Direct to Consumer Startups
4,582 companies tagged Direct to Consumer, with their investors and founders.
Rumi Spice sells premium Afghan spices, saffron, and seasoned salt blends directly to consumers, sourcing sustainably harvested products used by Michelin-star chefs. The company sources its spices from Afghanistan and states that purchases support employment and livelihoods for Afghan women.
2 investors
Saicho produces bottled cold-brewed teas, including an osmanthus-scented Tie Guan Yin oolong sourced from Fujian Province, China. The 750ml drinks are positioned as food-pairing beverages sold as single bottles or packs of six.
2 investors
Sallve is a Brazilian skincare and cosmetics brand that sells products directly to consumers, including a lip renewal mask. Its offerings are formulated with active ingredients such as ceramides, hyaluronic acid, panthenol, and shea butter.
2 investors
Salt & Straw is an ice cream company that produces premium flavored ice cream, including specialty collaborations like the Tacolate, a cinnamon-ancho ice cream in a waffle cone taco with chocolate and puffed quinoa. The company operates scoop shops, offers mobile ordering, and ships products nationwide.
2 investors
SamCart offers an e-commerce platform focused on optimizing checkout and product sales pages for online sellers and direct-to-consumer businesses.
2 investors
Sammmm is a self-care and skincare brand for teenagers that co-creates products with its community of young testers, emphasizing ingredient and pricing transparency. It positions itself as both a brand and a platform built with and for Gen Z and Gen Alpha consumers.
2 investors
Sand Cloud manufactures Turkish cotton towels designed for durability, comfort, and water absorption, marketed for beach and water sports use.
2 investors
Sara Happ offers lip care and cosmetic products, including a sheer, layerable lip plumper designed to give the appearance of fuller lips. The product can be worn alone or over other lip products.
2 investors
Sarah Flint designs and sells handcrafted women's footwear, including pumps, sandals, and Mary Jane styles built with arch support, a wider toe-box, and extra padding. The brand sells directly to consumers through its own online store.
2 investors
Sayso makes single-serve cocktail and mocktail mixes in tear-open sticks or pouches using real dehydrated fruits, herbs, and spices, low in sugar and calories. Consumers add cold water and optionally spirits to prepare drinks at home or on the go.
2 investors
SEEQ produces clear protein beverages designed as a light, easy-to-digest alternative to traditional protein shakes for everyday consumption. The company targets consumers seeking convenient nutrition without heavy formulas or chalky taste.
2 investors
Semaine develops clinically studied natural supplements for women's hormonal health, addressing needs such as PMS, peri/menopause, bladder and urinary tract health, and hormone balance. Its products are formulated with input from a medical advisory board and tested by third-party independent labs.
2 investors
Colorfil makes air filters with a patented color-shift technology that captures and neutralizes odors, dander, dust, and amine-based compounds, changing color to indicate when the filter is working. Originally developed to protect astronauts and spacecraft, the products are marketed to pet owners for cleaner home air.
2 investors
Shackleton is an adventure apparel retailer offering gift cards that can be redeemed for jackets, sweaters, and other items on their website.
2 investors
Shajgoj is a Bangladeshi beauty and cosmetics brand that sells skincare and makeup products and publishes beauty tips and how-to content, including guides for quick daily grooming routines.
2 investors
Sheryl Lowe Jewelry is a direct-to-consumer fine jewelry brand offering 14k and 18k gold pieces including bracelets, necklaces, earrings, and rings set with diamonds and gemstones. It sells women's collections as well as a men's line (Mr. Lowe), with designs inspired by founder Sheryl Lowe's Southern California upbringing.
2 investors
Shimauma Print operates online photo printing, photobook, New Year card, and calendar services, developing the systems and running its own large-scale production labs in Japan. The company serves consumers ordering printed photo products, with production based in Kagoshima Prefecture.
2 investors
Shine Drink produces nootropic and electrolyte-enhanced beverages sold direct-to-consumer in Australia. The product line includes energy drinks with natural caffeine and nootropics, as well as hydration drinks.
2 investors
Shinola produces watches, including the Runabout model, which serves as both a refined accessory and casual timepiece. The company designs timepieces marketed as fine jewelry-inspired consumer products.
2 investors
Orie sells leather handbags direct to consumers, including a pebbled Italian leather bowling bag made from lychee-grain cowhide with a lambskin-lined interior. The company positions its products as lower-priced alternatives to comparable luxury brands.
2 investors
Felix Gray manufactures blue light filtering eyewear using proprietary lens technology to address eye strain and sleep disruption from screen and LED light exposure. The company sells luxury eyewear for consumers across various life contexts—work, learning, athletics, and travel.
2 investors
RE/DONE is a luxury denim brand founded in 2014 that creates limited-edition designs by upcycling vintage materials and repurposing heritage American brands. The company focuses on circular fashion and sustainable production practices for consumers seeking individuality in the denim market.
2 investors
Shutterfly is a direct-to-consumer platform for creating personalized photo products including photo books, cards, stationery, wall art, gifts, and calendars. The company serves consumers who want to preserve and display personal photos and create custom keepsakes for various occasions.
2 investors
Silk + Sonder offers a subscription that combines a monthly guided journal-meets-planner with a companion app featuring how-to videos, coaching modules, meditations, and an online community. It uses techniques from therapy, coaching, and positive psychology to support self-care, habit formation, and mental and emotional well-being for individual consumers.
2 investors








