Forma Capital
Venture capitalLos Angeles · Series A–Series B · 8 people tracked
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Investment thesis
Forma Capital invests in companies at the intersection of culture, commerce, and community. It backs founders, athletes, and cultural leaders building businesses that shape how people play, live, and connect, spanning emerging sports assets and iconic consumer brands. The firm views sports as a global growth engine and, combined with consumer innovation and talent-driven influence, believes this convergence will produce the next generation of category-leading, enduring companies.
Source: firm website, verified Aug 27, 2026.
Team · 8 people
from the firm's website & public directoriesWhat they invest in
from 5 of 7 portfolio companiesConsumer ×3Circular Economy ×2Sports Tech ×2Wellness & Fitness ×2AI & Machine Learning ×1Direct to Consumer ×1Hardware ×1Healthtech ×1
HQs:United States×2
Investments · 7 tracked
founders shown can be your intro pathPositron builds purpose-built hardware and inference accelerator silicon for running Transformer-based generative AI models, offering inference appliances that map HuggingFace Transformers models onto the hardware and expose an OpenAI API-compliant endpoint.
AI & Machine LearningHardwareSemiconductorsLovelock, US
Thomas Sohmers(Founder)inBarrett Woodside(Founder)inEdward Kmett(Founder)inMitesh Agrawal(Executive Officer, Director)in
BoardRobert Reid(Director)
Board seatAri Schottenstein· per SEC Form D · $233.9M raise · filed May 2026
Co-investorsAloniqAsimov VenturesBanyan VenturesCaucasus VenturesFlume VenturesIneffable Ventures+13 more
Flaus manufactures an electric flosser device with sonic vibrations designed to simplify plaque removal and gum care.
Circular EconomyConsumerDirect to ConsumerHealthtechWellness & Fitness
Co-investorsSeaside VenturesWellness Ventures
Major League Pickleball operates a professional coed pickleball sports league featuring teams across North America.
Media & EntertainmentSports TechAustin, US
Brian Levine(Executive Officer)
BoardAl Tylis(Director)Matt Davis(Director)Zane Navratil(Director)Zubin Mehta(Director)Doug Ulman(Director)
Co-investorsColor CapitalApollo
PATH makes refillable aluminum water bottles designed to reduce single-use plastic waste.
Circular EconomyConsumer
Co-investors1st Course CapitalAltelanBloom8ConstellationFlorida FundersPreston-Werner Ventures+2 more
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
OKC Pro SoccerSWEAT440
Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.
Portfolio news
latest coverage across their companiesPositron AI · finsmes.com · Feb 10, 2026
Frequently asked questions
- How many investments has Forma Capital made?
- Forma Capital has 7 tracked investments, including 1 dated in the last 24 months.
- What stage does Forma Capital invest at?
- Forma Capital invests at the Series A, Series B stages.
- What sectors does Forma Capital focus on?
- Forma Capital focuses on Consumer, Creator Economy, FoodTech, Media & Entertainment, Social, Sports Tech.
- Where is Forma Capital located?
- Forma Capital is headquartered in Los Angeles, US.
- Who does Forma Capital co-invest with?
- Forma Capital most often shares deals with 1st Course Capital, Altelan, Color Capital, among 9 tracked co-investors.
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