Direct to Consumer Startups

Full Glass Wine Co. operates a multi-brand direct-to-consumer wine platform, acquiring and consolidating DTC wine companies to offer curated wine selections across varying price points and customer profiles. It combines the DTC retail model with technology and data-driven insights to serve wine-buying consumers.

1 investor

Fulton makes cork-based orthotic insoles with custom arch support, a deep heel cup, and cushioning foam designed to provide foot stability and relieve foot, knee, hip, and back pain. The direct-to-consumer footwear brand sells insole bundles for various shoe types and positions its product as an over-the-counter alternative to custom orthotics.

1 investor

Furtuna Skin produces skincare products made from botanical bioactives extracted through a low-temperature acoustic wave process it calls Soundbath, which avoids heat, solvents, and over-processing. The company positions itself in the natural skincare and beauty category.

1 investor

Fussy sells natural, planet-friendly personal care products marketed as effective and easy to use. It operates a direct-to-consumer online store in the United Kingdom.

1 investor

Future Fans sells activity boxes that teach the rules of sports to children ages 4 to 8 through storybooks, activity books, games, and toys. The direct-to-consumer product is aimed at parents who want to share their love of sports with their kids.

1 investor

FutureYou Health develops natural dietary supplements—such as magnesium, NAD+, and turmeric formulations—focused on bioavailability and health areas like energy, healthy ageing, and gut health. Based in Cambridge, UK, the company develops products with input from a scientific advisory board and ties to University of Cambridge research institutions.

1 investor

G FUEL sells flavored energy and hydration products, including creatine monohydrate powders, zero-sugar electrolyte hydration mixes, and collectible drink tubs. It markets these direct-to-consumer through limited-run drops and collaborations, often themed around gaming and pop-culture IP.

1 investor

Gaatu sells home and lifestyle products across several brands, including ViPEK for organization, Broview for storage, Max Auto for automotive essentials, and PARTSam for lighting. It serves consumers in more than 60 countries and regions.

1 investor

GameDay Custom Cleats (formerly Gridiron Cleats) designs and sells hand-crafted custom football, baseball, and soccer cleats, including sneaker-inspired designs and personalized made-to-order pairs. It serves athletes at all levels, from youth players to professionals, and has produced custom cleats worn by NFL players.

1 investor

Gangnam Sisters is an online store selling Korean and Japanese beauty products, including skincare, haircare, hair dye, cleansers, and makeup tools from brands such as Amorepacific, Shiseido, and Beauty of Joseon. Prices are listed in Australian dollars, indicating an Australian consumer market.

1 investor

GANT is an apparel brand offering men's and women's clothing collections, including a collaboration line with Yale University.

1 investor

Garden Society makes craft cannabis edibles and premium pre-rolls using responsibly sourced, sustainable ingredients and strain-specific cannabis. It is a consumer cannabis products brand focused on quality and sustainable farming.

1 investor

Gardenuity sells container gardens, desktop terrariums, and plant subscriptions matched to a customer's location and weather, along with soil and nutrient blends. It provides access to "Grow Pro," a team of gardening experts offering personalized guidance and weather alerts to consumers growing their own gardens.

1 investor

Gartner Studios sells paper products and stationery, including print-at-home wedding invitation kits, notebooks, journals, certificates, and DIY party supplies such as programs and placecards. Its products are aimed at consumers planning weddings, events, and everyday occasions.

1 investor

Gaucho Group Holdings is a publicly traded (NASDAQ: VINO) e-commerce holding company that operates a portfolio of luxury brands and real estate assets, including direct-to-consumer fine wines, leather accessories and fashion, boutique hotels, and a vineyard real estate development. Based in the United States with brands rooted in Argentina, it acquires and develops experiential luxury lifestyle brands.

1 investor

Gedebe is an Italian footwear and fashion brand offering products such as mules, flats, and bridal/atelier collections sold through an online store.

1 investor

Geggamoja is a Swedish consumer brand that sells clothing and related products, highlighting items that have received awards and top rankings in independent quality and durability tests. It operates as a direct-to-consumer online retailer.

1 investor

Gelato Fiasco makes gelato and sorbetto using Italian-inspired techniques, selling grocery-store pints and offering nationwide home shipping alongside scoop shops, a gelato truck, and coffee service. The company is based in Maine with retail locations in Brunswick and Portland.

1 investor

GentleFoods produces texture-modified, ready-to-eat meals (IDDSI levels L3–L6) for people with swallowing difficulties (dysphagia), using moulded puréed versions of local Asian dishes. The products are sold in Singapore through hospital pharmacies and retail locations for patients and caregivers.

1 investor

Georganics makes natural oral care products, including hydroxyapatite and coconut oil–based toothpastes offered with or without fluoride for adults and children. Its range focuses on minimal-ingredient formulations.

1 investor

Brandefy is a skincare brand that develops products such as sunscreen by working with chemists, dermatologists, and the manufacturers behind luxury beauty brands to offer similar formulations at lower prices. Its offerings include a tinted 100% mineral broad-spectrum SPF 50 sunscreen.

1 investor

Brewsy sells a home fermentation starter kit and "Brewsy Bags" that let consumers make wine, cider, and mead from juice at home in about seven days. The direct-to-consumer product is aimed at home hobbyists and beverage makers, with products formulated and packaged in the United States.

1 investor

GetHarley is a telehealth platform that connects individuals with aesthetic doctors, dermatologists, and plastic surgeons for online skin consultations and personalised skincare plans. Practitioners recommend medical-grade and prescription skincare products, which are delivered to the customer's door, addressing concerns such as acne, pigmentation, and ageing.

1 investor

Data Desk provides original data and research on social commerce. The page appears to be a research or content section of the Nectar platform.

1 investor