What stage does Insignia Capital Group invest at?

Insignia Capital Group invests at the Growth stage.

What is Insignia Capital Group's typical check size?

Insignia Capital Group typically writes checks of $20M – $100M.

What sectors does Insignia Capital Group focus on?

Insignia Capital Group focuses on Consumer.

Does Insignia Capital Group lead rounds?

Yes, Insignia Capital Group leads investment rounds.

Insignia Capital Group

Private equity

Growth · 13 people tracked

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Investment thesis

Insignia Capital Group is a growth-oriented private equity firm targeting middle-market companies in the consumer and business services sectors. It proactively focuses on industry sectors where the team has prior experience and that it believes have strong business fundamentals, multiple growth drivers, and limited exposure to recessionary cycles. Insignia partners with company founders and their management teams to drive growth and realize each business's full potential, investing exclusively in founder-led companies. The firm welcomes contact from entrepreneurs, executives, intermediaries, and other private equity professionals seeking investment opportunities that fit its approach.

Invests inConsumerCanadaNorth AmericaUnited States

Source: firm website, verified Aug 6, 2026.

Stage

Growth

Check

$20M – $100M

Leads rounds

Leads

Instruments

Equity

Tracked investments

Team · 13 people

from the firm's website

David Lowe· Managing Partner· Orinda, CA

Founding partner of Insignia focused on sourcing, evaluating, and executing investments and portfolio operations. Previously co-founded and served as Vice Chairman of private equity firm Friedman Fleischer & Lowe, and was CEO and Chairman of ADAC Laboratories.

Mel Deane· Partner· London, UK

Founding partner of Insignia involved in portfolio company improvement, due diligence, and sourcing. Previously an Operating Partner at FFL and held senior executive roles at ADAC Laboratories and General Electric.

Tony Broglio· Managing Partner· Bristol, TN

Founding partner of Insignia (2012) working on investment sourcing, execution, and portfolio operations. Previously a Principal and Executive Committee member at Lake Capital and worked in merchant and investment banking.

Aaron Keller· Partner· Long Island, NY

Partner who joined Insignia in 2016 working on investment sourcing, execution, and portfolio operations. Previously in the Leveraged Finance Group at Deutsche Bank.

Nick DeTrempe· Partner· Barrington, IL

Partner who joined Insignia in 2014 focused on investment sourcing, execution, and portfolio operations. Previously an Associate at Baird Capital and an Analyst at Credit Suisse.

Tiffany Obenchain· Partner· Indianapolis, IN

Partner who rejoined Insignia in 2025, having previously been with the firm from 2014 to 2020. Previously Managing Partner at NextWorld Evergreen and worked at Lake Capital, HarbourVest Partners, and JPMorgan.

Devin White· Director· Stonington, CT

Joined Insignia in 2018 focused on investment sourcing, execution, and portfolio operations. Previously an Analyst at Credit Suisse in Leveraged Finance Origination & Restructuring.

Raleigh Jevnick· Vice President· Eden Prairie, MN

Joined Insignia in 2020 focused on investment sourcing, execution, and portfolio operations. Previously an Analyst at William Blair & Company in the Consumer and Retail group.

Brando Garza· Associate· Seattle, WA

Joined Insignia in 2025, involved in evaluating investment opportunities and portfolio company work. Previously an Investment Banking Analyst at Wells Fargo focused on software.

Carl Skjorshammer· Controller· Oslo, NOR

Controller who joined Insignia in 2017. Previously worked in the Asset Management Tax Practice at PricewaterhouseCoopers and in account management at BlackRock.

George Monroe· Associate· Columbia, MO

Joined Insignia in 2026, involved in evaluating investment opportunities and portfolio company work. Previously an Investment Banking Analyst at Harris Williams focused on family- and founder-owned businesses.

Jeremy Thatcher· Chief Financial Officer· Salt Lake City, UT

CFO who has worked with Insignia since its founding. Previously VP Finance at Vista Equity Partners, Managing Director and CFO at Calera Capital, and CFO at FFL.

Sean Kelly· Managing Director, Business Development· Danville, CA

Joined Insignia in 2018 responsible for sourcing new investment opportunities and managing intermediary relationships. Previously Director of Business Development at Serent Capital and worked at Bainbridge Capital.

Investments · 26 tracked

founders shown can be your intro path

Century Snacks

Manufacturer and distributor of snack nuts, trail mixes, and similar snacks.

Centurysnackscenturysnacks.com

Chocolate Works

Manufacturer of private label and branded chocolate products.

Chocolateworkschocolateworks.com

Dualboot Partners

Provider of digital product design and software development services to startups and Fortune 500 companies.

Dualbootpartnersdualbootpartners.comin 𝕏

Fueledfueled.comin

Market Performance Group

Provider of sales strategy, account management, data/analytics, and consulting services to CPG brands.

Marketperformancegroupmarketperformancegroup.comin

Mediaalphamediaalpha.comin 𝕏

MNG Health

Provider of technology-enabled multi-channel marketing solutions for pharma, biotech, and medical device brands.

Mnghealthmnghealth.com

Netrushnetrush.com

New Engen

Digital marketing agency driving impact for brands across the customer journey.

Seattle, US

David Atchison(Executive Officer, Director, Promoter)Justin Hayashi(Executive Officer, Director, Promoter)Gus Tai(Director)

Ontheborderchipsontheborderchips.com

Oxford Road

Performance marketing agency focused on digital audio, podcasting, radio, and creator-based video advertising.

Oxfordroadoxfordroad.comin

Tcsjerkytcsjerky.com

Tidal Financial Group

ETF services platform offering full-stack services to launch, manage, and operate ETFs.

Tidalfinancialgrouptidalfinancialgroup.comin 𝕏

Tillamook Country Smoker

Manufacturer and distributor of jerky, meat sticks, and meat snack products.

Troohtrooh.com

Trooh Media

Digital-out-of-home media company connecting brands with Gen Z audiences via a network of 1,000+ US college campuses.

Truco

Developer and marketer of tortilla chips, salsa, and queso under the On The Border brand.

WillowTree

Provider of digital strategy, UX design, and app development services for Fortune 500 companies.

Willowtreeappswillowtreeapps.comin

Fund performance · per public LP disclosures

as of Sep 2025

Fund	Vintage	Committed	Net IRR	TVPI	DPI
Insignia Capital Partners (Parallel A)LPs: Los Angeles County Employees Retirement Association	2013	—	24.8%	2.60x	2.05x

Source: public limited-partner disclosures (CalPERS, CalSTRS). Net IRR / TVPI / DPI as reported by the limited partner; a fund's early-year IRR is an interim estimate (J-curve).

Frequently asked questions

What stage does Insignia Capital Group invest at?: Insignia Capital Group invests at the Growth stage.
What is Insignia Capital Group's typical check size?: Insignia Capital Group typically writes checks of $20M – $100M.
What sectors does Insignia Capital Group focus on?: Insignia Capital Group focuses on Consumer.
Does Insignia Capital Group lead rounds?: Yes, Insignia Capital Group leads investment rounds.

Images

Website & socialinsigniacap.com

/insignia-capital-group

As published on the firm's website.

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