Primordial
Venture capitalDurham · Pre-Seed–Seed · 1 people tracked
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Investment thesis
Primordial is a venture capital firm based in Durham, North Carolina, that invests in early-stage software startups. Its deal activity concentrates at the pre-seed and seed stages, where it provides capital along with strategic support to portfolio companies.
Team · 1 people
from curatedWhat they invest in
from 5 of 6 portfolio companiesAI & Machine Learning ×5SaaS ×4Enterprise Software ×2Sales Tech ×2Digital Health ×1Fintech ×1FoodTech ×1Healthtech ×1
HQs:United States×3
Investments · 6 tracked
founders shown can be your intro pathBy year:2025 · 42024 · 15 dated
Capwave provides AI agents that coordinate the fundraising process for founders and investors.
AI & Machine LearningEnterprise SoftwareFintechSaaS
Charlotte Ketelaar(Co-founder)inReid Williams(Co-founder)in
Co-investorsCharlotte FundNC IDEAPrimordial Ventures
Keebler Health, founded in 2023, is a healthcare company focused on improving efficiency and efficacy in the healthcare industry.
AI & Machine LearningDigital HealthHealthtech
Isaac Park(CEO)inAndrew Stickney(COO)inKevin Hill(CTO)inTerrell Bacchus(CMO)in
Co-investorsFlare Capital PartnersHustle FundHypothesisNew Stack VenturesPrimordial VenturesTau Ventures+8 more
Opine builds AI agents that consolidate scattered deal context and product knowledge into real-time deal intelligence for technical sales teams.
AI & Machine LearningSaaSSales TechDurham, US
Akash Ganapathi(Founder)inCharlie Duong(Executive Officer, Director)Austin Kelleher(Executive Officer, Director)
Co-investors100Km Ventures LlcGray VenturesKnoll VenturesPrimordial VenturesPropel Venture PartnersS3 Ventures
SetSale is an AI-powered sales and quoting tool that generates dynamic multi-option quotes and helps identify AHRI matchups for HVAC sales.
AI & Machine LearningSaaSSales TechCharlotte, US
ASSAF WEINBERG(Executive Officer, Director)inSETH URE(Executive Officer, Director)in
BoardMATT SHAPIRO(Director)in
Co-investorsPrimordial VenturesYork IE
Virnika builds AI-powered voice automation software to handle routine phone communications like order taking and appointment scheduling for small businesses, particularly in the restaurant industry.
AI & Machine LearningEnterprise SoftwareFoodTechSaaSChapel Hill, US
Charles Douthitt(Co-Founder & CEO)inLogan Whitehouse(Co-Founder & CTO)inCameron Long(Co-Founder & CRO)in
Co-investorsNC IDEAPrimordial Ventures
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
Scale Social AI
Portfolio news
latest coverage across their companiesCapwave · capwave.ai · May 21, 2026
Keebler Health · finsmes.com · Apr 15, 2026
SetSale · finsmes.com · Mar 17, 2026
Frequently asked questions
- How many investments has Primordial made?
- Primordial has 6 tracked investments, including 4 dated in the last 24 months.
- What stage does Primordial invest at?
- Primordial invests at the Pre-Seed, Seed stages.
- What sectors does Primordial focus on?
- Primordial focuses on SaaS.
- Where is Primordial located?
- Primordial is headquartered in Durham, US.
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