Christine Su
FounderFounder at The Lede Company
New York, New York, United States
FoundedThe Lede Company
About
Christine Su is Co-CEO and Partner at The Lede Company. She has more than 15 years of experience in brand, agency, and multi-media communications, with a focus on areas including brand building and management, strategic integrated planning, media planning, PR outreach, brand partnerships, social media, and experiential events.
Founder at The Lede Company
Intro paths
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In turn, Christine can intro founders to The Lede Company's investors below.
The Lede Company's investors · 1
Experience
- The Lede CompanyCo-CEO/Partnercurrent2018 — presentNew York City Metropolitan Area
- ConverseVP, Global Communications2013 — 2018
- Havaianas USASenior Marketing Executive2010 — 2013New York, NY
- adidas originalsLifestyle Brand Category Manager2008 — 2010Portland, Oregon
- The Narrative AgencyDirector of Brand Marketing2010New York, NY
- SuYoon FootwearFounder2009 — 2010NYC
- Complex magazineSenior Marketing & Events Director2005 — 2008New York, NY
- M.London/Rocawear/Pepe Jeans LLCBrand Manager2003 — 2005NYC
- Sony Pictures EntertainmentAssociate PR and Events Manager2001 — 2003NYC
Skills & more
Shoes6Outerwear3Sales28Creative Direction99Fashion99Digital Marketing18Apparel14Marketing Communications13Footwear14Public Relations40Brand Awareness15Trend Analysis13
+10 more
Brand ManagementAdvertisingSocial Media MarketingSportswearBrand DevelopmentMerchandisingMarketing StrategyIntegrated MarketingBrand ArchitectureEmail MarketingLanguages Chinese · English · Taiwanese
From Christine's professional profile.
Frequently asked questions
- Who is Christine Su?
- Christine Su is Co-CEO and Partner at The Lede Company. She has more than 15 years of experience in brand, agency, and multi-media communications, with a focus on areas including brand building and management, strategic integrated planning, media planning, PR outreach, brand partnerships, social media, and experiential events.
- Where does Christine Su work?
- Christine Su is Founder of The Lede Company.
- What companies did Christine Su found?
- Christine Su founded The Lede Company.
- Where did Christine Su go to school?
- Christine Su studied at New York University (Bachelor of Arts (B.A.), Marketing and Economics); Brooklyn Technical H.S..
Founder mafias
New York University mafia141
Also came through, then founded or led a company.
Jonathan RossHonors Mathematics and Honors Computer ScienceFounded GroqRajiv KhemaniMSFounded Auradine +3Dennis CrowleyMPSFounded Street FC +3Ben ZisesReal Estate Finance and InvestmentFounded Superangelsyndicate +2Uri LopatinResidencyFounded Pardes Biosciences +1Robby YungM.A.Founded The Sandbox +1
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Same school
Also attended New York University525
Jonathan RossFounder of Groq; inventor of Google's TPU — now at NvidiaGabriella GiglioHR & Executive Talent at General CatalystAndrea EchstenkamperVP of Marketing at HeavybitRami BranitzkyPartner at Sapphire VenturesZach WhiteInvestment Team at 8VCAnkita TiwariPrograms Manager at StartX
+ 519 more
Shared employers
Also worked at The Lede Company2
Also worked at Converse3
Also worked at adidas originals36
Cyril EbersweilerGeneral Partner at SOSVBas JongtienLegal Counsel at DOB EquityLucas PaulInvestment Team at RedstoneFlorian BreinerOperating Partner, Growth at FoodLabsRayouf AlhumedhiDesigner-in-Residence at Outliers VCDan BulteelMarketing executive for companies such as WPP, adidas, TikTok/ByteDance, & Build A Rocket Boy at XRC
+ 30 more
