Sports Tech Startups

IMS Sports Capital provides financial services and investment expertise tailored to sports-related assets, athletes, and sports businesses, drawing on teams with backgrounds in institutional finance, venture capital, and sports operations.

1 investor

Incentive Games builds real-money and free-to-play games — including crash, tower, and arcade titles such as Plinko, Mines, and Blackjack — for iGaming operators and betting brands. It also produces branded free-to-play sports games designed to engage and retain operators' customers.

1 investor

InCrowd builds digital platforms and fan engagement apps for sports organizations, including matchday companion apps, official competition apps, and subscription platforms that capture fan data to drive commercial revenue and engagement.

1 investor

Infinite Athlete operates as a parent company combining sports video and data technology with biomechanical analytics and performance engineering. The company serves athletes, sports organizations, broadcasters, and fans through a portfolio that includes Tempus Ex Machina (live event data and video sync platform) and Biocore (health, safety, and injury prevention analytics).

1 investor

Infinite Outdoors runs an online marketplace connecting hunters and anglers with private and landlocked public land for hunting and fishing access, and offers landowners additional revenue from opening their property. It also provides staff biologist consulting for wildlife habitat management and reservable private water access through its RareWaters program, operating across the United States.

1 investor

Innately provides white-label software for equine sport associations, letting them run branded member experiences under their own rulebook. Its OneEquine technology handles registry processes (foal registration, transfers, breeding reports, membership) and event pre-entry/pre-payment for shows and races, along with member support tools.

1 investor

Move makes performance insoles featuring multiple design innovations, sold to consumers for athletic and everyday use. The products are distributed in the U.S. through retailers including DICK'S Sporting Goods.

1 investor

Instacoach is a mobile app that generates custom baseball training sessions on demand, covering hitting, pitching, arm care, and mental performance, with drills that adapt to the user's available equipment and progress. It targets baseball players and coaches, letting users log stats, track history, and manage team programs.

1 investor

Relevent is a privately-owned commercial partner for international football, selling media, sponsorship, and licensing rights on behalf of leagues and governing bodies such as UEFA, LALIGA, and Bundesliga. It also organizes and operates football matches and tournaments in North America and Asia, including the International Champions Cup events.

1 investor

Intown Golf Club operates indoor golf clubs featuring Trackman simulator bays, dining, and bars in a social club setting. The company has expanded to seven locations across the United States with plans for international growth.

1 investor

A company that develops technology solutions to make sport more engaging and accessible, helping people adopt healthier, more active lifestyles through entertainment-focused tools.

1 investor

IRON is a workout tracking and analytics platform designed for gym goers of all levels, enabling users to build, log, and analyze their exercise routines with automatic performance tracking and detailed statistics.

1 investor

The IRONMAN Group operates participation and endurance sports events worldwide, including triathlon, running, trail-running, and mountain bike race series along with related media, merchandise, and digital platforms. It serves athletes and spectators across more than 50 countries through brands such as the IRONMAN Triathlon Series, Rock 'n' Roll Running Series, UTMB World Series, and Absa Cape Epic.

1 investor

iSite Media operates a network of digital video screens in venue restrooms that display short-form video advertisements during live sports events. The platform targets sports properties seeking additional revenue and brands wanting to reach engaged fan audiences in high-attention environments.

1 investor

ISSA provides professional certifications and training programs in fitness, wellness, and yoga, equipping individuals with credentials and skills to pursue careers in the health and fitness industry. The organization serves aspiring fitness professionals and connects certified graduates with employment through an employer network of over 23,000 locations.

1 investor

Ipswich Town Football Club's official digital streaming service, providing fans with access to club content and match-related coverage online.

1 investor

Jabbr builds an AI-powered camera system for combat sports that detects and analyzes strikes, serving gyms, athletes, and event venues for training, coaching, and broadcast analysis.

1 investor

Järvsö Bike Park operates a lift-served downhill and enduro mountain bike park in Järvsö, Sweden, with hand- and machine-built trails for all levels, equipment rental, and coaching. It also runs the on-site JBP Hotell, JBP Shop, bike rental, and Restaurang Sydsidan for visitors year-round.

1 investor

The Jersey Lab offers customizable sports jerseys that athletes can personalize to stand out on game day.

1 investor

Jersey Watch provides a team management platform for coaches, parents, and players across youth, recreational, club, travel, adult, and school-based sports programs. The software handles registration, schedules, payments, roster management, and team communication through a single online hub.

1 investor

A German-language online magazine about running and fitness, offering training articles, training plans, running shoe reviews, and advice on topics like marathon preparation, strength training, and nutrition. Content is aimed at runners from beginners to marathon athletes.

1 investor

JohnnyBros is an IT company focused on SEO and web application development, with a team of about 150 specialists. Its main product is JohnnyBet, a platform for sports betting tipsters and sports enthusiasts.

1 investor

JOLYN is a direct-to-consumer apparel company that designs and sells performance swimwear, activewear, and accessories for swimmers, surfers, and athletes. The company uses sustainable materials including recycled fabrics made from plastic bottles and fishing nets.

1 investor

Jomboy Media is a sports media company producing digital content, shows, and merchandise, with offerings including branded partnerships and a retail shop.

1 investor