIMWE5
Also worked at Heineken - Central de Cervejas (Scottish & Newcastle)35
+ 29 more
Also worked at Visa Europe148
+ 142 more



















































