Piper Private Equity
Private equityInactiveLondon · Growth · 21 people tracked
Also known as Piper Investment Management Limited · PIPER PE LIMITED LIABILITY PARTNERSHIP
This fund appears to be inactive.
UK Companies House records show PIPER PRIVATE EQUITY LIMITED (no. 02093135) as dissolved. It is unlikely to be making new investments — this profile is kept for reference and historical accuracy.
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Investment thesis
Piper focuses on fast-growing consumer brands with revenues of roughly £5-50m, aiming to help them become iconic, purpose-led 'brand legends'. Combining investors with brand strategists, digital innovators, and talent and culture experts, the firm supports brands in scaling online, expanding physical retail and experiential spaces, and reaching customers across many countries. As a certified B Corp and signatory of the Better Business Act and Investing in Women Code, Piper emphasizes sustainable, profitable growth that prioritizes people, planet, customers and community, and champions inclusive, female-led businesses.
Source: firm website, verified Oct 13, 2026.
Team · 21 people
from the firm's website & public directoriesWhat they invest in
from 4 of 5 portfolio companiesConsumer ×4Direct to Consumer ×3E-commerce ×2Wellness & Fitness ×1
HQs:United Kingdom×2Italy×1
Investments · 5 tracked
founders shown can be your intro pathBloom & Wild is an online flower and plant delivery service that ships bouquets and gifts in recyclable letterbox-friendly packaging, including a sustainable range featuring British-grown and Fairtrade blooms.
ConsumerDirect to ConsumerE-commerce
Maria GangemiCheryl Kaplan(CEO)Aron Gelbard(Founder)inBen Stanway(Founder)
Co-investorsBurda Principal InvestmentsD4 VenturesGeneral CatalystIndex VenturesMMC VenturesSamos Investments+2 more
Hickory's Smokehouse is a casual dining restaurant chain specializing in authentic American Southern barbecue, with locations across the UK's North West, Midlands, Yorkshire, Nottinghamshire, Derbyshire, and North Wales.
ConsumerChester, GB
VIEVE is a makeup and cosmetics brand offering products such as complexion balms, setting sprays, and primers for both beginners and professional users.
ConsumerDirect to ConsumerE-commerce
Jamie Genevieve(Founder)in
Co-investorsPembroke VCTSamos InvestmentsActive PartnersVenrex
Wild Nutrition makes Food-Grown women's nutritional supplements covering life stages and health goals such as fertility, pregnancy, energy, sleep, gut health, and beauty.
ConsumerDirect to ConsumerWellness & Fitness
Henrietta Norton(Founder)inCharlie Norton(Founder)in
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
Flat Iron
Principals & officers · per Companies House
what is this? ⓘSecretary & Director · British
Director · British · since 2005
Director · British
Frequently asked questions
- How many investments has Piper Private Equity made?
- Piper Private Equity has 5 tracked investments.
- What stage does Piper Private Equity invest at?
- Piper Private Equity invests at the Growth stage.
- What sectors does Piper Private Equity focus on?
- Piper Private Equity focuses on Consumer, Direct to Consumer, E-commerce, FoodTech, Retail Tech.
- Where is Piper Private Equity located?
- Piper Private Equity is headquartered in London, GB.
- Who does Piper Private Equity co-invest with?
- Piper Private Equity most often shares deals with Burda Principal Investments, General Catalyst, Index Ventures, among 7 tracked co-investors.
Media · Podcasts & interviews
featuring the teamBuilding Brand Legends: Insights from Leon Hughes of Piper Private Equity
Tash Courtenay-Smith · Leon Hughes
Images
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