/Companies

Direct to Consumer Startups

4,582 companies tagged Direct to Consumer, with their investors and founders.

Ohora

Ohora is a direct-to-consumer nail care and beauty brand selling gel nail tips, nail strips, pedicure products, and nail strengthening serums. The company operates an e-commerce platform serving Korean consumers.

2 investors

Oi4Me

Oi manufactures certified organic tampons, pads, liners, reusable period underwear, and menstrual cups for women. The New Zealand-based company focuses on removing plastics, synthetics, and toxic chemicals from feminine hygiene products through sustainable packaging and organic materials.

2 investors

Olivela

Olivela is an online fashion and jewelry retailer that donates 20% of net proceeds from purchases to a choice of 30+ cause partners across education, nature/environment, and health. Customers select which cause their purchase supports and can track their giving impact.

2 investors

OLPRO

OLPRO designs and sells camping equipment including tents, campervan awnings, outdoor furniture, clothing and accessories for families and outdoor enthusiasts. The company is based in the UK and operates as a certified B Corp focused on sustainable materials and practical product design.

2 investors

Omorpho

OMORPHO makes weighted apparel and gear designed to add resistance during workouts, walks, and runs. The products are sold directly to consumers through the company's online store.

2 investors

Onetrickponynuts

A direct-to-consumer food brand selling nut butter (peanut butter) packaged in a specially designed jar with smooth walls, a wide opening for easier stirring, and a tighter-sealing lid to contain natural oils.

2 investors

Onul Hoi

Onul-hoi (오늘회) is an online seafood retailer that sources fresh fish and seafood from coastal producers and ships it nationwide across South Korea, offering next-day delivery. It also provides serving and recipe suggestions for home preparation of items like sashimi, sea urchin, and crab.

2 investors

Osea

OSEA is a clean skincare brand that makes seaweed-infused body and face care products, combining hand-harvested Undaria algae with botanical oils and actives. Its Undaria Algae Body Oil is a moisturizing, antioxidant-rich body oil sold direct to consumers.

2 investors

Otherland

Otherland makes hand-poured, perfumer-crafted candles with designed packaging and layered scents intended to transform a room into a multi-sensory experience. Its candles are free of parabens, phthalates, sulfates, and synthetic dyes, and are cruelty-free.

2 investors

Oui the People

OUI the People is a fragrance brand rooted in the founder's upbringing in Guyana, drawing on scent as a way to hold memory and personal experience. It creates scent products for consumers.

2 investors

ourcart

Ourcart is a purchase validation and intelligence platform that captures, verifies, and structures in-store purchase receipts into SKU-level transaction data for CPG brands, loyalty operators, and marketing teams. The platform prevents fraud and enables accurate measurement of campaign performance and consumer insights through verified purchase intelligence.

2 investors

OurPlace

From Our Place sells non-toxic ceramic nonstick cookware, including multifunctional pans and pots made without PFAS, lead, and cadmium, for home cooks. Its products use a proprietary Thermakind ceramic coating and lightweight aluminium construction compatible with all cooktops.

2 investors

Ourside

Ourside is a fragrance house that creates scents for people with multicultural backgrounds who grew up between multiple countries and identities. The company blends small-batch fragrances in the Bronx using clean, vegan ingredients and offers three signature scents positioned as wearable worlds and emotional doorways.

2 investors

Outlier Health

Complement sells nutritional supplements directly to consumers, offering a 100-day money-back guarantee on all orders. The brand markets to a broad range of health-focused customers, from athletes to newcomers, with an emphasis on product transparency.

2 investors

Outnorth

Outnorth is an online retailer selling outdoor gear and equipment to consumers, with features like a 30-day return policy and climate-compensated shipping. The site targets outdoor and adventure enthusiasts in the Nordic market.

2 investors

Outzidr

Outzidr is an online women's fashion retailer offering trendy "going out" outfits and Western wear, including tops, jeans, shorts, and dresses. Prices are listed in Indian rupees.

2 investors

Parallelhealth

Parallel Health offers a skincare product line addressing aging through microbiome science, including peptide creams and cleansers designed to target the hallmarks of skin aging.

2 investors

Pastbook

PastBook is an iOS app that automatically turns users' phone photos into personalized photo books, calendars, and posters by selecting the best shots, removing duplicates, and arranging them into printable layouts. It targets consumers who want to preserve memories from milestones, travels, and everyday moments.

2 investors

Pasturebird

Pasturebird is a family farm that sells pasture-raised chicken cuts delivered directly to consumers through subscription variety packs. The company focuses on regenerative farming practices and raises chickens on pasture year-round without antibiotics or GMOs.

2 investors

PatPat

PatPat sells matching family pajama sets, including a traditional red Fair Isle Christmas print set with sizes for women, men, kids, babies, and pets. The sets are sold direct to consumers online as coordinated holiday apparel.

2 investors

Peelaway

PeelAways makes multi-layer disposable fitted sheets with a waterproof, breathable base; when an accident occurs the soiled top layer peels off in about 60 seconds to reveal a clean layer underneath, avoiding a full bed change. The sheets are marketed for incontinence care, bedwetting, potty training, elderly care, and post-surgery recovery, for both home caregivers and healthcare facilities.

2 investors

Peeq Industries

Peeq Pro develops eyelid and facial cleansers, warm/cooling compress masks, serums, and the Waiva cleansing device for daily eyelid hygiene and dry eye care. Founded by optometrists, it sells its skincare products directly to consumers and patients.

2 investors

Pela

Pela develops compostable consumer products and food waste conversion technology. The company produces phone cases and Lomi, a countertop device that converts food scraps into natural fertilizer for home users and communities focused on waste reduction.

2 investors

Penrose Hill

A wine subscription service that ships personalized, hand-selected bottles to consumers based on a taste profile built from a short questionnaire and ongoing ratings. It offers flexible auto-shipping, tiered memberships, pairing and tasting notes, and a satisfaction guarantee.

2 investors

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