New Engen
Seattle, US · Founded 2016 · Delaware corporation · 494 employees on LinkedIn · 4 known investors
Find your way into New Engen
60 people in our graph share verified history with the New Engen team — schools, employers, funds. One of them is your warm intro.
Dan Levitanunlockedknows Justin Hayashi · together at zulily (overlapped)
×10knows the team · via Lakeside School
knows the team · via Whitman College
New Engen is a digital marketing agency that uses data and analytics to drive brand growth for its clients, offering services across advertising channels and platforms such as Instagram and TikTok.
Founders & leadership
New Engen was founded in 2016 by David Atchison.
DA
David AtchisoninFounder
JH
Justin HayashiinChief Executive OfficerHayashi co-founded the company in 2016, serving as president until 2020 and sitting on its board of directors. He previously spent four years at zulily, where he led customer acquisition and marketing analytics, and began his career in Boeing's Business Career Foundation Program.
Board
Investors · 4
Reported raises · per SEC filings
Form D private placements$10.6M disclosed across 2 rounds · 2016–2017
▶$8.1MraisedMay 2017 · 8 investors · Other TechnologyRule 506(b)
▶$8.1MraisedMay 2017 · 8 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Eric CarlborgDirector
- Gus TaiDirector
- Justin HayashiExecutive Officer, Director, Promoter
- Jean-Guy SpetonPromoter
- David AtchisonExecutive Officer, Director, Promoter
- Offering amount
- $8.1M
- Amount sold
- $8.1M
- First sale
- May 2017
- Incorporated
- Corporation, Delaware, 2016
- Federal exemptions
- 06b
▶$2.5MraisedSep 2016 · 9 investors · Other TechnologyRule 506(b)
▶$2.5MraisedSep 2016 · 9 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- David AtchisonExecutive Officer, Director, Promoter
- Justin HayashiExecutive Officer, Director, Promoter
- Jean-Guy SpetonPromoter
- Gus TaiDirector
- Offering amount
- $2.5M
- Amount sold
- $2.5M
- First sale
- Aug 2016
- Incorporated
- Corporation, Delaware, 2016
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 9
by search overlap
Later211 shared keywordsLater is a platform for influencer marketing, social media management, and creator commerce that helps brands plan content, run campaigns, and track performance alongside creators.
Hootsuite113 shared keywordsHootsuite is a social media management platform that helps organizations manage, analyze, and optimize their social media presence across multiple networks. The company serves businesses of all sizes, from small companies to enterprises, providing tools for social marketing, listening, employee advocacy, and customer service.
Sprout Social101 shared keywordsSprout Social offers a social media management platform with AI, automation, integrations and analytics tools for marketing teams. The product helps teams manage social content, customer interactions, workflows and performance reporting from a single platform.
Ramdam90 shared keywordsRamdam is an AI-powered platform that helps brands manage and optimize creator advertising campaigns by automating creative brief generation, creator matching, and pricing suggestions. The platform uses data and AI to improve decision-making for marketing teams scaling user-generated content ads.
Metricool74 shared keywordsMetricool is a social media management and analytics tool that helps professionals schedule content, measure performance, and manage their presence across social platforms. It serves content creators, marketers, and businesses managing multiple social media accounts.
Clipchamp73 shared keywordsClipchamp is a web-based video editing platform that lets users create videos in the browser with recording tools, templates, and AI editing features, serving creators, educators, and businesses. Founded in Australia in 2014, it was acquired by Microsoft in 2021 and is now part of the Microsoft 365 suite.
Snap73 shared keywordsSnapchat is a mobile app for communicating with friends and family through photos and videos, featuring augmented-reality Lenses, creative sharing tools, and a personalized map for discovering places and content. It is a consumer social and media platform operated by Snap Inc.
Buffer69 shared keywordsBuffer is a social media management platform that enables small businesses, creators, and individuals to schedule posts, analyze engagement, and manage their presence across multiple social networks. The company provides tools for organic marketing and content distribution beyond publishing, including analytics and micro-site building capabilities.
Dash Social67 shared keywordsDash Social is a social media management platform that offers analytics, scheduling, and content management tools for marketing teams managing Facebook and other social channels. The platform provides visual reporting on campaign performance, multi-channel content scheduling, and AI-powered creative asset recommendations.
Companies competing with New Engen for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
New Engen Named to ADWEEK’s Fastest Growing Agencies for Fourth Consecutive Year | The Manila Timesmanilatimes.net · Sep 2026Frequently asked questions
- What does New Engen do?
- New Engen is a digital marketing agency that uses data and analytics to drive brand growth for its clients, offering services across advertising channels and platforms such as Instagram and TikTok.
- Who founded New Engen?
- New Engen was founded by David Atchison in 2016.
- Who are New Engen's investors?
- New Engen's investors include August Capital, Insignia Capital Group, NewRoad Capital Partners, LLC, Trinity Ventures.
- How much funding has New Engen raised?
- New Engen has disclosed $10.6M raised across 2 rounds.
- Where is New Engen headquartered?
- New Engen is headquartered in Seattle, US.