Fundraising FoxBengaluru · 1 people tracked
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Investment thesis
BRND.ME (formerly Mensa Brands) is a technology-enabled consumer brand platform that acquires and scales small brands with strong potential into household names across health, wellness, fashion, home, and celebration categories. It operates a single repeatable model spanning discovery, creation, launch, growth, and operations to build customer-first, digitally native brands. Founded on the belief that India can build the world's next generation of consumer brands, it combines traditional brand craft with data and technology to grow founder-led brands profitably across India and international markets including the United States, UAE, UK, Canada, and Germany.
Source: firm website, verified Sep 27, 2026.
Team · 1 people
from the firm's websiteWhat they invest in
from 4 of 6 portfolio companiesDirect to Consumer ×4E-commerce ×4Consumer ×3FoodTech ×1
HQs:India×4
Investments · 6 tracked
founders shown can be your intro pathBotanic Hearth is a personal care and beauty brand selling naturally derived hair and body care products such as hair oils, shampoos, conditioners, body washes, and scrubs online.
ConsumerDirect to ConsumerE-commerce
Folkulture is a home lifestyle brand with roots in India that offers handcrafted home accents, kitchenware, and tableware.
ConsumerDirect to ConsumerE-commerce
MyFitness is an Indian consumer packaged-food brand that makes high-protein peanut butters in flavors such as original, chocolate, and natural unsweetened, along with high-protein oats.
Direct to ConsumerE-commerceFoodTech
PartyPropz sells party decoration kits and supplies for celebrations such as birthdays, anniversaries, baby showers, bachelorettes, and festive occasions, offered directly to consumers as themed sets and gifting essentials.
ConsumerDirect to ConsumerE-commerce
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
Majestic PureVillain
Frequently asked questions
- How many investments has Mensa Brands made?
- Mensa Brands has 6 tracked investments.
- What sectors does Mensa Brands focus on?
- Mensa Brands focuses on Consumer, Direct to Consumer, E-commerce, Wellness & Fitness.
- Where is Mensa Brands located?
- Mensa Brands is headquartered in Bengaluru, IN.
Media · Podcasts & interviews
featuring the teamAnanth Narayanan, Founder, Mensa Brands & Trustee, LiveLoveLaugh, on mental health in business world - YouTube
ThePrint · Ananth Narayanan
5 Things You Must Do To Become a Unicorn | Ananth Narayanan, Mensa Brands - YouTube
Businessworld · Ananth Narayanan
Entrepreneurship masterclass by Ananth Narayanan, founder, Mensa Brands | Forbes India 30U30 Soiree - YouTube
Forbes India · Ananth Narayanan
He Made 8000 CRORES In JUST 6 Months - Unicorn Mensa Brands' Ananth Narayanan | FO 58 - Raj Shamani - YouTube
Raj Shamani · Ananth Narayanan
Mindset while scaling a billion dollar house of brands | Ananth Narayanan | Mensa Brands - YouTube
Saksham Mendiratta · Ananth Narayanan
Building Brands From India for the World with Ananth Narayanan Founder Mensa Brands - YouTube
Prime Venture Partners · Ananth Narayanan
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