Direct to Consumer Startups

3 Pigs is a New York-based maker of French-style pâtés, charcuterie, mousses, and gourmet snacks sold directly to consumers, including a build-your-own charcuterie board option. The company has produced handmade, USDA-certified, all-natural products since 1975.

1 investor

3X4 Genetics provides direct-to-consumer genetic testing and personalized health recommendations based on DNA analysis, focusing on nutrient needs, disease prevention, weight management, and stress response. The company delivers actionable insights through a mobile app and optional practitioner consultations in the digital health and wellness sectors.

1 investor

456 Skin (4.5.6) develops science-backed skincare products formulated specifically for melanin-rich skin, addressing concerns such as hydration, acne, anti-aging, and sensitivity. The company runs its own R&D, formulation, and production lab in the Cosmetic Valley in France after incubating at the LVMH Research Centre.

1 investor

4AM is a skincare brand offering all-in-one products designed to replace multi-step routines for people with busy, low-maintenance lifestyles. The company donates a portion of each order to The Center, an LGBTQ+ community organization in New York City.

1 investor

4T2D sells women's apparel, including a reversible cropped jacket made from organic cotton twill with a quilted modal-bamboo side and light bamboo insulation. The brand offers clothing with sustainable and natural materials.

1 investor

4U by Tia is a hair care brand focused on curl care products made with clean, sustainable ingredients, marketed as safe for the whole family including children.

1 investor

5 Element Food Therapy makes functional whole-food topper base mixes for pets that are cooked with fresh protein and water to support digestion, allergies/skin and coat, joints, calm, and immunity. The products, inspired by Traditional Chinese Medicine's Five Elements, are added to a pet's kibble, canned, or fresh food.

1 investor

7 Fathoms produces seaweed-based skincare products, including hydration lotions and repair creams, sold directly to consumers. Its offerings are branded under the SeaWise line.

1 investor

7mesh designs and sells technical apparel for cycling, skiing, hiking, and climbing, including jackets, base layers, bibs, jerseys, and shorts for men and women. The brand emphasizes performance outerwear built with materials such as Gore-Tex Pro for alpine and outdoor pursuits.

1 investor

776BC designs performance athletic apparel and base layers featuring technical fabrics such as UPF 50+ titanium-rated material, moisture-wicking construction, and biomechanically designed paneling. Its products target competitive athletes, including training, racing, and recovery wear used by Olympic-level competitors.

1 investor

99dresses runs an online marketplace where women in the U.S. buy, sell, and trade fashion items with other users. Originally launched in Australia, the company now operates from New York and offers an iOS app for peer-to-peer clothing exchange.

1 investor

A Bathing Ape (BAPE) is a Japanese streetwear brand selling apparel and accessories, including t-shirts, hoodies, jackets, caps, bags, and lifestyle goods under labels such as A Bathing Ape and Baby Milo. Its online store offers men's, women's, and kids' collections featuring signature camo and ape head designs.

1 investor

Glowbar offers customized 30-minute expert facials through membership and non-member appointments at its studios, along with a line of skincare products for at-home routines. It serves individual skincare consumers through in-studio treatments and direct-to-consumer product sales.

1 investor

Aarke designs and manufactures premium home kitchen appliances that emphasize aesthetic design, durability, and sustainability for consumers seeking high-quality everyday products.

1 investor

ABASK is an online retailer of artisanal craft objects and homeware, including designer glassware, tableware, and embroidered linens made by European master artisans. It stocks over 7,000 products and ships internationally within 1–3 days.

1 investor

About Health produces Probiotic Plus, a digestive health supplement combining two probiotic strains with herbal extracts for adults seeking to support gut health, immune function, and energy levels. The product is manufactured in New Zealand and available for direct purchase.

1 investor

Abre Ojos is a tequila brand offering blanco, reposado, and añejo expressions made from agave, water, and yeast, including a collaboration añejo with Deftones. The products are marketed as premium sipping tequilas for consumers, sold both neat and in cocktails.

1 investor

Absinthia distills American-made absinthe in New Orleans, offering four expressions (Verte, Blanche, Bleue, and Barrel-Aged) bottled for classic cocktails like the Sazerac. The woman-owned brand also publishes a book on absinthe's cultural history and sells directly to consumers.

1 investor

Absolute Collagen makes hydrolysed marine collagen supplements sold in single-serve daily sachets, positioned as a premium alternative to filler-heavy products. The B-Corp brand markets its wellness and skin, hair, and nail supplements directly to consumers, primarily women.

1 investor

Absurd Snacks makes snack mixes designed to accommodate people with dietary restrictions. The brand sells its products directly to consumers online.

1 investor

Acaia designs and builds precision coffee scales and brewing equipment that integrate hardware and software for the specialty coffee community. Its first product, the Acaia Pearl scale, was funded on Kickstarter, and the company targets specialty coffee professionals and enthusiasts.

1 investor

ACAI Outdoorwear designs inclusively sized performance outdoor and hiking clothing made specifically for the female form. The direct-to-consumer brand sells active outdoor wear for women online, launched in 2017 in the UK.

1 investor

acáo is a food and beverage company that develops and sells drinks such as energy drinks, BIO-Mate, organic iced tea, and isotonic beverages, along with sustainable everyday products like stainless steel lunchboxes and bottles under the WILDBÄR brand. It markets multiple product brands (acáo, BIO ISO, Possibilitea, Limissimo, WILDBÄR) with a focus on organic, vegan, and sustainably produced items.

1 investor

Accelerator is a direct-to-consumer energy drink brand that markets itself as providing focus and energy without the undesirable ingredients found in other energy drinks. Its products are sold online, including a 12-pack bundle of multiple flavors.

1 investor