Absolute Collagen
UK, GB · 1 known investors
Find your way into Absolute Collagen
Absolute Collagen makes hydrolysed marine collagen supplements sold in single-serve daily sachets, positioned as a premium alternative to filler-heavy products. The B-Corp brand markets its wellness and skin, hair, and nail supplements directly to consumers, primarily women.
Founders & leadership
ML

Maxine LacebyCo-founderMaxine Laceby co-founded Absolute Collagen in 2017 with her daughter, developing hydrolyzed marine collagen supplements after researching the ingredient's health benefits. She established the B-Corp wellness brand, which sells premium collagen products directly to consumers.
Investors · 1
Livingbridgelisted by LivingbridgeLondon
How we know: Livingbridge's portfolio page · funding news · Not right? Tell us
Companies House · registry record
View on Companies House ↗- Registered name
- ABSOLUTE COLLAGEN GROUP LIMITED
- Company number
- 14198102
- Status
- Active
- Company type
- Private limited company
- Incorporated
- 27 Jun 2022
- Registered office
- Absolute Collagen, 49 Greek Street, London, W1D 4EG
- Nature of business (SIC)
- 47910 — Retail sale via mail order houses or via Internet
- Accounts
- last made up to 30 Jun 2025 · next due 31 Mar 2027
- Confirmation statement
- last made up to 26 Jun 2026 · next due 10 Jul 2027
Current officers · 7
- Mark Suren Advani — director, appointed 10 Oct 2022
- Edward Anthony Ingress Bell — director, appointed 1 Jul 2023
- Richard Cotter — director, appointed 1 May 2025
- Fiona Jane Hope — director, appointed 1 Jun 2026
- Darcy May Laceby — director, appointed 27 Jun 2022
- Maxine Suzanne May Laceby — director, appointed 27 Jun 2022
- Sebastian Theron — director, appointed 1 Jun 2026
Source: Companies House public register · retrieved 5 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.
Frequently asked questions
- What does Absolute Collagen do?
- Absolute Collagen makes hydrolysed marine collagen supplements sold in single-serve daily sachets, positioned as a premium alternative to filler-heavy products. The B-Corp brand markets its wellness and skin, hair, and nail supplements directly to consumers, primarily women.
- Who founded Absolute Collagen?
- Absolute Collagen was founded by Maxine Laceby, Darcy Laceby.
- Who are Absolute Collagen's investors?
- Absolute Collagen's investors include Livingbridge.
- Where is Absolute Collagen headquartered?
- Absolute Collagen is headquartered in UK, GB.

